A data profile of the people who buy, follow and care about Islamic theology in United States — modelled from more than twelve digital signal sources. Islamic theology has an estimated audience of 350,946 people in United States.
The average Islamic theology fan in United States is 36.5 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Muslim holidays, God in Islam, Al Jazeera, with strongest over-indexing on Muslim holidays (87.87× the country average).
Demographically, the Islamic theology audience skews balanced with an average age of 36.5, and over-indexes on personality traits such as Pet Ownership, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Islamic theology fan in United States is balanced, around 36.5 years old, with strong Pet Ownership tendencies and a notable affinity for Muslim holidays.
The key figures that characterise the Islamic theology profile in United States.
49.2% are female, 50.8% are male, average age 36.5.
| Metric | Value |
|---|---|
| Female | 49.2% |
| Male | 50.8% |
| Average age | 36.5 |
| Estimated audience size | 350,946 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 23% | |
| 30-39 | 20% | |
| 40-49 | 17% | |
| 50+ | 15% |
of the worldwide Islamic theology audience comes from United States.
| Country | Share |
|---|---|
| Indonesia | 21.8% |
| Malaysia | 13.9% |
| Pakistan | 6.2% |
Where the Islamic theology audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Vermont | <1K | 1.42× | |
| 02 | Montana | ~1K | 1.33× | |
| 03 | South Dakota | ~1K | 1.28× | |
| 04 | Delaware | ~1K | 1.27× | |
| 05 | Maine | ~1K | 1.18× | |
| 06 | Rhode Island | ~1K | 1.18× | |
| 07 | New Mexico | ~2K | 1.14× | |
| 08 | West Virginia | ~2K | 1.14× | |
| 09 | New Hampshire | ~2K | 1.11× | |
| 10 | Washington, District of Columbia | ~1K | 1.10× | |
| 11 | Idaho | ~2K | 1.07× | |
| 12 | Nebraska | ~2K | 1.07× | |
| 13 | Mississippi | ~3K | 1.06× | |
| 14 | Arkansas | ~3K | 1.06× | |
| 15 | North Dakota | <1K | 1.05× | |
| 16 | Hawaii | ~2K | 1.03× | |
| 17 | Kansas | ~3K | 1.02× | |
| 18 | Iowa | ~3K | 1.00× | |
| 19 | Alaska | <1K | 1.00× | |
| 20 | Oklahoma | ~4K | 0.99× | |
| 21 | Utah | ~3K | 0.98× | |
| 22 | Connecticut | ~3K | 0.97× | |
| 23 | Louisiana | ~4K | 0.96× | |
| 24 | Kentucky | ~4K | 0.96× | |
| 25 | Nevada | ~3K | 0.96× | |
| 26 | Alabama | ~5K | 0.95× | |
| 27 | Oregon | ~4K | 0.94× | |
| 28 | South Carolina | ~5K | 0.93× | |
| 29 | Missouri | ~5K | 0.92× | |
| 30 | Wisconsin | ~5K | 0.92× | |
| 31 | Minnesota | ~5K | 0.92× | |
| 32 | Tennessee | ~6K | 0.90× | |
| 33 | Indiana | ~6K | 0.90× | |
| 34 | Maryland | ~5K | 0.90× | |
| 35 | Colorado | ~5K | 0.90× | |
| 36 | Arizona | ~6K | 0.89× | |
| 37 | Massachusetts | ~6K | 0.88× | |
| 38 | Michigan | ~8K | 0.87× | |
| 39 | Washington | ~6K | 0.87× | |
| 40 | North Carolina | ~9K | 0.86× | |
| 41 | New Jersey | ~8K | 0.86× | |
| 42 | Virginia | ~7K | 0.86× | |
| 43 | Ohio | ~9K | 0.85× | |
| 44 | Georgia | ~9K | 0.85× | |
| 45 | Pennsylvania | ~10K | 0.84× | |
| 46 | Illinois | ~10K | 0.82× | |
| 47 | Florida | ~20K | 0.77× | |
| 48 | New York | ~20K | 0.77× | |
| 49 | Texas | ~20K | 0.71× | |
| 50 | California | ~30K | 0.66× |
The strongest cross-interests of the Islamic theology audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | God in Islam | Politics & Society | 115.57× | ||
| 02 | Muslim holidays | Politics & Society | 87.87× | ||
| 03 | Al Arabiya | Movies & TV | 73.86× | ||
| 04 | Al Jazeera | Movies & TV | 62.05× | ||
| 05 | Toulouse FC | Sports | 37.29× | ||
| 06 | Tunisia | Travel & Leisure | 30.51× | ||
| 07 | Mohamed Salah | Sports | 30.29× | ||
| 08 | Oman | Travel & Leisure | 28.44× | ||
| 09 | Arabic coffee | Food & Beverages | 27.39× | ||
| 10 | Arab cuisine | Food & Beverages | 24.15× | ||
| 11 | Cairo | Travel & Leisure | 22.50× | ||
| 12 | Algeria | Travel & Leisure | 21.48× | ||
| 13 | Detroit Red Wings | Sports | 17.75× | ||
| 14 | Emirates | Travel & Leisure | 11.83× | ||
| 15 | Sustainable energy | Home & Garden | 6.93× | ||
| 16 | Renewable energy | Business & Career | 5.76× | ||
| 17 | New York Post | News | 5.06× | ||
| 18 | First class travel | Travel & Leisure | 4.47× | ||
| 19 | FedEx | Business & Career | 4.15× | ||
| 20 | Mortgage loans | Business & Career | 3.68× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 3.50× | |
| Quality Awareness | PREMIUM | 2.63× | |
| Sustainability | BALANCE | 2.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.33× | |
| DIY Mentality | THRILL | 0.75× | |
| Healthy Lifestyle | BALANCE | 0.80× |
Islamic theology has an estimated audience of 350,946 people in United States, concentrated in California and Texas.
49.2% of Islamic theology fans are female, 50.8% are male, with an average age of 36.5 years.
Islamic theology fans show strongest brand affinity for Muslim holidays (87.87×), God in Islam (115.57×), and Al Jazeera (62.05×) over the country average.
Islamic theology fans in United States are most concentrated in California (reach ~30K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Islamic theology itself, the audience over-indexes on God in Islam (115.57×), Al Jazeera (62.05×), Detroit Red Wings (17.75×), and Al Arabiya (73.86×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Islamic theology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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