Rascasse Audience Intelligence

Red Sea Audience in United States

A data profile of the people who buy, follow and care about Red Sea in United States — modelled from more than twelve digital signal sources. Red Sea has an estimated audience of 4,769,297 people in United States.

#96among Region in United States#492among POI in United States#592in Travel & Leisure

The average Red Sea fan in United States is 42.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Modern Standard Arabic, Amman, Western Asia, with strongest over-indexing on Modern Standard Arabic (41.89× the country average).

Demographically, the Red Sea audience skews balanced with an average age of 42.9, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Red Sea fan in United States is balanced, around 42.9 years old, with strong Spirituality tendencies and a notable affinity for Modern Standard Arabic.

Category: Travel & Leisure · Type: POI · Subtype: Region

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Red Sea profile in United States.

Audience size
4.8M
in United States
Gender
50.5%♀
49.5% male
Age
42.9
average years
Country rank
#6974
POI in United States
Fig. 01

Search interest · 12-month trend

+29%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Red Sea fans

50.5% are female, 49.5% are male, average age 42.9.

Fig. 02

Gender split

50.5%
Female
49.5%
Male
Demographic split for Red Sea audience in United States
MetricValue
Female50.5%
Male49.5%
Average age42.9
Estimated audience size4,769,297
Fig. 03

Age distribution

Ø 42.9
average years
Age distribution of the Red Sea audience in United States
Age bracketShare%
16-1914%
20-2916%
30-3919%
40-4921%
50+31%
Fig. 04

Worldwide distribution

13.7%

of the worldwide Red Sea audience comes from United States.

Worldwide audience distribution share by country for Red Sea
CountryShare
United States13.7%
Egypt13.0%
Saudi Arabia12.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Red Sea audience in United States is strongest.

Fig. 05

Top regions by affinity

Red Sea fans by region: top regions in United States
#RegionReachAffinity×
01Virginia~200K1.57×
02Alaska~10K1.35×
03Utah~60K1.31×
04Georgia~200K1.28×
05Washington, District of Columbia~20K1.21×
06Minnesota~80K1.20×
07Arizona~100K1.16×
08Washington~100K1.14×
09Maine~20K1.14×
10Texas~500K1.13×
11Alabama~70K1.11×
12Hawaii~20K1.08×
13South Dakota~10K1.07×
14Idaho~30K1.05×
15North Carolina~100K1.02×
16Tennessee~100K1.01×
17Massachusetts~90K1.01×
18South Carolina~70K1.01×
19Colorado~70K1.00×
20Nebraska~20K1.00×
21New Hampshire~20K1.00×
22California~500K0.99×
23Arkansas~40K0.98×
24Kansas~40K0.98×
25Florida~300K0.97×
26Pennsylvania~200K0.97×
27Maryland~80K0.97×
28Oregon~50K0.96×
29Michigan~100K0.95×
30Indiana~80K0.95×
31Connecticut~50K0.94×
32New York~200K0.93×
33Illinois~100K0.93×
34New Jersey~100K0.93×
35Kentucky~60K0.93×
36Missouri~70K0.92×
37Mississippi~40K0.92×
38West Virginia~20K0.92×
39Montana~10K0.92×
40Rhode Island~10K0.91×
41Wisconsin~60K0.90×
42Oklahoma~50K0.90×
43Vermont~8K0.90×
44Ohio~100K0.88×
45Louisiana~50K0.88×
46Delaware~10K0.88×
47North Dakota~9K0.87×
48Iowa~30K0.86×
49Nevada~40K0.83×
50New Mexico~20K0.82×
Fig. 06

Affinity by region

Affinity by region — Red Sea, United States
0.82×1.00×1.57×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Red Sea audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Red Sea audience
#·InterestCategoryAffinity×
01AmmanTravel & Leisure43.79×
02Modern Standard ArabicPolitics & Society41.89×
03Egypt national football teamSports37.46×
04East JerusalemTravel & Leisure34.20×
05Modern HebrewPolitics & Society33.14×
06Algerian ArabicPolitics & Society32.39×
07Gulf ArabicTravel & Leisure19.48×
08Western AsiaTravel & Leisure19.40×
09West BankTravel & Leisure17.90×
10Arab worldTravel & Leisure17.53×
11North AfricaTravel & Leisure12.83×
12SyriaTravel & Leisure11.65×
13EgyptTravel & Leisure11.12×
14Music of NigeriaMusic & Radio10.40×
15Middle EastTravel & Leisure10.21×
16IsraelTravel & Leisure7.12×
17JerusalemTravel & Leisure7.11×
18Western worldPolitics & Society6.28×
19Melania TrumpPolitics & Society4.77×
20AsiaTravel & Leisure4.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Red Sea audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Red Sea audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.36×
PatriotismCONSERVATISM2.13×
TraditionCONSERVATISM1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Red Sea audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.79×
IndulgenceJOY0.83×
Design AffinityPREMIUM0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Red Sea have in United States?

Red Sea has an estimated audience of 4,769,297 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Red Sea fans?

50.5% of Red Sea fans are female, 49.5% are male, with an average age of 42.9 years.

03

Which brands do Red Sea fans like most?

Red Sea fans show strongest brand affinity for Modern Standard Arabic (41.89×), Amman (43.79×), and Western Asia (19.4×) over the country average.

04

Where do Red Sea fans live in United States?

Red Sea fans in United States are most concentrated in California (reach ~500K), Texas (reach ~500K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Red Sea fans also like?

Beyond Red Sea itself, the audience over-indexes on Amman (43.79×), Western Asia (19.4×), Modern Hebrew (33.14×), and Arab world (17.53×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Region audiences in United States

See Red Sea audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Red Sea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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