Muslim holidays Audience in United States

Muslim holidays logo

Muslim holidays has an estimated audience of 2,427,693 people in United States. 57.5% are female, 42.5% are male, average age 40.7. Top regions: New York, California, Texas. Top brand affinities: Eid al-Fitr, Hajjah, Glossary of Islam, Prophets and messengers in Islam, Marriage in Islam.

The average Muslim holidays fan in United States is 40.7 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Texas. Top brand affinities include Eid al-Fitr, Hajjah, Glossary of Islam, with strongest over-indexing on Eid al-Fitr (62.78× the country average). Demographically, the Muslim holidays audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Community Orientation, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Muslim holidays fans

Demographic split for Muslim holidays audience in United States
MetricValue
Female57.5%
Male42.5%
Average age40.7
Estimated audience size2,427,693

Audience persona

The typical Muslim holidays fan in United States is more female, around 40.7 years old, with strong Community Orientation tendencies and a notable affinity for Eid al-Fitr.

Top regions in United States

Top regions ranked by reach for Muslim holidays in United States
RegionReachAffinity
New York230,8991.7×
California229,4020.86×
Texas202,3870.97×
Florida144,7980.88×
Pennsylvania124,8061.53×
Virginia119,8462.03×
Ohio102,4401.37×
Georgia93,6571.25×
New Jersey90,7221.47×
Illinois89,8601.11×
North Carolina78,7581.08×
Michigan77,6511.22×
Maryland61,4521.47×
Washington58,3741.2×
Massachusetts56,3601.18×
Minnesota56,2681.62×
Missouri45,5211.16×
Indiana44,0580.99×
Tennessee42,0140.86×
Arizona40,0520.81×
Wisconsin35,1080.96×
Colorado34,4060.9×
Louisiana32,1341.03×
Connecticut30,5081.25×
South Carolina27,4460.75×
Kentucky27,0720.89×
Alabama22,3700.66×
Oregon22,1550.8×
Iowa21,5791.08×
Oklahoma18,3830.68×
Kansas18,0190.94×
Utah15,5160.71×
Nevada14,7910.63×
Arkansas13,4470.67×
Washington, District of Columbia12,2011.67×
Nebraska12,0360.99×
Mississippi11,7380.59×
Delaware9,0851.36×
Rhode Island9,0291.17×
Maine8,6180.99×
Idaho8,3600.69×
West Virginia7,9050.7×
New Hampshire7,8790.82×
New Mexico6,8570.56×
Hawaii5,6240.54×
Vermont4,6901.1×
South Dakota4,1600.74×
North Dakota4,0510.81×
Alaska3,4350.66×
Montana3,1060.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Muslim holidays audience
BrandAffinityCategory
Eid al-Fitr62.78×Politics & Society
Hajjah85.95×Travel & Leisure
Glossary of Islam80.68×Politics & Society
Prophets and messengers in Islam21.75×Politics & Society
Marriage in Islam144.26×Politics & Society
God in Islam55.18×Politics & Society
Muslim world54.21×Politics & Society
Islamic studies85.31×Politics & Society
Islamic theology87.87×Politics & Society
Modest Fashion40.85×Fashion & Accessoires
Ramadan (calendar month)55.7×Politics & Society
Quran reading66.87×Politics & Society
Islamic culture73.84×Politics & Society
Women in Islam57.62×Politics & Society
AlMaghrib Institute90.21×Business & Career
Pakistani clothing13.38×Fashion & Accessoires
Sura41.43×Politics & Society
Haute Hijab61.71×Fashion & Accessoires
Dua49.51×Politics & Society
Chinese cuisine5.77×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Muslim holidays audience
TraitClusterScore
Community OrientationOPEN2.59
Urban LifestyleOPEN2.05
Pet OwnershipJOY1.88
TraditionCONSERVATISM1.81
Price SensitivityPREMIUM1.79
DIY MentalityTHRILL1.66

Worldwide distribution

Worldwide audience distribution share by country for Muslim holidays
CountryShare
United States18.8%
United Kingdom9.7%
Italy5.2%

See Muslim holidays audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Muslim holidays have in United States?

Muslim holidays has an estimated audience of 2,427,693 people in United States, concentrated in New York and California.

What is the gender split and age of Muslim holidays fans?

57.5% of Muslim holidays fans are female, 42.5% are male, with an average age of 40.7 years.

Which brands do Muslim holidays fans like most?

Muslim holidays fans show strongest brand affinity for Eid al-Fitr (62.78×), Hajjah (85.95×), and Glossary of Islam (80.68×) over the country average.

Where do Muslim holidays fans live in United States?

Muslim holidays fans in United States are most concentrated in New York (reach 230,899), California (reach 229,402), and Texas (reach 202,387). These three regions account for the largest share of the active audience.

What other brands do Muslim holidays fans also like?

Beyond Muslim holidays itself, the audience over-indexes on Hajjah (85.95×), Glossary of Islam (80.68×), Prophets and messengers in Islam (21.75×), and Marriage in Islam (144.26×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Muslim holidays. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.