A data profile of the people who buy, follow and care about Sport bike in Spain — modelled from more than twelve digital signal sources. Sport bike has an estimated audience of 4,794,188 people in Spain.
Sport bike has an estimated audience of 4,794,188 people in Spain. 28.2% are female, 71.8% are male, average age 39.0. Top brand affinities: Motorcycle helmet, Touring motorcycle, Motorcycle accessories, Custom motorcycle, Cruiser (motorcycle).
Top brand affinities include Motorcycle helmet, Touring motorcycle, Motorcycle accessories, with strongest over-indexing on Motorcycle helmet (11.38× the country average).
Demographically, the Sport bike audience skews more male with an average age of 39.0, and over-indexes on personality traits such as Convenience Orientation, Risk Appetite.
The typical Sport bike fan in Spain is more male, around 39.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Motorcycle helmet.
The key figures that characterise the Sport bike profile in Spain.
28.2% are female, 71.8% are male, average age 39.0.
| Metric | Value |
|---|---|
| Female | 28.2% |
| Male | 71.8% |
| Average age | 39.0 |
| Estimated audience size | 4,794,188 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 20% | |
| 30-39 | 19% | |
| 40-49 | 23% | |
| 50+ | 18% |
of the worldwide Sport bike audience comes from Spain.
| Country | Share |
|---|---|
| United States | 15.7% |
| Italy | 7.3% |
| Japan | 6.7% |
The strongest cross-interests of the Sport bike audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cruiser (motorcycle) | Cars & Mobility | 12.89× | ||
| 02 | Paddy Power | Games | 12.78× | ||
| 03 | Bobber (motorcycle) | Cars & Mobility | 12.18× | ||
| 04 | Supermoto | Cars & Mobility | 12.11× | ||
| 05 | Touring motorcycle | Cars & Mobility | 11.84× | ||
| 06 | Motorcycle helmet | Cars & Mobility | 11.38× | ||
| 07 | Motor oil | Cars & Mobility | 11.10× | ||
| 08 | Custom motorcycle | Cars & Mobility | 9.52× | ||
| 09 | Motorcycle accessories | Cars & Mobility | 9.34× | ||
| 10 | Brazil national football team | Sports | 9.34× | ||
| 11 | Brico Dépôt | Shopping | 6.51× | ||
| 12 | Just Eat | Food & Beverages | 5.84× | ||
| 13 | Maisons du Monde | Home & Garden | 5.00× | ||
| 14 | Extreme sport | Sports | 4.14× | ||
| 15 | Vehicles | Cars & Mobility | 3.18× | ||
| 16 | Consumer electronics | Technology & Electronics | 2.44× | ||
| 17 | Video games | Games | 2.38× | ||
| 18 | Barcelona | Travel & Leisure | 2.14× | ||
| 19 | Clothing | Fashion & Accessoires | 2.00× | ||
| 20 | Madrid | Travel & Leisure | 1.95× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 2.07× | |
| Risk Appetite | THRILL | 1.98× | |
| Early Adopter Mentality | POWER | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.63× | |
| Sustainability | BALANCE | 0.80× | |
| Spirituality | BALANCE | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Sport bike. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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