A data profile of the people who buy, follow and care about The Great Escape Festival in United Kingdom — modelled from more than twelve digital signal sources. The Great Escape Festival has an estimated audience of 86,202 people in United Kingdom.
The average The Great Escape Festival fan in United Kingdom is 42.7 years old, more male, and lives primarily in England.
The audience is concentrated in England, Scotland, Wales.
Top brand affinities include Dire Straits, Billy Idol, Brian May, with strongest over-indexing on Dire Straits (33× the country average).
Demographically, the The Great Escape Festival audience skews more male with an average age of 42.7, and over-indexes on personality traits such as Tradition, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 4 regions tracked by Rascasse.
The typical The Great Escape Festival fan in United Kingdom is more male, around 42.7 years old, with strong Tradition tendencies and a notable affinity for Dire Straits.
The key figures that characterise the The Great Escape Festival profile in United Kingdom.
43.2% are female, 56.8% are male, average age 42.7.
| Metric | Value |
|---|---|
| Female | 43.2% |
| Male | 56.8% |
| Average age | 42.7 |
| Estimated audience size | 86,202 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 19% | |
| 30-39 | 23% | |
| 40-49 | 25% | |
| 50+ | 24% |
of the worldwide The Great Escape Festival audience comes from United Kingdom.
| Country | Share |
|---|---|
| United Kingdom | 51.0% |
| United States | 25.0% |
| France | 5.7% |
Where the The Great Escape Festival audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | England | ~60K | 2.35× | |
| 02 | Northern Ireland | ~2K | 0.88× | |
| 03 | Wales | ~4K | 0.86× | |
| 04 | Scotland | ~6K | 0.76× |
The strongest cross-interests of the The Great Escape Festival audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dire Straits | Music & Radio | 33.00× | ||
| 02 | Billy Idol | Music & Radio | 23.31× | ||
| 03 | End of the Road Festival | Music & Radio | 22.49× | ||
| 04 | MGMT | Music & Radio | 18.56× | ||
| 05 | KT Tunstall | Music & Radio | 17.97× | ||
| 06 | Isle of Wight Festival | Music & Radio | 17.51× | ||
| 07 | Nile Rodgers | Music & Radio | 17.10× | ||
| 08 | Brian May | Music & Radio | 16.19× | ||
| 09 | South by Southwest | Business & Career | 15.81× | ||
| 10 | Latitude Festival | Music & Radio | 14.51× | ||
| 11 | Contemporary classical music | Music & Radio | 14.17× | ||
| 12 | Resident Advisor | Music & Radio | 12.50× | ||
| 13 | Linkin Park | Music & Radio | 11.61× | ||
| 14 | Billy Joel | Music & Radio | 9.14× | ||
| 15 | Download Festival | Music & Radio | 7.86× | ||
| 16 | Fleetwood Mac | Music & Radio | 7.84× | ||
| 17 | Glastonbury Festival | Music & Radio | 5.93× | ||
| 18 | Ticketmaster | Travel & Leisure | 4.57× | ||
| 19 | Folk music | Music & Radio | 4.35× | ||
| 20 | Politics | Politics & Society | 2.20× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 2.75× | |
| Early Adopter Mentality | POWER | 1.59× | |
| Convenience Orientation | PREMIUM | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.73× | |
| Pet Ownership | JOY | 0.75× | |
| Luxury Orientation | PREMIUM | 0.77× |
The Great Escape Festival has an estimated audience of 86,202 people in United Kingdom, concentrated in England and Scotland.
43.2% of The Great Escape Festival fans are female, 56.8% are male, with an average age of 42.7 years.
The Great Escape Festival fans show strongest brand affinity for Dire Straits (33×), Billy Idol (23.31×), and Brian May (16.19×) over the country average.
The Great Escape Festival fans in United Kingdom are most concentrated in England (reach ~60K), Scotland (reach ~6K), and Wales (reach ~4K). These three regions account for the largest share of the active audience.
Beyond The Great Escape Festival itself, the audience over-indexes on Billy Idol (23.31×), Brian May (16.19×), Resident Advisor (12.5×), and Ticketmaster (4.57×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for The Great Escape Festival. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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