A data profile of the people who buy, follow and care about Cairo in United States — modelled from more than twelve digital signal sources. Cairo has an estimated audience of 1,743,583 people in United States.
The average Cairo fan in United States is 39.0 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Gulf Arabic, Baghdad Governorate, Egyptian Arabic, with strongest over-indexing on Gulf Arabic (40.77× the country average).
Demographically, the Cairo audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Patriotism, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Cairo fan in United States is balanced, around 39.0 years old, with strong Patriotism tendencies and a notable affinity for Gulf Arabic.
The key figures that characterise the Cairo profile in United States.
54.3% are female, 45.7% are male, average age 39.0.
| Metric | Value |
|---|---|
| Female | 54.3% |
| Male | 45.7% |
| Average age | 39.0 |
| Estimated audience size | 1,743,583 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 18% | |
| 30-39 | 17% | |
| 40-49 | 18% | |
| 50+ | 24% |
of the worldwide Cairo audience comes from United States.
| Country | Share |
|---|---|
| Egypt | 18.2% |
| Saudi Arabia | 13.5% |
| United States | 5.7% |
Where the Cairo audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nebraska | ~20K | 2.43× | |
| 02 | Georgia | ~100K | 1.80× | |
| 03 | Washington, District of Columbia | ~9K | 1.68× | |
| 04 | New York | ~100K | 1.43× | |
| 05 | Illinois | ~70K | 1.25× | |
| 06 | Missouri | ~30K | 1.24× | |
| 07 | West Virginia | ~10K | 1.20× | |
| 08 | Virginia | ~50K | 1.17× | |
| 09 | Florida | ~100K | 1.12× | |
| 10 | Minnesota | ~30K | 1.12× | |
| 11 | Washington | ~40K | 1.11× | |
| 12 | Massachusetts | ~40K | 1.09× | |
| 13 | New Jersey | ~50K | 1.03× | |
| 14 | Maryland | ~30K | 1.03× | |
| 15 | California | ~200K | 1.02× | |
| 16 | Texas | ~200K | 1.01× | |
| 17 | Oregon | ~20K | 1.01× | |
| 18 | Kentucky | ~20K | 0.98× | |
| 19 | Alaska | ~4K | 0.97× | |
| 20 | South Carolina | ~30K | 0.96× | |
| 21 | Alabama | ~20K | 0.95× | |
| 22 | North Dakota | ~3K | 0.95× | |
| 23 | North Carolina | ~50K | 0.94× | |
| 24 | Connecticut | ~20K | 0.94× | |
| 25 | Ohio | ~50K | 0.93× | |
| 26 | Michigan | ~40K | 0.93× | |
| 27 | Kansas | ~10K | 0.93× | |
| 28 | Vermont | ~3K | 0.93× | |
| 29 | Colorado | ~30K | 0.92× | |
| 30 | Rhode Island | ~5K | 0.92× | |
| 31 | Wisconsin | ~20K | 0.91× | |
| 32 | Pennsylvania | ~50K | 0.89× | |
| 33 | Arkansas | ~10K | 0.89× | |
| 34 | Arizona | ~30K | 0.88× | |
| 35 | Tennessee | ~30K | 0.88× | |
| 36 | Louisiana | ~20K | 0.88× | |
| 37 | Utah | ~10K | 0.88× | |
| 38 | Mississippi | ~10K | 0.88× | |
| 39 | Maine | ~5K | 0.88× | |
| 40 | Delaware | ~4K | 0.88× | |
| 41 | Iowa | ~10K | 0.87× | |
| 42 | Indiana | ~30K | 0.86× | |
| 43 | Nevada | ~10K | 0.86× | |
| 44 | Hawaii | ~6K | 0.86× | |
| 45 | Oklahoma | ~20K | 0.85× | |
| 46 | Idaho | ~7K | 0.85× | |
| 47 | New Hampshire | ~6K | 0.84× | |
| 48 | Montana | ~4K | 0.84× | |
| 49 | South Dakota | ~3K | 0.84× | |
| 50 | New Mexico | ~7K | 0.76× |
The strongest cross-interests of the Cairo audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Baghdad Governorate | Travel & Leisure | 87.50× | ||
| 02 | National Museum of Iraq | Arts & Culture | 70.86× | ||
| 03 | Northern coast of Egypt | Travel & Leisure | 55.80× | ||
| 04 | New Cairo | Travel & Leisure | 54.55× | ||
| 05 | Ally McBeal | Movies & TV | 51.43× | ||
| 06 | Egypt national football team | Sports | 46.25× | ||
| 07 | University of Baghdad | Business & Career | 44.21× | ||
| 08 | El-Tagamu El Khames | Politics & Society | 43.96× | ||
| 09 | Gulf Arabic | Travel & Leisure | 40.77× | ||
| 10 | Algerian Arabic | Politics & Society | 40.00× | ||
| 11 | Varieties of Arabic | Politics & Society | 37.73× | ||
| 12 | Al Ahly SC | Sports | 34.34× | ||
| 13 | Arabic pop music | Music & Radio | 32.82× | ||
| 14 | Riyadh | Travel & Leisure | 30.91× | ||
| 15 | Kurdish languages | Politics & Society | 26.94× | ||
| 16 | Al Jazeera | Movies & TV | 25.13× | ||
| 17 | Egyptian Arabic | Politics & Society | 23.65× | ||
| 18 | Jeddah | Politics & Society | 23.21× | ||
| 19 | Tehran | Travel & Leisure | 22.59× | ||
| 20 | Baghdad | Travel & Leisure | 21.36× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.59× | |
| Career Orientation | POWER | 1.52× | |
| Individualism | JOY | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.85× | |
| DIY Mentality | THRILL | 0.85× | |
| Extroversion | THRILL | 0.89× |
Cairo has an estimated audience of 1,743,583 people in United States, concentrated in California and Texas.
54.3% of Cairo fans are female, 45.7% are male, with an average age of 39.0 years.
Cairo fans show strongest brand affinity for Gulf Arabic (40.77×), Baghdad Governorate (87.5×), and Egyptian Arabic (23.65×) over the country average.
Cairo fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and New York (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Cairo itself, the audience over-indexes on Baghdad Governorate (87.5×), Egyptian Arabic (23.65×), Arabic pop music (32.82×), and New Cairo (54.55×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Cairo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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