Amman Audience in United States

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Amman has an estimated audience of 2,627,931 people in United States. 54.3% are female, 45.7% are male, average age 38.4. Top regions: California, New York, Texas. Top brand affinities: Regional styles of Mexican music, Nationality, Pro-Ject, Tail lift, Emperor Entertainment Group.

The average Amman fan in United States is 38.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Regional styles of Mexican music, Nationality, Pro-Ject, with strongest over-indexing on Regional styles of Mexican music (20× the country average). Demographically, the Amman audience skews balanced with an average age of 38.4, and over-indexes on personality traits such as Need for Security, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Amman fans

Demographic split for Amman audience in United States
MetricValue
Female54.3%
Male45.7%
Average age38.4
Estimated audience size2,627,931

Audience persona

The typical Amman fan in United States is balanced, around 38.4 years old, with strong Need for Security tendencies and a notable affinity for Regional styles of Mexican music.

Top regions in United States

Top regions ranked by reach for Amman in United States
RegionReachAffinity
California382,9031.32×
New York259,4001.77×
Texas221,3960.98×
Florida169,0670.95×
Illinois139,4131.59×
Virginia120,2691.88×
Michigan89,0031.3×
New Jersey85,3371.28×
Pennsylvania82,8700.94×
Massachusetts81,5331.57×
Ohio78,0150.96×
Georgia73,8720.91×
North Carolina71,8160.91×
Washington66,9101.27×
Maryland57,7901.28×
Arizona49,0060.91×
Colorado43,9181.06×
Tennessee41,9900.8×
Minnesota39,9591.06×
Indiana38,6170.8×
Washington, District of Columbia37,0334.69×
Alabama36,4710.99×
Wisconsin34,3620.87×
Missouri32,2740.76×
Oregon30,3221.01×
Connecticut29,0581.1×
Louisiana25,1760.74×
South Carolina24,3680.62×
Kentucky23,7300.72×
Oklahoma21,5050.74×
Utah19,3250.82×
Nevada17,9580.71×
Iowa17,2400.8×
Kansas15,5860.75×
Arkansas14,6600.68×
New Mexico10,9340.83×
Mississippi9,9390.46×
Nebraska9,2430.7×
Maine9,1090.97×
Hawaii8,8760.79×
Idaho8,5770.65×
New Hampshire8,2910.8×
Rhode Island8,2520.99×
West Virginia7,1210.58×
Vermont4,9671.08×
Montana4,8480.66×
Delaware4,3020.59×
Alaska4,1710.74×
South Dakota3,1900.53×
North Dakota2,9770.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Amman audience
BrandAffinityCategory
Regional styles of Mexican music20×Music & Radio
Nationality4.39×Politics & Society
Pro-Ject5.69×Music & Radio
Tail lift23.85×Cars & Mobility
Emperor Entertainment Group11.87×Business & Career
Jeep Wagoneer4.98×Cars & Mobility
Staycation2.73×Home & Garden
Buying a House5×Home & Garden
UK garage3.86×Music & Radio
Jesse Plemons2.4×Movies & TV
Emigrate (band)6.11×Music & Radio
Google Photos1.65×Technology & Electronics
Kendra Scott1.94×Fashion & Accessoires
Nebraska Cornhuskers football2.25×Sports
Charlamagne Tha God5.26×Movies & TV
Urban horticulture1.89×Home & Garden
Buying and Selling Real Estate4.05×Home & Garden
Kona Grill5.38×Food & Beverages
Panama1.77×Travel & Leisure
Magazine (band)3.02×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Amman audience
TraitClusterScore
Need for SecurityCONSERVATISM1.73
Urban LifestyleOPEN1.48
ExtroversionTHRILL1.43
Early Adopter MentalityPOWER1.42
Pet OwnershipJOY1.38
PatriotismCONSERVATISM1.37

Worldwide distribution

Worldwide audience distribution share by country for Amman
CountryShare
United States16.5%
Saudi Arabia12.1%
Iraq6.4%

See Amman audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does Amman have in United States?

Amman has an estimated audience of 2,627,931 people in United States, concentrated in California and New York.

What is the gender split and age of Amman fans?

54.3% of Amman fans are female, 45.7% are male, with an average age of 38.4 years.

Which brands do Amman fans like most?

Amman fans show strongest brand affinity for Regional styles of Mexican music (20×), Nationality (4.39×), and Pro-Ject (5.69×) over the country average.

Where do Amman fans live in United States?

Amman fans in United States are most concentrated in California (reach 382,903), New York (reach 259,400), and Texas (reach 221,396). These three regions account for the largest share of the active audience.

What other brands do Amman fans also like?

Beyond Amman itself, the audience over-indexes on Nationality (4.39×), Pro-Ject (5.69×), Tail lift (23.85×), and Emperor Entertainment Group (11.87×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Amman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.