Torah Audience in United States

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Torah has an estimated audience of 1,236,512 people in United States. 58.3% are female, 41.7% are male, average age 47.3. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Goma, headspace, Wok, Urban Outfitters.

The average Torah fan in United States is 47.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Goma, headspace, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Torah audience skews more female with an average age of 47.3, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Book / Manga / Comic · Subtype: Novel

Demographics of Torah fans

Demographic split for Torah audience in United States
MetricValue
Female58.3%
Male41.7%
Average age47.3
Estimated audience size1,236,512

Audience persona

The typical Torah fan in United States is more female, around 47.3 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Torah in United States
RegionReachAffinity
California137,7211.01×
Texas115,4691.09×
Florida101,1981.21×
New York88,8461.29×
Georgia47,2481.24×
Pennsylvania41,7681×
North Carolina41,5271.12×
Illinois38,8150.94×
Ohio37,1010.97×
Virginia36,9661.23×
New Jersey33,0221.05×
Michigan31,4850.97×
Tennessee30,2801.22×
Washington24,9541.01×
Arizona24,2430.96×
Indiana23,9061.06×
Maryland23,6131.11×
Missouri22,5591.13×
Massachusetts22,5100.92×
Alabama22,4961.3×
South Carolina19,9081.07×
Oklahoma18,6281.36×
Colorado18,1100.93×
Kentucky17,7931.15×
Louisiana16,6651.05×
Minnesota16,3940.93×
Wisconsin15,6580.84×
Oregon14,2611.01×
Arkansas12,3921.22×
Mississippi11,8541.16×
Connecticut11,4920.93×
Utah10,4550.94×
Nevada10,4070.87×
Kansas10,2211.05×
Iowa8,7270.86×
West Virginia6,3031.09×
Idaho5,8860.95×
New Mexico5,5530.9×
Nebraska5,4490.88×
Hawaii5,3091×
Washington, District of Columbia3,9741.07×
Maine3,9380.89×
New Hampshire3,6310.75×
Rhode Island2,9600.75×
Delaware2,7520.81×
Montana2,7420.8×
Alaska2,3650.89×
South Dakota2,2380.78×
North Dakota1,9410.76×
Vermont1,7060.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Torah audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Goma33.23×Travel & Leisure
headspace16.94×Health
Wok10.91×Food & Beverages
Urban Outfitters2.94×Shopping
Governor of Michigan11.6×Politics & Society
Goop8.03×Internet & Social Media
Grace Slick12.12×Music & Radio
Google Home8.8×Technology & Electronics
Cherish (group)14.24×Music & Radio
Hibachi9.45×Food & Beverages
Ira Glass19.74×Music & Radio
Nationality2.43×Politics & Society
Vocal harmony4.92×Music & Radio
Karbala9.91×Travel & Leisure
Israel2.26×Travel & Leisure
Fairy godmother7.88×Literature
Ken Burns7.13×Movies & TV
Carnival of Souls20×Movies & TV
TV Fanatic9.8×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Torah audience
TraitClusterScore
PatriotismCONSERVATISM3.1
SpiritualityBALANCE1.72
Quality AwarenessPREMIUM1.65
TravellingTHRILL1.55
Need for SecurityCONSERVATISM1.54
MindfulnessBALANCE1.39

Worldwide distribution

Worldwide audience distribution share by country for Torah
CountryShare
United States47.8%
France6.0%
United Kingdom6.0%

See Torah audiences in other countries

More Novel audiences in United States

Frequently asked questions

How many fans does Torah have in United States?

Torah has an estimated audience of 1,236,512 people in United States, concentrated in California and Texas.

What is the gender split and age of Torah fans?

58.3% of Torah fans are female, 41.7% are male, with an average age of 47.3 years.

Which brands do Torah fans like most?

Torah fans show strongest brand affinity for Keene, New Hampshire (675×), Goma (33.23×), and headspace (16.94×) over the country average.

Where do Torah fans live in United States?

Torah fans in United States are most concentrated in California (reach 137,721), Texas (reach 115,469), and Florida (reach 101,198). These three regions account for the largest share of the active audience.

What other brands do Torah fans also like?

Beyond Torah itself, the audience over-indexes on Goma (33.23×), headspace (16.94×), Wok (10.91×), and Urban Outfitters (2.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Torah. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.