Rascasse Audience Intelligence

Jerusalem Audience in United States

A data profile of the people who buy, follow and care about Jerusalem in United States — modelled from more than twelve digital signal sources. Jerusalem has an estimated audience of 17,565,966 people in United States.

The average Jerusalem fan in United States is 44.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Nazareth, Ancient history, Tradition, with strongest over-indexing on Nazareth (3.41× the country average).

Demographically, the Jerusalem audience skews more female with an average age of 44.6, and over-indexes on personality traits such as Tradition, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jerusalem fan in United States is more female, around 44.6 years old, with strong Tradition tendencies and a notable affinity for Nazareth.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jerusalem profile in United States.

Audience size
17.6M
in United States
Gender
56.4%
43.6% male
Age
44.6
average years
Country rank
#1930
POI in United States
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jerusalem fans

56.4% are female, 43.6% are male, average age 44.6.

Fig. 02

Gender split

56.4%
Female
43.6%
Male
Demographic split for Jerusalem audience in United States
MetricValue
Female56.4%
Male43.6%
Average age44.6
Estimated audience size17,565,966
Fig. 03

Age distribution

Ø 44.6
average years
Age distribution of the Jerusalem audience in United States
Age bracketShare%
16-1913%
20-2913%
30-3916%
40-4921%
50+37%
Fig. 04

Worldwide distribution

30.4%

of the worldwide Jerusalem audience comes from United States.

Worldwide audience distribution share by country for Jerusalem
CountryShare
United States30.4%
Brazil7.6%
Israel5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jerusalem audience in United States is strongest.

Fig. 05

Top regions by affinity

Jerusalem fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~60K1.21×
02Virginia~500K1.20×
03Georgia~600K1.18×
04Texas~2M1.17×
05Arkansas~200K1.17×
06New York~1M1.16×
07Arizona~400K1.16×
08California~2M1.13×
09Illinois~700K1.11×
10New Jersey~500K1.11×
11Alabama~300K1.11×
12Oklahoma~200K1.11×
13Rhode Island~60K1.11×
14Washington~400K1.08×
15Maryland~300K1.08×
16North Carolina~600K1.06×
17Colorado~300K1.06×
18Tennessee~400K1.05×
19South Carolina~300K1.05×
20Florida~1M1.04×
21Massachusetts~400K1.04×
22Louisiana~200K1.04×
23Alaska~40K1.03×
24Utah~200K1.02×
25Idaho~90K1.00×
26Missouri~300K0.98×
27Kentucky~200K0.98×
28Connecticut~200K0.98×
29Mississippi~100K0.98×
30Kansas~100K0.98×
31Hawaii~70K0.97×
32Michigan~400K0.96×
33Oregon~200K0.96×
34Indiana~300K0.95×
35New Mexico~80K0.95×
36Pennsylvania~600K0.94×
37Ohio~500K0.93×
38Minnesota~200K0.93×
39Nevada~200K0.92×
40Nebraska~80K0.91×
41West Virginia~70K0.91×
42Vermont~30K0.91×
43North Dakota~30K0.89×
44Delaware~40K0.87×
45South Dakota~40K0.87×
46Montana~40K0.86×
47Wisconsin~200K0.83×
48Iowa~100K0.83×
49Maine~50K0.83×
50New Hampshire~60K0.81×
Fig. 06

Affinity by region

Affinity by region — Jerusalem, United States
0.81×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jerusalem audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jerusalem audience
#·InterestCategoryAffinity×
01NazarethTravel & Leisure3.41×
02Ancient historyPolitics & Society2.33×
03IsraelTravel & Leisure1.95×
04TraditionPolitics & Society1.78×
05JordanTravel & Leisure1.78×
06MetaphysicsBusiness & Career1.77×
07SiblingKids & Family1.65×
08AstronomyHealth1.65×
09HusbandKids & Family1.60×
10Britney SpearsMusic & Radio1.58×
11American folk musicMusic & Radio1.57×
12Talk radioMusic & Radio1.57×
13Tractor Supply CompanyShopping1.56×
14United States SenatePolitics & Society1.54×
15Chicano rapMusic & Radio1.54×
16Country rapMusic & Radio1.54×
17Motivational speakingBusiness & Career1.52×
18GratitudePolitics & Society1.51×
19RanchTravel & Leisure1.50×
20IHOPFood & Beverages1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jerusalem audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Jerusalem audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.37×
Community OrientationOPEN1.22×
CreativityOPEN1.17×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Jerusalem audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.80×
Design AffinityPREMIUM0.81×
Pet OwnershipJOY0.85×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Jerusalem have in United States?

Jerusalem has an estimated audience of 17,565,966 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Jerusalem fans?

56.4% of Jerusalem fans are female, 43.6% are male, with an average age of 44.6 years.

03

Which brands do Jerusalem fans like most?

Jerusalem fans show strongest brand affinity for Nazareth (3.41×), Ancient history (2.33×), and Tradition (1.78×) over the country average.

04

Where do Jerusalem fans live in United States?

Jerusalem fans in United States are most concentrated in California (reach ~2M), Texas (reach ~2M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Jerusalem fans also like?

Beyond Jerusalem itself, the audience over-indexes on Ancient history (2.33×), Tradition (1.78×), Sibling (1.65×), and Gratitude (1.51×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jerusalem. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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