Beirut Audience in Germany
Beirut has an estimated audience of 2,331,181 people in Germany. 48.2% are female, 51.8% are male, average age 34.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Hama, Lebanon, Syria TV, American University of Beirut, Oman.
The average Beirut fan in Germany is 34.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Hama, Lebanon, Syria TV, with strongest over-indexing on Hama (21.82× the country average). Demographically, the Beirut audience skews balanced with an average age of 34.6, and over-indexes on personality traits such as Luxury Orientation, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Beirut fans
| Metric | Value |
|---|---|
| Female | 48.2% |
| Male | 51.8% |
| Average age | 34.6 |
| Estimated audience size | 2,331,181 |
Audience persona
The typical Beirut fan in Germany is balanced, around 34.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Hama.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 591,637 | 1.16× |
| Bayern | 390,721 | 1.04× |
| Baden-Württemberg | 337,176 | 1.06× |
| Niedersachsen | 235,442 | 1.04× |
| Hessen | 207,945 | 1.17× |
| Berlin | 174,385 | 1.67× |
| Rheinland-Pfalz | 105,984 | 0.91× |
| Sachsen | 103,010 | 0.9× |
| Schleswig-Holstein | 75,904 | 0.91× |
| Hamburg | 69,150 | 1.31× |
| Brandenburg | 59,623 | 0.82× |
| Thüringen | 41,135 | 0.69× |
| Sachsen-Anhalt | 36,569 | 0.61× |
| Mecklenburg-Vorpommern | 29,355 | 0.66× |
| Bremen | 24,544 | 1.23× |
| Saarland | 23,270 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hama | 21.82× | Technology & Electronics |
| Lebanon | 14.71× | Travel & Leisure |
| Syria TV | 26.24× | Movies & TV |
| American University of Beirut | 41.01× | Business & Career |
| Oman | 16.37× | Travel & Leisure |
| Syrian cuisine | 12.11× | Food & Beverages |
| Baghdad | 18.2× | Travel & Leisure |
| Kuwait | 15.84× | Travel & Leisure |
| Al Ahly SC | 18.91× | Sports |
| United Arab Emirates | 8.63× | Travel & Leisure |
| Qatar | 10.98× | Travel & Leisure |
| Modern Standard Arabic | 15.1× | Politics & Society |
| Syria (region) | 30.23× | Travel & Leisure |
| Riyadh | 17.34× | Travel & Leisure |
| Afrin, Syria | 35.8× | Travel & Leisure |
| 6th of October City | 21.7× | Travel & Leisure |
| Saudi Arabia | 7.16× | Travel & Leisure |
| Cairo | 16.23× | Travel & Leisure |
| Jordan | 9.18× | Travel & Leisure |
| Dubai | 6.82× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.31 |
| Sports Activity | POWER | 1.29 |
| Individualism | JOY | 1.19 |
| Spirituality | BALANCE | 1.16 |
| Price Sensitivity | PREMIUM | 1.16 |
| Design Affinity | PREMIUM | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| Lebanon | 12.4% |
| Germany | 8.7% |
| Saudi Arabia | 6.4% |
See Beirut audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Beirut have in Germany?
Beirut has an estimated audience of 2,331,181 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Beirut fans?
48.2% of Beirut fans are female, 51.8% are male, with an average age of 34.6 years.
Which brands do Beirut fans like most?
Beirut fans show strongest brand affinity for Hama (21.82×), Lebanon (14.71×), and Syria TV (26.24×) over the country average.
Where do Beirut fans live in Germany?
Beirut fans in Germany are most concentrated in Nordrhein-Westfalen (reach 591,637), Bayern (reach 390,721), and Baden-Württemberg (reach 337,176). These three regions account for the largest share of the active audience.
What other brands do Beirut fans also like?
Beyond Beirut itself, the audience over-indexes on Lebanon (14.71×), Syria TV (26.24×), American University of Beirut (41.01×), and Oman (16.37×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Beirut. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.