Rascasse Audience Intelligence

A. R. Rahman Audience in United States

A data profile of the people who buy, follow and care about A. R. Rahman in United States — modelled from more than twelve digital signal sources. A. R. Rahman has an estimated audience of 350,972 people in United States.

#12among Composer in United States#11085among Person in United States#6413in Music & Radio

The average A. R. Rahman fan in United States is 36.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Priyanka Chopra, Cricket World Cup, M. Night Shyamalan, with strongest over-indexing on Priyanka Chopra (29.63× the country average).

Demographically, the A. R. Rahman audience skews more female with an average age of 36.0, and over-indexes on personality traits such as Quality Awareness, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical A. R. Rahman fan in United States is more female, around 36.0 years old, with strong Quality Awareness tendencies and a notable affinity for Priyanka Chopra.

Category: Music & Radio · Type: Person · Subtype: Composer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the A. R. Rahman profile in United States.

Audience size
351K
in United States
Gender
63.3%♀
36.7% male
Age
36.0
average years
Country rank
#44555
Person in United States
Fig. 01

Search interest · 12-month trend

-40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of A. R. Rahman fans

63.3% are female, 36.7% are male, average age 36.0.

Fig. 02

Gender split

63.3%
Female
36.7%
Male
Demographic split for A. R. Rahman audience in United States
MetricValue
Female63.3%
Male36.7%
Average age36.0
Estimated audience size350,972
Fig. 03

Age distribution

Ø 36.0
average years
Age distribution of the A. R. Rahman audience in United States
Age bracketShare%
16-1926%
20-2924%
30-3919%
40-4916%
50+15%
Fig. 04

Worldwide distribution

5.3%

of the worldwide A. R. Rahman audience comes from United States.

Worldwide audience distribution share by country for A. R. Rahman
CountryShare
Indonesia51.8%
India28.5%
United States5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the A. R. Rahman audience in United States is strongest.

Fig. 05

Top regions by affinity

A. R. Rahman fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~30K3.29×
02California~100K2.36×
03Washington~20K2.27×
04Virginia~20K2.19×
05Massachusetts~20K2.15×
06Texas~70K2.12×
07Illinois~20K1.95×
08Georgia~20K1.73×
09New York~30K1.67×
10North Carolina~20K1.63×
11Maryland~10K1.61×
12Washington, District of Columbia~2K1.50×
13Delaware~1K1.17×
14Michigan~10K1.16×
15Connecticut~4K1.16×
16Pennsylvania~10K1.10×
17Arizona~8K1.09×
18Ohio~10K1.02×
19Florida~20K0.96×
20Tennessee~7K0.95×
21Oregon~4K0.95×
22New Hampshire~1K0.95×
23Minnesota~5K0.93×
24Alaska<1K0.90×
25North Dakota<1K0.90×
26Vermont<1K0.90×
27South Dakota<1K0.88×
28Rhode Island~1K0.87×
29Montana<1K0.87×
30Arkansas~3K0.84×
31Kansas~2K0.82×
32West Virginia~1K0.82×
33Maine~1K0.82×
34Hawaii~1K0.81×
35Iowa~2K0.80×
36Idaho~1K0.80×
37Nebraska~1K0.79×
38Missouri~5K0.78×
39New Mexico~1K0.78×
40Indiana~5K0.77×
41Nevada~3K0.77×
42Mississippi~2K0.77×
43Kentucky~3K0.73×
44Colorado~4K0.72×
45Wisconsin~4K0.72×
46Utah~2K0.71×
47Oklahoma~3K0.70×
48South Carolina~4K0.68×
49Louisiana~3K0.68×
50Alabama~3K0.66×
Fig. 06

Affinity by region

Affinity by region — A. R. Rahman, United States
0.66×1.00×3.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the A. R. Rahman audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for A. R. Rahman audience
#·InterestCategoryAffinity×
01Cricket World CupSports43.43×
02M. Night ShyamalanMovies & TV41.71×
03Islamic bankingBusiness & Career40.74×
04Padma LakshmiFashion & Accessoires38.37×
05Aamir KhanMovies & TV36.54×
06Kumail NanjianiMovies & TV31.83×
07Priyanka ChopraMovies & TV29.63×
08Salman KhanMovies & TV25.39×
09Jet LiMovies & TV22.09×
10Gloria EstefanMusic & Radio21.92×
11Daniel Dae KimMovies & TV21.81×
12BeijingTravel & Leisure20.44×
13BaiduInternet & Social Media20.31×
14Viola DavisMovies & TV19.50×
15Indian Premier LeagueSports17.80×
16Steven YeunMovies & TV17.60×
17Michelle YeohMovies & TV17.48×
18MalaysiaTravel & Leisure14.66×
19Jackie ChanMovies & TV14.14×
20Millie Bobby BrownMovies & TV8.36×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the A. R. Rahman audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by A. R. Rahman audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.22×
Price SensitivityPREMIUM1.87×
Need for SecurityCONSERVATISM1.83×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by A. R. Rahman audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.56×
TraditionCONSERVATISM0.81×
IndividualismJOY0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does A. R. Rahman have in United States?

A. R. Rahman has an estimated audience of 350,972 people in United States, concentrated in California and Texas.

02

What is the gender split and age of A. R. Rahman fans?

63.3% of A. R. Rahman fans are female, 36.7% are male, with an average age of 36.0 years.

03

Which brands do A. R. Rahman fans like most?

A. R. Rahman fans show strongest brand affinity for Priyanka Chopra (29.63×), Cricket World Cup (43.43×), and M. Night Shyamalan (41.71×) over the country average.

04

Where do A. R. Rahman fans live in United States?

A. R. Rahman fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do A. R. Rahman fans also like?

Beyond A. R. Rahman itself, the audience over-indexes on Cricket World Cup (43.43×), M. Night Shyamalan (41.71×), Kumail Nanjiani (31.83×), and Padma Lakshmi (38.37×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See A. R. Rahman audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for A. R. Rahman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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