Rascasse Audience Intelligence

Princess Polly Target Market in United States

A data profile of the people who buy, follow and care about Princess Polly in United States — modelled from more than twelve digital signal sources. Princess Polly has an estimated audience of 8,653,094 people in United States.

#17among Video game in United States#416among Brand in United States#208in Fashion & Accessoires

The average Princess Polly fan in United States is 29.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Sports, Arts and music, Music, with strongest over-indexing on Sports (2.82× the country average).

Demographically, the Princess Polly audience skews more female with an average age of 29.7, and over-indexes on personality traits such as Urban Lifestyle, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Princess Polly fan in United States is more female, around 29.7 years old, with strong Urban Lifestyle tendencies and a notable affinity for Sports.

Category: Fashion & Accessoires · Type: Brand · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Princess Polly profile in United States.

Audience size
8.7M
in United States
Gender
73.5%♀
26.5% male
Age
29.7
average years
Country rank
#4110
Brand in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Princess Polly

73.5% are female, 26.5% are male, average age 29.7.

Fig. 02

Gender split

73.5%
Female
26.5%
Male
Demographic split for Princess Polly audience in United States
MetricValue
Female73.5%
Male26.5%
Average age29.7
Estimated audience size8,653,094
Fig. 03

Age distribution

Ø 29.7
average years
Age distribution of the Princess Polly audience in United States
Age bracketShare%
16-1946%
20-2923%
30-3913%
40-4910%
50+7%
Fig. 04

Worldwide distribution

52.6%

of the worldwide Princess Polly audience comes from United States.

Worldwide audience distribution share by country for Princess Polly
CountryShare
United States52.6%
Australia16.6%
United Kingdom6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Princess Polly audience in United States is strongest.

Fig. 05

Top regions by affinity

Princess Polly customers by region in United States
#RegionReachAffinity×
01Massachusetts~300K1.99×
02California~1.5M1.82×
03Connecticut~100K1.63×
04New York~700K1.48×
05Rhode Island~40K1.37×
06New Jersey~300K1.36×
07Arizona~200K1.35×
08Utah~100K1.33×
09Hawaii~50K1.26×
10Washington, District of Columbia~30K1.26×
11Delaware~30K1.12×
12Pennsylvania~300K1.11×
13New Hampshire~40K1.11×
14Vermont~20K1.11×
15Illinois~300K1.10×
16Washington~200K1.10×
17Virginia~200K1.07×
18Nebraska~50K1.05×
19Florida~600K1.03×
20Minnesota~100K1.01×
21Oregon~100K1.00×
22Idaho~40K1.00×
23Colorado~100K0.98×
24Wisconsin~100K0.96×
25North Dakota~20K0.95×
26Iowa~70K0.94×
27Ohio~200K0.93×
28Maryland~100K0.93×
29Texas~700K0.92×
30Kansas~60K0.90×
31Maine~30K0.90×
32North Carolina~200K0.89×
33Montana~20K0.89×
34Nevada~70K0.86×
35Michigan~200K0.85×
36Missouri~100K0.85×
37South Carolina~100K0.85×
38Georgia~200K0.84×
39Indiana~100K0.84×
40Tennessee~100K0.82×
41Louisiana~90K0.80×
42Kentucky~80K0.74×
43South Dakota~10K0.74×
44Oklahoma~70K0.71×
45Arkansas~50K0.70×
46Alaska~10K0.66×
47Alabama~80K0.64×
48Mississippi~40K0.61×
49West Virginia~20K0.59×
50New Mexico~20K0.53×
Fig. 06

Affinity by region

Affinity by region — Princess Polly, United States
0.53×1.00×1.99×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Princess Polly audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Princess Polly audience
#·InterestCategoryAffinity×
01Rugby leagueSports4.56×
02Dog walkingPets & Animals4.20×
03College footballSports3.78×
04EnergyHome & Garden3.25×
05CelebrityMovies & TV2.99×
06Hobby LobbyHome & Garden2.95×
07SportsSports2.82×
08Arts and musicArts & Culture2.76×
09PetsPets & Animals2.64×
10MusicBusiness & Career2.62×
11TechnologyTechnology & Electronics2.60×
12Food and drinkFood & Beverages2.55×
13MoviesMovies & TV2.54×
14FoodFood & Beverages2.51×
15Consumer electronicsTechnology & Electronics2.48×
16GamesGames2.21×
17BeveragesFood & Beverages2.17×
18ClothingFashion & Accessoires2.08×
19ShoppingShopping1.93×
20Fitness and wellnessSports1.86×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Princess Polly audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Princess Polly audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.82×
Convenience OrientationPREMIUM1.50×
IndividualismJOY1.35×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Princess Polly audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.08×
Social Media UsageJOY0.19×
Quality AwarenessPREMIUM0.19×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Princess Polly's target market in United States?

Princess Polly's target market in United States covers an estimated 8,653,094 people, concentrated in California and New York.

02

What is the gender split and age of Princess Polly customers?

73.5% of the Princess Polly audience are female, 26.5% are male, with an average age of 29.7 years.

03

Which brands do Princess Polly fans like most?

Princess Polly fans show strongest brand affinity for Sports (2.82×), Arts and music (2.76×), and Music (2.62×) over the country average.

04

Where do Princess Polly fans live in United States?

Princess Polly fans in United States are most concentrated in California (reach ~1.5M), New York (reach ~700K), and Texas (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do Princess Polly fans also like?

Beyond Princess Polly itself, the audience over-indexes on Arts and music (2.76×), Music (2.62×), Food and drink (2.55×), and Movies (2.54×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Video game audiences in United States

See Princess Polly audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Princess Polly. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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