A data profile of the people who buy, follow and care about Orthodox Judaism in United States — modelled from more than twelve digital signal sources. Orthodox Judaism has an estimated audience of 1,911,285 people in United States.
The average Orthodox Judaism fan in United States is 41.7 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Arutz Sheva, Reform Judaism, Hasidic Judaism, with strongest over-indexing on Arutz Sheva (129.76× the country average).
Demographically, the Orthodox Judaism audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as Spirituality, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Orthodox Judaism fan in United States is balanced, around 41.7 years old, with strong Spirituality tendencies and a notable affinity for Arutz Sheva.
The key figures that characterise the Orthodox Judaism profile in United States.
46.7% are female, 53.3% are male, average age 41.7.
| Metric | Value |
|---|---|
| Female | 46.7% |
| Male | 53.3% |
| Average age | 41.7 |
| Estimated audience size | 1,911,285 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 15% | |
| 30-39 | 18% | |
| 40-49 | 22% | |
| 50+ | 27% |
of the worldwide Orthodox Judaism audience comes from United States.
| Country | Share |
|---|---|
| United States | 53.7% |
| Israel | 15.0% |
| Taiwan | 3.4% |
Where the Orthodox Judaism audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New York | ~100K | 1.20× | |
| 02 | Alaska | ~5K | 1.11× | |
| 03 | Vermont | ~4K | 1.10× | |
| 04 | Pennsylvania | ~70K | 1.09× | |
| 05 | New Jersey | ~50K | 1.09× | |
| 06 | Washington, District of Columbia | ~6K | 1.09× | |
| 07 | Maryland | ~30K | 1.06× | |
| 08 | North Dakota | ~4K | 1.06× | |
| 09 | Massachusetts | ~40K | 1.05× | |
| 10 | Indiana | ~40K | 1.05× | |
| 11 | Nebraska | ~10K | 1.05× | |
| 12 | South Dakota | ~5K | 1.04× | |
| 13 | Virginia | ~50K | 1.03× | |
| 14 | Connecticut | ~20K | 1.03× | |
| 15 | Oklahoma | ~20K | 1.02× | |
| 16 | Maine | ~7K | 1.01× | |
| 17 | Kentucky | ~20K | 1.00× | |
| 18 | Hawaii | ~8K | 1.00× | |
| 19 | New Hampshire | ~8K | 1.00× | |
| 20 | Rhode Island | ~6K | 1.00× | |
| 21 | Montana | ~5K | 1.00× | |
| 22 | Missouri | ~30K | 0.99× | |
| 23 | Utah | ~20K | 0.99× | |
| 24 | Arkansas | ~20K | 0.99× | |
| 25 | Idaho | ~9K | 0.99× | |
| 26 | West Virginia | ~9K | 0.99× | |
| 27 | Oregon | ~20K | 0.98× | |
| 28 | Kansas | ~10K | 0.98× | |
| 29 | Delaware | ~5K | 0.98× | |
| 30 | Alabama | ~30K | 0.96× | |
| 31 | Iowa | ~20K | 0.96× | |
| 32 | Louisiana | ~20K | 0.95× | |
| 33 | Illinois | ~60K | 0.94× | |
| 34 | Washington | ~40K | 0.94× | |
| 35 | Minnesota | ~30K | 0.94× | |
| 36 | New Mexico | ~9K | 0.94× | |
| 37 | Ohio | ~50K | 0.93× | |
| 38 | North Carolina | ~50K | 0.93× | |
| 39 | Arizona | ~40K | 0.93× | |
| 40 | Mississippi | ~10K | 0.93× | |
| 41 | Florida | ~100K | 0.92× | |
| 42 | Michigan | ~50K | 0.92× | |
| 43 | California | ~200K | 0.91× | |
| 44 | Tennessee | ~30K | 0.91× | |
| 45 | Colorado | ~30K | 0.91× | |
| 46 | Nevada | ~20K | 0.91× | |
| 47 | Georgia | ~50K | 0.90× | |
| 48 | Wisconsin | ~30K | 0.90× | |
| 49 | South Carolina | ~30K | 0.87× | |
| 50 | Texas | ~100K | 0.83× |
The strongest cross-interests of the Orthodox Judaism audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kikar HaShabbat | News | 133.47× | ||
| 02 | Arutz Sheva | News | 129.76× | ||
| 03 | Reform Judaism | Politics & Society | 109.08× | ||
| 04 | Kosher restaurant | Food & Beverages | 91.99× | ||
| 05 | Conservative Judaism | Politics & Society | 71.40× | ||
| 06 | Hasidic Judaism | Politics & Society | 69.15× | ||
| 07 | Jewish culture | Arts & Culture | 63.92× | ||
| 08 | Jewish Community Center | Politics & Society | 63.92× | ||
| 09 | Jewish philosophy | Politics & Society | 63.46× | ||
| 10 | Jewish history | Politics & Society | 58.66× | ||
| 11 | Jewish prayer | Politics & Society | 55.15× | ||
| 12 | Torah | Literature | 49.22× | ||
| 13 | American jewish culture | Politics & Society | 46.57× | ||
| 14 | Zionism | Politics & Society | 40.54× | ||
| 15 | Modern Hebrew | Politics & Society | 35.94× | ||
| 16 | Ashkenazi jewish culture | Politics & Society | 33.31× | ||
| 17 | Rouses | Shopping | 32.60× | ||
| 18 | Ynet | News | 29.89× | ||
| 19 | Benjamin Netanyahu | Politics & Society | 19.19× | ||
| 20 | Rabbi | Politics & Society | 17.32× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 3.28× | |
| Patriotism | CONSERVATISM | 1.95× | |
| Individualism | JOY | 1.67× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.83× | |
| Pet Ownership | JOY | 0.87× | |
| Risk Appetite | THRILL | 0.90× |
Orthodox Judaism has an estimated audience of 1,911,285 people in United States, concentrated in California and Texas.
46.7% of Orthodox Judaism fans are female, 53.3% are male, with an average age of 41.7 years.
Orthodox Judaism fans show strongest brand affinity for Arutz Sheva (129.76×), Reform Judaism (109.08×), and Hasidic Judaism (69.15×) over the country average.
Orthodox Judaism fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Orthodox Judaism itself, the audience over-indexes on Reform Judaism (109.08×), Hasidic Judaism (69.15×), Jewish culture (63.92×), and Conservative Judaism (71.4×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Orthodox Judaism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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