Rascasse Audience Intelligence

Islamic banking Audience in United States

A data profile of the people who buy, follow and care about Islamic banking in United States — modelled from more than twelve digital signal sources. Islamic banking has an estimated audience of 584,971 people in United States.

#10742among Topic in United States#2081in Business & Career

The average Islamic banking fan in United States is 30.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Handloom saree, Khan Academy, Citibank, with strongest over-indexing on Handloom saree (73.28× the country average).

Demographically, the Islamic banking audience skews balanced with an average age of 30.4, and over-indexes on personality traits such as Travelling, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Islamic banking fan in United States is balanced, around 30.4 years old, with strong Travelling tendencies and a notable affinity for Handloom saree.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Islamic banking profile in United States.

Audience size
585K
in United States
Gender
53.5%♀
46.5% male
Age
30.4
average years
Country rank
#33329
Topic in United States
Fig. 01

Search interest · 12-month trend

+38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Islamic banking fans

53.5% are female, 46.5% are male, average age 30.4.

Fig. 02

Gender split

53.5%
Female
46.5%
Male
Demographic split for Islamic banking audience in United States
MetricValue
Female53.5%
Male46.5%
Average age30.4
Estimated audience size584,971
Fig. 03

Age distribution

Ø 30.4
average years
Age distribution of the Islamic banking audience in United States
Age bracketShare%
16-1943%
20-2924%
30-3916%
40-4910%
50+7%
Fig. 04

Worldwide distribution

2.9%

of the worldwide Islamic banking audience comes from United States.

Worldwide audience distribution share by country for Islamic banking
CountryShare
Indonesia8.6%
India8.1%
Malaysia6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Islamic banking audience in United States is strongest.

Fig. 05

Top regions by affinity

Islamic banking fans by region: top regions in United States
#RegionReachAffinity×
01New York~50K1.65×
02Wyoming~1K1.45×
03Minnesota~10K1.39×
04Washington, District of Columbia~2K1.36×
05Alaska~2K1.22×
06Virginia~20K1.21×
07Michigan~20K1.20×
08North Dakota~1K1.18×
09New Jersey~20K1.15×
10South Dakota~2K1.13×
11Montana~2K1.08×
12Delaware~2K1.08×
13Maryland~10K1.06×
14Rhode Island~2K1.04×
15Ohio~20K1.03×
16Illinois~20K1.02×
17Kansas~5K1.02×
18New Hampshire~2K1.02×
19West Virginia~3K1.01×
20Maine~2K1.01×
21Massachusetts~10K0.99×
22Hawaii~2K0.99×
23Idaho~3K0.98×
24Nebraska~3K0.97×
25Mississippi~5K0.96×
26New Mexico~3K0.96×
27Connecticut~6K0.95×
28Arkansas~4K0.93×
29California~60K0.91×
30Iowa~4K0.91×
31Pennsylvania~20K0.89×
32Kentucky~7K0.89×
33Oklahoma~6K0.89×
34Utah~5K0.89×
35Washington~10K0.88×
36Louisiana~7K0.88×
37Nevada~5K0.88×
38Alabama~7K0.87×
39Oregon~6K0.87×
40Texas~40K0.86×
41Georgia~20K0.86×
42Missouri~8K0.86×
43Indiana~9K0.85×
44South Carolina~7K0.85×
45Wisconsin~7K0.85×
46Tennessee~10K0.83×
47Colorado~8K0.82×
48North Carolina~10K0.80×
49Arizona~10K0.80×
50Florida~30K0.71×
Fig. 06

Affinity by region

Affinity by region — Islamic banking, United States
0.71×1.00×1.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Islamic banking audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Islamic banking audience
#·InterestCategoryAffinity×
01Handloom sareeFashion & Accessoires73.28×
02Kalyan JewellersFashion & Accessoires73.05×
03HajjahTravel & Leisure71.40×
04Salwar (Punjabi) SuitFashion & Accessoires58.59×
05Gagra choliFashion & Accessoires55.15×
06Music of BollywoodMusic & Radio51.74×
07MakeMyTripTravel & Leisure50.13×
08Music of IndiaMusic & Radio46.32×
09ZomatoFood & Beverages42.48×
10Sari-sari storeShopping40.69×
11Egyptian ArabicPolitics & Society36.23×
12Indian wedding clothesFashion & Accessoires31.03×
13Air FranceTravel & Leisure29.02×
14Khan AcademyBusiness & Career26.57×
15Business opportunityBusiness & Career26.24×
16SyriaTravel & Leisure24.02×
17CitibankBusiness & Career20.74×
18Female entrepreneurBusiness & Career17.01×
19Final DestinationMovies & TV14.07×
20American AirlinesTravel & Leisure6.72×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Islamic banking audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Islamic banking audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL3.19×
Risk AppetiteTHRILL2.70×
Luxury OrientationPREMIUM2.04×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Islamic banking audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.60×
CreativityOPEN0.72×
SpiritualityBALANCE0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Islamic banking have in United States?

Islamic banking has an estimated audience of 584,971 people in United States, concentrated in California and New York.

02

What is the gender split and age of Islamic banking fans?

53.5% of Islamic banking fans are female, 46.5% are male, with an average age of 30.4 years.

03

Which brands do Islamic banking fans like most?

Islamic banking fans show strongest brand affinity for Handloom saree (73.28×), Khan Academy (26.57×), and Citibank (20.74×) over the country average.

04

Where do Islamic banking fans live in United States?

Islamic banking fans in United States are most concentrated in California (reach ~60K), New York (reach ~50K), and Texas (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Islamic banking fans also like?

Beyond Islamic banking itself, the audience over-indexes on Khan Academy (26.57×), Citibank (20.74×), Music of Bollywood (51.74×), and Syria (24.02×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Islamic banking audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Islamic banking. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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