A data profile of the people who buy, follow and care about Vikings - History Channel in United Kingdom — modelled from more than twelve digital signal sources. Vikings - History Channel has an estimated audience of 1,705 people in United Kingdom.
Vikings - History Channel has an estimated audience of 1,705 people in United Kingdom. 45.5% are female, 54.5% are male, average age 25.4. Top brand affinities: Vikings (TV series), Graphic novel, Anime and manga fandom, Pantera, Superhero fiction.
Top brand affinities include Vikings (TV series), Graphic novel, Anime and manga fandom, with strongest over-indexing on Vikings (TV series) (48.81× the country average).
Demographically, the Vikings - History Channel audience skews balanced with an average age of 25.4, and over-indexes on personality traits such as Risk Appetite, Urban Lifestyle.
The typical Vikings - History Channel fan in United Kingdom is balanced, around 25.4 years old, with strong Risk Appetite tendencies and a notable affinity for Vikings (TV series).
The key figures that characterise the Vikings - History Channel profile in United Kingdom.
45.5% are female, 54.5% are male, average age 25.4.
| Metric | Value |
|---|---|
| Female | 45.5% |
| Male | 54.5% |
| Average age | 25.4 |
| Estimated audience size | 1,705 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 55% | |
| 20-29 | 26% | |
| 30-39 | 19% | |
| 40-49 | 0% | |
| 50+ | 0% |
of the worldwide Vikings - History Channel audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 53.8% |
| Germany | 11.4% |
| United Kingdom | 5.2% |
The strongest cross-interests of the Vikings - History Channel audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Vikings (TV series) | Movies & TV | 48.81× | ||
| 02 | Pantera | Music & Radio | 14.24× | ||
| 03 | Political thriller | Movies & TV | 10.04× | ||
| 04 | Megadeth | Music & Radio | 10.01× | ||
| 05 | Concept art | Arts & Culture | 8.68× | ||
| 06 | Graphic novel | Literature | 7.87× | ||
| 07 | Superhero fiction | Literature | 6.02× | ||
| 08 | Paragliding | Sports | 4.87× | ||
| 09 | Action role-playing game | Games | 3.81× | ||
| 10 | Epic Games | Games | 3.68× | ||
| 11 | Collectible card game | Games | 3.57× | ||
| 12 | Anime and manga fandom | Literature | 3.47× | ||
| 13 | Affiliate marketing | Business & Career | 3.43× | ||
| 14 | Digital art | Arts & Culture | 2.86× | ||
| 15 | Bookselling | Literature | 2.85× | ||
| 16 | Birdwatching | Pets & Animals | 2.76× | ||
| 17 | Psychological thriller | Literature | 2.54× | ||
| 18 | E-book readers | Technology & Electronics | 2.33× | ||
| 19 | Performing arts | Business & Career | 2.27× | ||
| 20 | Mobile game | Games | 1.69× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 2.18× | |
| Urban Lifestyle | OPEN | 1.52× | |
| Career Orientation | POWER | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 0.25× | |
| Pet Ownership | JOY | 0.31× | |
| Healthy Lifestyle | BALANCE | 0.37× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Vikings - History Channel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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