A data profile of the people who buy, follow and care about Beirut in Germany — modelled from more than twelve digital signal sources. Beirut has an estimated audience of 2,331,181 people in Germany.
The average Beirut fan in Germany is 34.6 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Hama, Lebanon, Syria TV, with strongest over-indexing on Hama (21.82× the country average).
Demographically, the Beirut audience skews balanced with an average age of 34.6, and over-indexes on personality traits such as Price Sensitivity, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Beirut fan in Germany is balanced, around 34.6 years old, with strong Price Sensitivity tendencies and a notable affinity for Hama.
The key figures that characterise the Beirut profile in Germany.
48.2% are female, 51.8% are male, average age 34.6.
| Metric | Value |
|---|---|
| Female | 48.2% |
| Male | 51.8% |
| Average age | 34.6 |
| Estimated audience size | 2,331,181 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 27% | |
| 30-39 | 21% | |
| 40-49 | 16% | |
| 50+ | 10% |
of the worldwide Beirut audience comes from Germany.
| Country | Share |
|---|---|
| Lebanon | 12.4% |
| Germany | 8.7% |
| Saudi Arabia | 6.4% |
Where the Beirut audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~200K | 1.60× | |
| 02 | Hamburg | ~70K | 1.29× | |
| 03 | Bremen | ~30K | 1.26× | |
| 04 | Hessen | ~200K | 1.15× | |
| 05 | Nordrhein-Westfalen | ~600K | 1.13× | |
| 06 | Bayern | ~400K | 1.03× | |
| 07 | Baden-Württemberg | ~300K | 1.03× | |
| 08 | Niedersachsen | ~200K | 1.03× | |
| 09 | Rheinland-Pfalz | ~100K | 0.91× | |
| 10 | Schleswig-Holstein | ~80K | 0.91× | |
| 11 | Sachsen | ~100K | 0.89× | |
| 12 | Saarland | ~20K | 0.87× | |
| 13 | Brandenburg | ~60K | 0.85× | |
| 14 | Thüringen | ~40K | 0.73× | |
| 15 | Mecklenburg-Vorpommern | ~30K | 0.70× | |
| 16 | Sachsen-Anhalt | ~40K | 0.67× |
The strongest cross-interests of the Beirut audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | American University of Beirut | Business & Career | 41.01× | ||
| 02 | Afrin, Syria | Travel & Leisure | 35.80× | ||
| 03 | Syria (region) | Travel & Leisure | 30.23× | ||
| 04 | Syria TV | Movies & TV | 26.24× | ||
| 05 | Hama | Technology & Electronics | 21.82× | ||
| 06 | 6th of October City | Travel & Leisure | 21.70× | ||
| 07 | Al Ahly SC | Sports | 18.91× | ||
| 08 | Baghdad | Travel & Leisure | 18.20× | ||
| 09 | Riyadh | Travel & Leisure | 17.34× | ||
| 10 | Oman | Travel & Leisure | 16.37× | ||
| 11 | Cairo | Travel & Leisure | 16.23× | ||
| 12 | Kuwait | Travel & Leisure | 15.84× | ||
| 13 | Modern Standard Arabic | Politics & Society | 15.10× | ||
| 14 | Lebanon | Travel & Leisure | 14.71× | ||
| 15 | Syrian cuisine | Food & Beverages | 12.11× | ||
| 16 | Qatar | Travel & Leisure | 10.98× | ||
| 17 | Jordan | Travel & Leisure | 9.18× | ||
| 18 | United Arab Emirates | Travel & Leisure | 8.63× | ||
| 19 | Saudi Arabia | Travel & Leisure | 7.16× | ||
| 20 | Dubai | Travel & Leisure | 6.82× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 1.42× | |
| Convenience Orientation | PREMIUM | 1.42× | |
| Risk Appetite | THRILL | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.66× | |
| Pet Ownership | JOY | 0.67× | |
| Extroversion | THRILL | 0.70× |
Beirut has an estimated audience of 2,331,181 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
48.2% of Beirut fans are female, 51.8% are male, with an average age of 34.6 years.
Beirut fans show strongest brand affinity for Hama (21.82×), Lebanon (14.71×), and Syria TV (26.24×) over the country average.
Beirut fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~600K), Bayern (reach ~400K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Beirut itself, the audience over-indexes on Lebanon (14.71×), Syria TV (26.24×), American University of Beirut (41.01×), and Oman (16.37×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Beirut. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.