Red Sea Audience in United States

Red Sea logo

Red Sea has an estimated audience of 4,769,297 people in United States. 50.5% are female, 49.5% are male, average age 42.9. Top regions: California, Texas, Florida. Top brand affinities: Modern Standard Arabic, Amman, Western Asia, Modern Hebrew, Arab world.

The average Red Sea fan in United States is 42.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Modern Standard Arabic, Amman, Western Asia, with strongest over-indexing on Modern Standard Arabic (41.89× the country average). Demographically, the Red Sea audience skews balanced with an average age of 42.9, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Region

Demographics of Red Sea fans

Demographic split for Red Sea audience in United States
MetricValue
Female50.5%
Male49.5%
Average age42.9
Estimated audience size4,769,297

Audience persona

The typical Red Sea fan in United States is balanced, around 42.9 years old, with strong Patriotism tendencies and a notable affinity for Modern Standard Arabic.

Top regions in United States

Top regions ranked by reach for Red Sea in United States
RegionReachAffinity
California565,7651.08×
Texas454,1381.11×
Florida342,5691.06×
New York275,9951.04×
Virginia179,9441.55×
Georgia178,6681.22×
North Carolina154,7641.08×
Illinois154,0300.97×
Pennsylvania153,2470.95×
Arizona135,5501.39×
Ohio130,5880.89×
Michigan119,3430.96×
New Jersey118,1670.97×
Washington117,1101.22×
Tennessee103,2341.08×
Massachusetts94,1001×
Alabama84,5831.27×
Maryland83,8881.02×
Minnesota81,4391.19×
Indiana78,5970.9×
Colorado74,4490.99×
Missouri70,6560.92×
South Carolina69,4690.97×
Wisconsin57,7430.8×
Louisiana56,2660.91×
Oregon53,8310.98×
Kentucky52,5540.88×
Oklahoma47,1860.89×
Connecticut45,7160.96×
Utah43,6871.02×
Arkansas43,4571.11×
Nevada40,0740.87×
Mississippi37,8850.96×
Kansas36,6530.98×
Iowa32,2960.82×
Hawaii22,9991.12×
Idaho22,2730.93×
Nebraska21,5600.9×
West Virginia19,7660.89×
Washington, District of Columbia19,4631.36×
Maine18,5821.09×
New Mexico18,4350.77×
New Hampshire18,2660.97×
Alaska14,8811.46×
Rhode Island14,1740.93×
Montana11,4050.86×
Delaware9,8760.75×
South Dakota8,6800.79×
North Dakota7,8230.8×
Vermont6,1870.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Red Sea audience
BrandAffinityCategory
Modern Standard Arabic41.89×Politics & Society
Amman43.79×Travel & Leisure
Western Asia19.4×Travel & Leisure
Modern Hebrew33.14×Politics & Society
Arab world17.53×Travel & Leisure
Middle East10.21×Travel & Leisure
Gulf Arabic19.48×Travel & Leisure
North Africa12.83×Travel & Leisure
West Bank17.9×Travel & Leisure
Syria11.65×Travel & Leisure
Egypt11.12×Travel & Leisure
East Jerusalem34.2×Travel & Leisure
Jerusalem7.11×Travel & Leisure
Israel7.12×Travel & Leisure
Egypt national football team37.46×Sports
Music of Nigeria10.4×Music & Radio
Asia4.5×Travel & Leisure
Western world6.28×Politics & Society
Algerian Arabic32.39×Politics & Society
Land of Israel9.61×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Red Sea audience
TraitClusterScore
PatriotismCONSERVATISM2.89
SpiritualityBALANCE1.77
Quality AwarenessPREMIUM1.5
Risk AppetiteTHRILL1.38
Luxury OrientationPREMIUM1.37
Need for SecurityCONSERVATISM1.35

Worldwide distribution

Worldwide audience distribution share by country for Red Sea
CountryShare
United States13.7%
Egypt13.0%
Saudi Arabia12.1%

See Red Sea audiences in other countries

More Region audiences in United States

Frequently asked questions

How many fans does Red Sea have in United States?

Red Sea has an estimated audience of 4,769,297 people in United States, concentrated in California and Texas.

What is the gender split and age of Red Sea fans?

50.5% of Red Sea fans are female, 49.5% are male, with an average age of 42.9 years.

Which brands do Red Sea fans like most?

Red Sea fans show strongest brand affinity for Modern Standard Arabic (41.89×), Amman (43.79×), and Western Asia (19.4×) over the country average.

Where do Red Sea fans live in United States?

Red Sea fans in United States are most concentrated in California (reach 565,765), Texas (reach 454,138), and Florida (reach 342,569). These three regions account for the largest share of the active audience.

What other brands do Red Sea fans also like?

Beyond Red Sea itself, the audience over-indexes on Amman (43.79×), Western Asia (19.4×), Modern Hebrew (33.14×), and Arab world (17.53×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Red Sea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.