A data profile of the people who buy, follow and care about Cairo in Germany — modelled from more than twelve digital signal sources. Cairo has an estimated audience of 585,296 people in Germany.
The average Cairo fan in Germany is 34.4 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Egyptian Arabic, Damascus, Arabic pop music, with strongest over-indexing on Egyptian Arabic (16.44× the country average).
Demographically, the Cairo audience skews balanced with an average age of 34.4, and over-indexes on personality traits such as Spirituality, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Cairo fan in Germany is balanced, around 34.4 years old, with strong Spirituality tendencies and a notable affinity for Egyptian Arabic.
The key figures that characterise the Cairo profile in Germany.
45.4% are female, 54.6% are male, average age 34.4.
| Metric | Value |
|---|---|
| Female | 45.4% |
| Male | 54.6% |
| Average age | 34.4 |
| Estimated audience size | 585,296 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 25% | |
| 30-39 | 20% | |
| 40-49 | 16% | |
| 50+ | 10% |
of the worldwide Cairo audience comes from Germany.
| Country | Share |
|---|---|
| Egypt | 18.2% |
| Saudi Arabia | 13.5% |
| United States | 5.7% |
Where the Cairo audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~60K | 1.42× | |
| 02 | Bayern | ~100K | 1.32× | |
| 03 | Berlin | ~30K | 1.26× | |
| 04 | Baden-Württemberg | ~90K | 1.13× | |
| 05 | Nordrhein-Westfalen | ~100K | 1.09× | |
| 06 | Hamburg | ~10K | 1.08× | |
| 07 | Bremen | ~5K | 1.08× | |
| 08 | Rheinland-Pfalz | ~30K | 0.99× | |
| 09 | Niedersachsen | ~50K | 0.92× | |
| 10 | Sachsen | ~30K | 0.92× | |
| 11 | Schleswig-Holstein | ~20K | 0.88× | |
| 12 | Brandenburg | ~20K | 0.88× | |
| 13 | Thüringen | ~10K | 0.88× | |
| 14 | Saarland | ~6K | 0.87× | |
| 15 | Sachsen-Anhalt | ~10K | 0.81× | |
| 16 | Mecklenburg-Vorpommern | ~9K | 0.79× |
The strongest cross-interests of the Cairo audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Baghdad Governorate | Travel & Leisure | 20.80× | ||
| 02 | Gulf Arabic | Travel & Leisure | 17.34× | ||
| 03 | Al Ahly SC | Sports | 16.60× | ||
| 04 | Egyptian Arabic | Politics & Society | 16.44× | ||
| 05 | Baghdad | Travel & Leisure | 16.43× | ||
| 06 | Varieties of Arabic | Politics & Society | 15.48× | ||
| 07 | Libya | Travel & Leisure | 14.74× | ||
| 08 | Sudan | Travel & Leisure | 14.66× | ||
| 09 | Algeria | Travel & Leisure | 13.96× | ||
| 10 | Homs | Travel & Leisure | 13.20× | ||
| 11 | Al Jazeera | Movies & TV | 13.20× | ||
| 12 | Arabic pop music | Music & Radio | 13.08× | ||
| 13 | Damascus | Travel & Leisure | 11.87× | ||
| 14 | Beirut | Travel & Leisure | 11.72× | ||
| 15 | Aleppo | Travel & Leisure | 11.41× | ||
| 16 | Tunisia | Travel & Leisure | 11.20× | ||
| 17 | Egypt | Travel & Leisure | 9.07× | ||
| 18 | Iraq | Travel & Leisure | 8.51× | ||
| 19 | Saudi Arabia | Travel & Leisure | 7.53× | ||
| 20 | Syria | Travel & Leisure | 6.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.61× | |
| Career Orientation | POWER | 1.56× | |
| Early Adopter Mentality | POWER | 1.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.71× | |
| Healthy Lifestyle | BALANCE | 0.85× | |
| Pet Ownership | JOY | 0.85× |
Cairo has an estimated audience of 585,296 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
45.4% of Cairo fans are female, 54.6% are male, with an average age of 34.4 years.
Cairo fans show strongest brand affinity for Egyptian Arabic (16.44×), Damascus (11.87×), and Arabic pop music (13.08×) over the country average.
Cairo fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Cairo itself, the audience over-indexes on Damascus (11.87×), Arabic pop music (13.08×), Homs (13.2×), and Beirut (11.72×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Cairo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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