A data profile of the people who buy, follow and care about Reform Judaism in United States — modelled from more than twelve digital signal sources. Reform Judaism has an estimated audience of 524,178 people in United States.
The average Reform Judaism fan in United States is 41.6 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Florida.
Top brand affinities include Orthodox Judaism, Sustainable energy, Kosher foods, with strongest over-indexing on Orthodox Judaism (109.08× the country average).
Demographically, the Reform Judaism audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Sustainability, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Reform Judaism fan in United States is more female, around 41.6 years old, with strong Sustainability tendencies and a notable affinity for Orthodox Judaism.
The key figures that characterise the Reform Judaism profile in United States.
64.9% are female, 35.1% are male, average age 41.6.
| Metric | Value |
|---|---|
| Female | 64.9% |
| Male | 35.1% |
| Average age | 41.6 |
| Estimated audience size | 524,178 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 14% | |
| 30-39 | 16% | |
| 40-49 | 21% | |
| 50+ | 29% |
of the worldwide Reform Judaism audience comes from United States.
| Country | Share |
|---|---|
| United States | 65.9% |
| Israel | 10.7% |
| United Kingdom | 5.4% |
Where the Reform Judaism audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~3K | 1.73× | |
| 02 | New York | ~50K | 1.70× | |
| 03 | New Jersey | ~20K | 1.53× | |
| 04 | Massachusetts | ~20K | 1.47× | |
| 05 | Connecticut | ~7K | 1.30× | |
| 06 | Maryland | ~10K | 1.20× | |
| 07 | Pennsylvania | ~20K | 1.18× | |
| 08 | Vermont | ~1K | 1.13× | |
| 09 | Florida | ~40K | 1.11× | |
| 10 | Oregon | ~7K | 1.10× | |
| 11 | Maine | ~2K | 1.09× | |
| 12 | West Virginia | ~3K | 1.07× | |
| 13 | New Hampshire | ~2K | 1.07× | |
| 14 | Rhode Island | ~2K | 1.07× | |
| 15 | Virginia | ~10K | 1.05× | |
| 16 | Illinois | ~20K | 1.04× | |
| 17 | Michigan | ~10K | 1.04× | |
| 18 | Ohio | ~20K | 1.03× | |
| 19 | Minnesota | ~8K | 1.03× | |
| 20 | Washington | ~10K | 1.01× | |
| 21 | North Carolina | ~20K | 0.99× | |
| 22 | Indiana | ~9K | 0.99× | |
| 23 | California | ~60K | 0.98× | |
| 24 | Missouri | ~8K | 0.98× | |
| 25 | Nebraska | ~3K | 0.98× | |
| 26 | Colorado | ~8K | 0.97× | |
| 27 | Tennessee | ~10K | 0.96× | |
| 28 | Kentucky | ~6K | 0.96× | |
| 29 | Delaware | ~1K | 0.96× | |
| 30 | Alaska | ~1K | 0.96× | |
| 31 | Alabama | ~7K | 0.94× | |
| 32 | Oklahoma | ~5K | 0.93× | |
| 33 | North Dakota | <1K | 0.93× | |
| 34 | Arizona | ~10K | 0.92× | |
| 35 | Idaho | ~2K | 0.92× | |
| 36 | Montana | ~1K | 0.92× | |
| 37 | Georgia | ~10K | 0.91× | |
| 38 | Utah | ~4K | 0.91× | |
| 39 | Arkansas | ~4K | 0.91× | |
| 40 | South Dakota | ~1K | 0.91× | |
| 41 | South Carolina | ~7K | 0.90× | |
| 42 | New Mexico | ~2K | 0.90× | |
| 43 | Wisconsin | ~7K | 0.89× | |
| 44 | Louisiana | ~6K | 0.88× | |
| 45 | Kansas | ~4K | 0.88× | |
| 46 | Hawaii | ~2K | 0.88× | |
| 47 | Nevada | ~4K | 0.87× | |
| 48 | Iowa | ~4K | 0.87× | |
| 49 | Mississippi | ~4K | 0.84× | |
| 50 | Texas | ~40K | 0.78× |
The strongest cross-interests of the Reform Judaism audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Orthodox Judaism | Politics & Society | 109.08× | ||
| 02 | Kosher foods | Food & Beverages | 60.57× | ||
| 03 | Jewish cuisine | Food & Beverages | 23.18× | ||
| 04 | Columbo | Movies & TV | 20.00× | ||
| 05 | Sustainable energy | Home & Garden | 14.39× | ||
| 06 | Nobel Peace Prize | Politics & Society | 11.44× | ||
| 07 | Elderly care | Health | 10.82× | ||
| 08 | Drudge Report | Sports | 9.61× | ||
| 09 | Renewable energy | Business & Career | 9.25× | ||
| 10 | Judaism | Politics & Society | 6.54× | ||
| 11 | New York Post | News | 6.05× | ||
| 12 | FedEx | Business & Career | 4.99× | ||
| 13 | First class travel | Travel & Leisure | 4.22× | ||
| 14 | Innovation | Business & Career | 4.13× | ||
| 15 | Philanthropy | Arts & Culture | 3.92× | ||
| 16 | Solar energy | Home & Garden | 3.53× | ||
| 17 | Trader Joe's | Shopping | 2.98× | ||
| 18 | Mortgage loans | Business & Career | 2.82× | ||
| 19 | Airbnb | Travel & Leisure | 2.34× | ||
| 20 | Internet & Social Media | 2.03× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 3.89× | |
| Family Orientation | CONSERVATISM | 3.03× | |
| Spirituality | BALANCE | 2.72× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.76× | |
| DIY Mentality | THRILL | 0.80× | |
| Risk Appetite | THRILL | 0.89× |
Reform Judaism has an estimated audience of 524,178 people in United States, concentrated in California and New York.
64.9% of Reform Judaism fans are female, 35.1% are male, with an average age of 41.6 years.
Reform Judaism fans show strongest brand affinity for Orthodox Judaism (109.08×), Sustainable energy (14.39×), and Kosher foods (60.57×) over the country average.
Reform Judaism fans in United States are most concentrated in California (reach ~60K), New York (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Reform Judaism itself, the audience over-indexes on Sustainable energy (14.39×), Kosher foods (60.57×), Renewable energy (9.25×), and Drudge Report (9.61×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Reform Judaism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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