Rascasse Audience Intelligence

Astronomy Audience in United States

A data profile of the people who buy, follow and care about Astronomy in United States — modelled from more than twelve digital signal sources. Astronomy has an estimated audience of 22,689,590 people in United States.

#66among Field of study in United States#955among Topic in United States#51in Health

The average Astronomy fan in United States is 39.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Planet Fitness, Metaphysics, Diaper bag, with strongest over-indexing on Planet Fitness (2.8× the country average).

Demographically, the Astronomy audience skews balanced with an average age of 39.2, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Astronomy fan in United States is balanced, around 39.2 years old, with strong Patriotism tendencies and a notable affinity for Planet Fitness.

Category: Health · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Astronomy profile in United States.

Audience size
22.7M
in United States
Gender
54.7%♀
45.3% male
Age
39.2
average years
Country rank
#1399
Topic in United States
Fig. 01

Search interest · 12-month trend

+19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Astronomy fans

54.7% are female, 45.3% are male, average age 39.2.

Fig. 02

Gender split

54.7%
Female
45.3%
Male
Demographic split for Astronomy audience in United States
MetricValue
Female54.7%
Male45.3%
Average age39.2
Estimated audience size22,689,590
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the Astronomy audience in United States
Age bracketShare%
16-1923%
20-2918%
30-3917%
40-4919%
50+24%
Fig. 04

Worldwide distribution

24.3%

of the worldwide Astronomy audience comes from United States.

Worldwide audience distribution share by country for Astronomy
CountryShare
United States24.3%
Brazil6.9%
Italy6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Astronomy audience in United States is strongest.

Fig. 05

Top regions by affinity

Astronomy fans by region: top regions in United States
#RegionReachAffinity×
01Washington~600K1.23×
02California~3M1.19×
03Massachusetts~500K1.17×
04Texas~2M1.15×
05Illinois~900K1.13×
06North Carolina~800K1.10×
07Rhode Island~80K1.10×
08Georgia~800K1.09×
09Virginia~600K1.08×
10Washington, District of Columbia~70K1.08×
11Colorado~400K1.07×
12Alaska~50K1.07×
13Arizona~500K1.05×
14Hawaii~100K1.05×
15New Mexico~100K1.03×
16Maine~80K1.03×
17Nebraska~100K1.02×
18Minnesota~300K1.01×
19Alabama~300K1.01×
20Florida~1.5M1.00×
21Michigan~600K1.00×
22Maryland~400K1.00×
23Oklahoma~300K1.00×
24Connecticut~200K1.00×
25Indiana~400K0.99×
26Oregon~300K0.99×
27Utah~200K0.99×
28Idaho~100K0.99×
29New Hampshire~90K0.99×
30Pennsylvania~700K0.98×
31Missouri~400K0.98×
32South Carolina~300K0.98×
33Nevada~200K0.98×
34Kansas~200K0.97×
35Vermont~40K0.97×
36New York~1M0.96×
37New Jersey~600K0.96×
38Tennessee~400K0.96×
39Arkansas~200K0.96×
40Ohio~700K0.95×
41Montana~60K0.95×
42Mississippi~200K0.94×
43West Virginia~100K0.94×
44South Dakota~50K0.93×
45Kentucky~300K0.92×
46Iowa~200K0.92×
47Delaware~60K0.92×
48Wisconsin~300K0.91×
49Louisiana~300K0.91×
50North Dakota~40K0.90×
Fig. 06

Affinity by region

Affinity by region — Astronomy, United States
0.90×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Astronomy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Astronomy audience
#·InterestCategoryAffinity×
01Universal StudiosMovies & TV3.93×
02Princess PollyFashion & Accessoires3.76×
03LabradorPets & Animals3.51×
04Largemouth bassFood & Beverages3.25×
05Diaper bagKids & Family3.23×
06Web serverTechnology & Electronics3.00×
07MetaphysicsBusiness & Career2.84×
08Planet FitnessSports2.80×
09American Pit Bull TerrierPets & Animals2.43×
10CrystalFashion & Accessoires2.28×
11Electric guitarMusic & Radio2.26×
12Fly fishingSports2.19×
13Dog harnessPets & Animals2.07×
14Golf ChannelSports1.91×
15InnovationBusiness & Career1.85×
16Dog walkingPets & Animals1.69×
17Musical instrumentMusic & Radio1.68×
18GeneticsKids & Family1.68×
19Bass guitarMusic & Radio1.58×
20Subscription business modelShopping1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Astronomy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Astronomy audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.99×
SpiritualityBALANCE1.47×
MindfulnessBALANCE1.25×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Astronomy audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.82×
IndulgenceJOY0.89×
Family OrientationCONSERVATISM0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Astronomy have in United States?

Astronomy has an estimated audience of 22,689,590 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Astronomy fans?

54.7% of Astronomy fans are female, 45.3% are male, with an average age of 39.2 years.

03

Which brands do Astronomy fans like most?

Astronomy fans show strongest brand affinity for Planet Fitness (2.8×), Metaphysics (2.84×), and Diaper bag (3.23×) over the country average.

04

Where do Astronomy fans live in United States?

Astronomy fans in United States are most concentrated in California (reach ~3M), Texas (reach ~2M), and Florida (reach ~1.5M). These three regions account for the largest share of the active audience.

05

What other brands do Astronomy fans also like?

Beyond Astronomy itself, the audience over-indexes on Metaphysics (2.84×), Diaper bag (3.23×), Electric guitar (2.26×), and Musical instrument (1.68×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Field of study audiences in United States

See Astronomy audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Astronomy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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