Hajjah Audience in United States
Hajjah has an estimated audience of 569,832 people in United States. 53.6% are female, 46.4% are male, average age 32.9. Top regions: Oklahoma, Kentucky, California. Top brand affinities: Electrolyte, CoreLogic, Voter registration, Isometric exercise, Product design.
The average Hajjah fan in United States is 32.9 years old, balanced, and lives primarily in Oklahoma. The audience is concentrated in Oklahoma, Kentucky, California. Top brand affinities include Electrolyte, CoreLogic, Voter registration, with strongest over-indexing on Electrolyte (20× the country average). Demographically, the Hajjah audience skews balanced with an average age of 32.9, and over-indexes on personality traits such as Price Sensitivity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Hajjah fans
| Metric | Value |
|---|---|
| Female | 53.6% |
| Male | 46.4% |
| Average age | 32.9 |
| Estimated audience size | 569,832 |
Audience persona
The typical Hajjah fan in United States is balanced, around 32.9 years old, with strong Price Sensitivity tendencies and a notable affinity for Electrolyte.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Oklahoma | 11,854 | 1.87× |
| Kentucky | 11,666 | 1.63× |
| California | 11,493 | 0.18× |
| Alabama | 11,292 | 1.42× |
| Texas | 10,772 | 0.22× |
| Tennessee | 10,758 | 0.94× |
| South Carolina | 10,681 | 1.25× |
| Indiana | 10,407 | 1× |
| Missouri | 10,079 | 1.1× |
| Florida | 10,001 | 0.26× |
| Iowa | 9,877 | 2.1× |
| North Carolina | 9,677 | 0.56× |
| Ohio | 9,637 | 0.55× |
| Georgia | 9,598 | 0.55× |
| Michigan | 9,594 | 0.64× |
| Pennsylvania | 9,150 | 0.48× |
| Connecticut | 9,074 | 1.59× |
| Nevada | 9,011 | 1.64× |
| Oregon | 8,896 | 1.36× |
| Virginia | 8,786 | 0.63× |
| Maryland | 8,742 | 0.89× |
| New Jersey | 8,721 | 0.6× |
| Illinois | 8,582 | 0.45× |
| Minnesota | 8,526 | 1.04× |
| New York | 8,464 | 0.27× |
| Massachusetts | 8,439 | 0.75× |
| Washington | 8,238 | 0.72× |
| Colorado | 8,215 | 0.91× |
| Washington, District of Columbia | 5,795 | 3.38× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Electrolyte | 20× | Health |
| CoreLogic | 64.55× | Business & Career |
| Voter registration | 13.62× | Politics & Society |
| Isometric exercise | 24.4× | Sports |
| Product design | 5.13× | Business & Career |
| UK garage | 11.06× | Music & Radio |
| Emigrate (band) | 15× | Music & Radio |
| Berenstain Bears | 12.91× | Literature |
| Stamp collecting | 5.74× | Home & Garden |
| Dental hygienist | 7.93× | Health |
| Combat sport | 1.85× | Sports |
| YouTube Red | 20× | Movies & TV |
| Nebraska Cornhuskers football | 3.81× | Sports |
| Bank account | 2.42× | Business & Career |
| Nationality | 1.91× | Politics & Society |
| Mothercare | 2.89× | Kids & Family |
| Sacred Heart Catholic Church (Dubuque, Iowa) | 10.05× | Politics & Society |
| Jeep Wagoneer | 4.86× | Cars & Mobility |
| Eminönü | 50× | Travel & Leisure |
| Pro-Ject | 3.41× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 2.73 |
| Patriotism | CONSERVATISM | 2.05 |
| Pet Ownership | JOY | 1.75 |
| Quality Awareness | PREMIUM | 1.67 |
| Luxury Orientation | PREMIUM | 1.6 |
| Design Affinity | PREMIUM | 1.59 |
Worldwide distribution
| Country | Share |
|---|---|
| Indonesia | 18.7% |
| Saudi Arabia | 12.0% |
| India | 9.6% |
See Hajjah audiences in other countries
More City audiences in United States
- New York City (93,869,939)
- Los Angeles (66,608,048)
- Las Vegas (43,767,386)
- Chicago (42,550,164)
- Atlanta (37,609,553)
Frequently asked questions
How many fans does Hajjah have in United States?
Hajjah has an estimated audience of 569,832 people in United States, concentrated in Oklahoma and Kentucky.
What is the gender split and age of Hajjah fans?
53.6% of Hajjah fans are female, 46.4% are male, with an average age of 32.9 years.
Which brands do Hajjah fans like most?
Hajjah fans show strongest brand affinity for Electrolyte (20×), CoreLogic (64.55×), and Voter registration (13.62×) over the country average.
Where do Hajjah fans live in United States?
Hajjah fans in United States are most concentrated in Oklahoma (reach 11,854), Kentucky (reach 11,666), and California (reach 11,493). These three regions account for the largest share of the active audience.
What other brands do Hajjah fans also like?
Beyond Hajjah itself, the audience over-indexes on CoreLogic (64.55×), Voter registration (13.62×), Isometric exercise (24.4×), and Product design (5.13×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Hajjah. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.