Rascasse Audience Intelligence

Arabic coffee Audience in United States

A data profile of the people who buy, follow and care about Arabic coffee in United States — modelled from more than twelve digital signal sources. Arabic coffee has an estimated audience of 2,596,903 people in United States.

The average Arabic coffee fan in United States is 36.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Graham Norton, Arabic pop music, Gulf Arabic, with strongest over-indexing on Graham Norton (150.5× the country average).

Demographically, the Arabic coffee audience skews more female with an average age of 36.7, and over-indexes on personality traits such as Design Affinity, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Arabic coffee fan in United States is more female, around 36.7 years old, with strong Design Affinity tendencies and a notable affinity for Graham Norton.

Category: Food & Beverages · Type: Topic · Subtype: Beverage

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Arabic coffee profile in United States.

Audience size
2.6M
in United States
Gender
59.9%
40.1% male
Age
36.7
average years
Country rank
#11580
Topic in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Arabic coffee fans

59.9% are female, 40.1% are male, average age 36.7.

Fig. 02

Gender split

59.9%
Female
40.1%
Male
Demographic split for Arabic coffee audience in United States
MetricValue
Female59.9%
Male40.1%
Average age36.7
Estimated audience size2,596,903
Fig. 03

Age distribution

Ø 36.7
average years
Age distribution of the Arabic coffee audience in United States
Age bracketShare%
16-1926%
20-2921%
30-3919%
40-4918%
50+16%
Fig. 04

Worldwide distribution

8.9%

of the worldwide Arabic coffee audience comes from United States.

Worldwide audience distribution share by country for Arabic coffee
CountryShare
Japan10.6%
United States8.9%
Saudi Arabia8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Arabic coffee audience in United States is strongest.

Fig. 05

Top regions by affinity

Arabic coffee fans by region: top regions in United States
#RegionReachAffinity×
01Illinois~200K2.33×
02Michigan~100K1.77×
03Washington, District of Columbia~10K1.69×
04Texas~400K1.62×
05California~500K1.60×
06Virginia~100K1.55×
07New York~200K1.48×
08Ohio~100K1.28×
09Arizona~70K1.24×
10New Jersey~80K1.18×
11Massachusetts~60K1.16×
12Washington~60K1.14×
13Missouri~50K1.10×
14Wisconsin~40K1.10×
15Florida~200K1.09×
16Georgia~80K1.06×
17Maryland~50K1.05×
18North Carolina~80K1.03×
19Kentucky~30K1.00×
20Indiana~50K0.99×
21Minnesota~40K0.98×
22New Mexico~10K0.98×
23Maine~9K0.98×
24Pennsylvania~90K0.97×
25Connecticut~30K0.97×
26Alabama~30K0.95×
27Oregon~30K0.95×
28Tennessee~50K0.94×
29Kansas~20K0.94×
30Vermont~4K0.94×
31Alaska~5K0.93×
32Colorado~40K0.92×
33Louisiana~30K0.92×
34Rhode Island~8K0.92×
35Delaware~7K0.92×
36North Dakota~5K0.91×
37South Dakota~5K0.90×
38West Virginia~10K0.89×
39Montana~6K0.89×
40Hawaii~10K0.88×
41Nevada~20K0.87×
42Arkansas~20K0.87×
43Nebraska~10K0.87×
44Oklahoma~20K0.86×
45New Hampshire~9K0.86×
46South Carolina~30K0.85×
47Mississippi~20K0.85×
48Idaho~10K0.84×
49Iowa~20K0.79×
50Utah~20K0.77×
Fig. 06

Affinity by region

Affinity by region — Arabic coffee, United States
0.77×1.00×2.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Arabic coffee audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Arabic coffee audience
#·InterestCategoryAffinity×
01Graham NortonMovies & TV150.50×
02Baghdad GovernorateTravel & Leisure109.57×
03Costa CoffeeFood & Beverages93.00×
04Arabic pop musicMusic & Radio91.89×
05University of BaghdadBusiness & Career83.38×
06Latte artFood & Beverages76.17×
07Egypt national football teamSports76.09×
08Varieties of ArabicPolitics & Society65.63×
09Algerian ArabicPolitics & Society63.91×
10Gulf ArabicTravel & Leisure62.05×
11SomaGames56.52×
12Luke KuechlySports51.35×
13Maddie ZieglerMovies & TV48.14×
14Nina DobrevMovies & TV46.03×
15Seth MeyersMovies & TV45.92×
16360Music & Radio43.22×
17Egyptian ArabicPolitics & Society36.88×
18coffee shopFood & Beverages35.00×
19Vanessa HudgensMovies & TV28.22×
20Chat roomInternet & Social Media20.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Arabic coffee audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Arabic coffee audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM4.31×
Luxury OrientationPREMIUM2.87×
TravellingTHRILL2.75×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Arabic coffee audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.84×
Convenience OrientationPREMIUM0.96×
SpiritualityBALANCE0.98×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Arabic coffee have in United States?

Arabic coffee has an estimated audience of 2,596,903 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Arabic coffee fans?

59.9% of Arabic coffee fans are female, 40.1% are male, with an average age of 36.7 years.

03

Which brands do Arabic coffee fans like most?

Arabic coffee fans show strongest brand affinity for Graham Norton (150.5×), Arabic pop music (91.89×), and Gulf Arabic (62.05×) over the country average.

04

Where do Arabic coffee fans live in United States?

Arabic coffee fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Arabic coffee fans also like?

Beyond Arabic coffee itself, the audience over-indexes on Arabic pop music (91.89×), Gulf Arabic (62.05×), Nina Dobrev (46.03×), and Baghdad Governorate (109.57×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Arabic coffee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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