Astronomy Audience in Germany
Astronomy has an estimated audience of 1,930,874 people in Germany. 51.1% are female, 48.9% are male, average age 36.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Hypertext, Home construction, Gil Ofarim, Progressive rock, Product design.
The average Astronomy fan in Germany is 36.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Hypertext, Home construction, Gil Ofarim, with strongest over-indexing on Hypertext (5.11× the country average). Demographically, the Astronomy audience skews balanced with an average age of 36.5, and over-indexes on personality traits such as Mindfulness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic · Subtype: Field of study
Demographics of Astronomy fans
| Metric | Value |
|---|---|
| Female | 51.1% |
| Male | 48.9% |
| Average age | 36.5 |
| Estimated audience size | 1,930,874 |
Audience persona
The typical Astronomy fan in Germany is balanced, around 36.5 years old, with strong Mindfulness tendencies and a notable affinity for Hypertext.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 453,294 | 1.07× |
| Bayern | 301,101 | 0.97× |
| Baden-Württemberg | 248,174 | 0.94× |
| Niedersachsen | 185,538 | 0.99× |
| Hessen | 147,640 | 1× |
| Sachsen | 108,203 | 1.14× |
| Berlin | 91,680 | 1.06× |
| Rheinland-Pfalz | 86,488 | 0.89× |
| Schleswig-Holstein | 65,691 | 0.95× |
| Brandenburg | 61,497 | 1.03× |
| Sachsen-Anhalt | 58,691 | 1.17× |
| Thüringen | 51,529 | 1.05× |
| Hamburg | 42,389 | 0.97× |
| Mecklenburg-Vorpommern | 37,670 | 1.02× |
| Saarland | 19,266 | 0.81× |
| Bremen | 16,921 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hypertext | 5.11× | Technology & Electronics |
| Home construction | 1.63× | Home & Garden |
| Gil Ofarim | 2.03× | Music & Radio |
| Progressive rock | 2.41× | Music & Radio |
| Product design | 1.69× | Business & Career |
| Preacher (comics) | 6.9× | Literature |
| Corona (band) | 2.47× | Music & Radio |
| Motion Picture Association of America | 7.89× | Movies & TV |
| Grinch | 2.34× | Movies & TV |
| Hauptschule | 7.15× | Kids & Family |
| Natural rubber | 2.02× | Cars & Mobility |
| Handmade Gifts | 1.74× | Kids & Family |
| Information sensitivity | 4.2× | Technology & Electronics |
| Nationality | 2.14× | Politics & Society |
| Minestrone | 1.69× | Food & Beverages |
| Gudrun Sjödén | 1.95× | Fashion & Accessoires |
| Scratching post | 3.64× | Pets & Animals |
| Google Home | 3.56× | Technology & Electronics |
| Icon (magazine) | 1.51× | Arts & Culture |
| Goop | 4.57× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 1.69 |
| Sustainability | BALANCE | 1.49 |
| Spirituality | BALANCE | 1.45 |
| Risk Appetite | THRILL | 1.41 |
| Sports Activity | POWER | 1.41 |
| Patriotism | CONSERVATISM | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.3% |
| Brazil | 6.9% |
| Italy | 6.6% |
See Astronomy audiences in other countries
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
Frequently asked questions
How many fans does Astronomy have in Germany?
Astronomy has an estimated audience of 1,930,874 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Astronomy fans?
51.1% of Astronomy fans are female, 48.9% are male, with an average age of 36.5 years.
Which brands do Astronomy fans like most?
Astronomy fans show strongest brand affinity for Hypertext (5.11×), Home construction (1.63×), and Gil Ofarim (2.03×) over the country average.
Where do Astronomy fans live in Germany?
Astronomy fans in Germany are most concentrated in Nordrhein-Westfalen (reach 453,294), Bayern (reach 301,101), and Baden-Württemberg (reach 248,174). These three regions account for the largest share of the active audience.
What other brands do Astronomy fans also like?
Beyond Astronomy itself, the audience over-indexes on Home construction (1.63×), Gil Ofarim (2.03×), Progressive rock (2.41×), and Product design (1.69×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Astronomy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.