A data profile of the people who buy, follow and care about A. R. Rahman in Indonesia — modelled from more than twelve digital signal sources. A. R. Rahman has an estimated audience of 3,410,972 people in Indonesia.
A. R. Rahman has an estimated audience of 3,410,972 people in Indonesia. 52.6% are female, 47.4% are male, average age 34.1. Top brand affinities: Exfoliation (cosmetology), High Stakes Gambling, Lottery, Radio, Buddhism.
Top brand affinities include Exfoliation (cosmetology), High Stakes Gambling, Lottery, with strongest over-indexing on Exfoliation (cosmetology) (16.04× the country average).
Demographically, the A. R. Rahman audience skews balanced with an average age of 34.1, and over-indexes on personality traits such as Spirituality, Tradition.
The typical A. R. Rahman fan in Indonesia is balanced, around 34.1 years old, with strong Spirituality tendencies and a notable affinity for Exfoliation (cosmetology).
The key figures that characterise the A. R. Rahman profile in Indonesia.
52.6% are female, 47.4% are male, average age 34.1.
| Metric | Value |
|---|---|
| Female | 52.6% |
| Male | 47.4% |
| Average age | 34.1 |
| Estimated audience size | 3,410,972 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 37% | |
| 30-39 | 22% | |
| 40-49 | 13% | |
| 50+ | 8% |
of the worldwide A. R. Rahman audience comes from Indonesia.
| Country | Share |
|---|---|
| Indonesia | 51.8% |
| India | 28.5% |
| United States | 5.3% |
The strongest cross-interests of the A. R. Rahman audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Exfoliation (cosmetology) | Beauty & Wellness | 16.04× | ||
| 02 | High Stakes Gambling | Games | 15.41× | ||
| 03 | Judaism | Politics & Society | 4.49× | ||
| 04 | Lottery | Games | 3.33× | ||
| 05 | Radio | Technology & Electronics | 3.24× | ||
| 06 | Breakfast television | Movies & TV | 3.14× | ||
| 07 | romantic comedies | Movies & TV | 3.07× | ||
| 08 | Baccarat | Games | 2.64× | ||
| 09 | NASDAQ | Business & Career | 2.59× | ||
| 10 | Buddhism | Health | 2.48× | ||
| 11 | Innovation | Business & Career | 2.39× | ||
| 12 | GitHub | Internet & Social Media | 2.39× | ||
| 13 | Hinduism | Politics & Society | 2.16× | ||
| 14 | Charitable organization | Politics & Society | 2.05× | ||
| 15 | Online gambling | Games | 1.93× | ||
| 16 | Bank Negara Indonesia | Business & Career | 1.77× | ||
| 17 | Internet & Social Media | 1.67× | |||
| 18 | Online chat | Technology & Electronics | 1.63× | ||
| 19 | Traveloka | Travel & Leisure | 1.56× | ||
| 20 | Milk | Food & Beverages | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 2.29× | |
| Tradition | CONSERVATISM | 2.14× | |
| Individualism | JOY | 2.09× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.55× | |
| Design Affinity | PREMIUM | 0.57× | |
| Price Sensitivity | PREMIUM | 0.60× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for A. R. Rahman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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