Rascasse Audience Intelligence

Modern Standard Arabic Audience in Germany

A data profile of the people who buy, follow and care about Modern Standard Arabic in Germany — modelled from more than twelve digital signal sources. Modern Standard Arabic has an estimated audience of 753,030 people in Germany.

#27among Language in Germany#3733among Topic in Germany#392in Politics & Society

The average Modern Standard Arabic fan in Germany is 36.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Qatar, Logo TV, Beirut, with strongest over-indexing on Qatar (23.72× the country average).

Demographically, the Modern Standard Arabic audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Spirituality, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Modern Standard Arabic fan in Germany is more male, around 36.7 years old, with strong Spirituality tendencies and a notable affinity for Qatar.

Category: Politics & Society · Type: Topic · Subtype: Language

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Modern Standard Arabic profile in Germany.

Audience size
753K
in Germany
Gender
39.0%♀
61.0% male
Age
36.7
average years
Country rank
#8353
Topic in Germany
Fig. 01

Search interest · 12-month trend

-9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Modern Standard Arabic fans

39.0% are female, 61.0% are male, average age 36.7.

Fig. 02

Gender split

39.0%
Female
61.0%
Male
Demographic split for Modern Standard Arabic audience in Germany
MetricValue
Female39.0%
Male61.0%
Average age36.7
Estimated audience size753,030
Fig. 03

Age distribution

Ø 36.7
average years
Age distribution of the Modern Standard Arabic audience in Germany
Age bracketShare%
16-1921%
20-2925%
30-3923%
40-4918%
50+13%
Fig. 04

Worldwide distribution

3.0%

of the worldwide Modern Standard Arabic audience comes from Germany.

Worldwide audience distribution share by country for Modern Standard Arabic
CountryShare
United States13.8%
Iraq7.6%
Israel7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Modern Standard Arabic audience in Germany is strongest.

Fig. 05

Top regions by affinity

Modern Standard Arabic fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~10K1.68×
02Berlin~40K1.27×
03Sachsen~50K1.25×
04Saarland~10K1.20×
05Sachsen-Anhalt~20K1.03×
06Mecklenburg-Vorpommern~10K1.01×
07Thüringen~20K1.00×
08Brandenburg~20K0.96×
09Hamburg~20K0.94×
10Schleswig-Holstein~20K0.92×
11Rheinland-Pfalz~30K0.88×
12Hessen~50K0.81×
13Nordrhein-Westfalen~100K0.77×
14Niedersachsen~60K0.76×
15Baden-Württemberg~70K0.71×
16Bayern~80K0.69×
Fig. 06

Affinity by region

Affinity by region — Modern Standard Arabic, Germany
0.69×1.00×1.68×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Modern Standard Arabic audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Modern Standard Arabic audience
#·InterestCategoryAffinity×
01Logo TVMovies & TV63.07×
02Al ArabiyaMovies & TV38.29×
03Egypt national football teamSports25.06×
04Al JazeeraMovies & TV23.93×
05Red SeaTravel & Leisure23.84×
06QatarTravel & Leisure23.72×
07Al Ahly SCSports18.52×
08BeirutTravel & Leisure15.10×
09AlgeriaTravel & Leisure14.93×
10God in IslamPolitics & Society14.33×
11Muslim holidaysPolitics & Society14.23×
12HijabPolitics & Society14.11×
13TunisiaTravel & Leisure14.05×
14Mohamed SalahSports12.75×
15Arabic coffeeFood & Beverages12.65×
16IsraelTravel & Leisure7.99×
17PillowHome & Garden7.05×
18AldiShopping3.23×
19CHECK24Business & Career3.13×
20WhatsAppInternet & Social Media3.12×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Modern Standard Arabic audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Modern Standard Arabic audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.25×
Convenience OrientationPREMIUM1.83×
Community OrientationOPEN1.72×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Modern Standard Arabic audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.74×
DIY MentalityTHRILL0.80×
CreativityOPEN0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Modern Standard Arabic have in Germany?

Modern Standard Arabic has an estimated audience of 753,030 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Modern Standard Arabic fans?

39.0% of Modern Standard Arabic fans are female, 61.0% are male, with an average age of 36.7 years.

03

Which brands do Modern Standard Arabic fans like most?

Modern Standard Arabic fans show strongest brand affinity for Qatar (23.72×), Logo TV (63.07×), and Beirut (15.1×) over the country average.

04

Where do Modern Standard Arabic fans live in Germany?

Modern Standard Arabic fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Modern Standard Arabic fans also like?

Beyond Modern Standard Arabic itself, the audience over-indexes on Logo TV (63.07×), Beirut (15.1×), Al Jazeera (23.93×), and Al Arabiya (38.29×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Language audiences in Germany

See Modern Standard Arabic audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Modern Standard Arabic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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