Rascasse Audience Intelligence

Modern Standard Arabic Audience in United States

A data profile of the people who buy, follow and care about Modern Standard Arabic in United States — modelled from more than twelve digital signal sources. Modern Standard Arabic has an estimated audience of 3,516,354 people in United States.

#23among Language in United States#4647among Topic in United States#588in Politics & Society

The average Modern Standard Arabic fan in United States is 41.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Red Sea, Al Arabiya, Al Jazeera, with strongest over-indexing on Red Sea (41.89× the country average).

Demographically, the Modern Standard Arabic audience skews balanced with an average age of 41.6, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Modern Standard Arabic fan in United States is balanced, around 41.6 years old, with strong Patriotism tendencies and a notable affinity for Red Sea.

Category: Politics & Society · Type: Topic · Subtype: Language

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Modern Standard Arabic profile in United States.

Audience size
3.5M
in United States
Gender
50.8%♀
49.2% male
Age
41.6
average years
Country rank
#8978
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Modern Standard Arabic fans

50.8% are female, 49.2% are male, average age 41.6.

Fig. 02

Gender split

50.8%
Female
49.2%
Male
Demographic split for Modern Standard Arabic audience in United States
MetricValue
Female50.8%
Male49.2%
Average age41.6
Estimated audience size3,516,354
Fig. 03

Age distribution

Ø 41.6
average years
Age distribution of the Modern Standard Arabic audience in United States
Age bracketShare%
16-1917%
20-2917%
30-3918%
40-4919%
50+29%
Fig. 04

Worldwide distribution

13.8%

of the worldwide Modern Standard Arabic audience comes from United States.

Worldwide audience distribution share by country for Modern Standard Arabic
CountryShare
United States13.8%
Iraq7.6%
Israel7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Modern Standard Arabic audience in United States is strongest.

Fig. 05

Top regions by affinity

Modern Standard Arabic fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~20K1.56×
02New Jersey~100K1.51×
03Michigan~100K1.37×
04Vermont~8K1.25×
05Alaska~9K1.21×
06New York~200K1.16×
07North Dakota~8K1.14×
08Virginia~100K1.12×
09South Dakota~9K1.12×
10Montana~10K1.07×
11Delaware~10K1.07×
12Rhode Island~10K1.05×
13Massachusetts~70K1.04×
14West Virginia~20K1.02×
15New Hampshire~10K1.02×
16Maine~10K1.02×
17Maryland~60K1.00×
18Hawaii~20K1.00×
19Washington~70K0.98×
20Idaho~20K0.98×
21New Mexico~20K0.97×
22California~400K0.96×
23Nebraska~20K0.96×
24Illinois~100K0.95×
25Minnesota~50K0.95×
26Mississippi~30K0.95×
27Oregon~40K0.93×
28Oklahoma~40K0.93×
29Arkansas~30K0.93×
30Kansas~30K0.93×
31Connecticut~30K0.92×
32Utah~30K0.92×
33Iowa~30K0.91×
34Louisiana~40K0.89×
35Kentucky~40K0.89×
36Nevada~30K0.88×
37Alabama~40K0.87×
38Missouri~50K0.86×
39Colorado~50K0.86×
40Wisconsin~50K0.86×
41South Carolina~50K0.86×
42Pennsylvania~100K0.85×
43North Carolina~90K0.85×
44Arizona~60K0.85×
45Indiana~50K0.85×
46Tennessee~60K0.84×
47Texas~300K0.83×
48Georgia~90K0.82×
49Ohio~90K0.80×
50Florida~200K0.72×
Fig. 06

Affinity by region

Affinity by region — Modern Standard Arabic, United States
0.72×1.00×1.56×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Modern Standard Arabic audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Modern Standard Arabic audience
#·InterestCategoryAffinity×
01Al ArabiyaMovies & TV74.63×
02Red SeaTravel & Leisure41.89×
03Al JazeeraMovies & TV37.31×
04God in IslamPolitics & Society20.32×
05Costa CoffeeFood & Beverages20.00×
06TunisiaTravel & Leisure17.57×
07LebanonTravel & Leisure15.80×
08Orthodox JudaismPolitics & Society15.04×
09Czech RepublicTravel & Leisure14.06×
10BahrainTravel & Leisure13.78×
11Arabic coffeeFood & Beverages13.04×
12OmanTravel & Leisure12.92×
13Language educationBusiness & Career8.80×
14Web serverTechnology & Electronics6.55×
15IsraelTravel & Leisure6.54×
16PakistanTravel & Leisure5.72×
17Mediterranean SeaTravel & Leisure5.23×
18JudaismPolitics & Society4.34×
19Michael B. JordanMovies & TV4.29×
20Planet FitnessSports2.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Modern Standard Arabic audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Modern Standard Arabic audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.37×
SpiritualityBALANCE2.01×
IndividualismJOY1.68×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Modern Standard Arabic audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.80×
Social Media UsageJOY0.84×
Healthy LifestyleBALANCE0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Modern Standard Arabic have in United States?

Modern Standard Arabic has an estimated audience of 3,516,354 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Modern Standard Arabic fans?

50.8% of Modern Standard Arabic fans are female, 49.2% are male, with an average age of 41.6 years.

03

Which brands do Modern Standard Arabic fans like most?

Modern Standard Arabic fans show strongest brand affinity for Red Sea (41.89×), Al Arabiya (74.63×), and Al Jazeera (37.31×) over the country average.

04

Where do Modern Standard Arabic fans live in United States?

Modern Standard Arabic fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Modern Standard Arabic fans also like?

Beyond Modern Standard Arabic itself, the audience over-indexes on Al Arabiya (74.63×), Al Jazeera (37.31×), Lebanon (15.8×), and Czech Republic (14.06×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Language audiences in United States

See Modern Standard Arabic audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Modern Standard Arabic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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