Arab world Audience in United States

Arab world logo

Arab world has an estimated audience of 7,019,116 people in United States. 48.8% are female, 51.2% are male, average age 41.8. Top regions: California, Texas, New York. Top brand affinities: Electrolyte, Kona Grill, Progressive rock, Urban Outfitters, Elsword.

The average Arab world fan in United States is 41.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Electrolyte, Kona Grill, Progressive rock, with strongest over-indexing on Electrolyte (8.35× the country average). Demographically, the Arab world audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Region

Demographics of Arab world fans

Demographic split for Arab world audience in United States
MetricValue
Female48.8%
Male51.2%
Average age41.8
Estimated audience size7,019,116

Audience persona

The typical Arab world fan in United States is balanced, around 41.8 years old, with strong Patriotism tendencies and a notable affinity for Electrolyte.

Top regions in United States

Top regions ranked by reach for Arab world in United States
RegionReachAffinity
California986,3851.28×
Texas594,4370.99×
New York561,4081.43×
Florida419,3270.88×
Illinois265,6471.14×
Virginia233,1141.36×
Pennsylvania226,2800.96×
New Jersey222,8131.25×
Michigan218,4101.19×
Massachusetts197,6391.43×
Washington190,2311.35×
Georgia183,9230.85×
North Carolina174,3330.83×
Ohio167,3120.77×
Maryland134,5841.12×
Minnesota131,2631.31×
Arizona120,4120.84×
Indiana103,9700.81×
Tennessee103,9540.74×
Connecticut96,6021.37×
Missouri94,0880.83×
Oregon77,2230.96×
Kentucky76,4270.87×
Colorado75,3420.68×
Wisconsin73,4580.7×
Nevada69,3661.02×
Louisiana63,5790.7×
South Carolina61,2260.58×
Alabama59,1830.6×
Oklahoma54,3600.7×
Washington, District of Columbia50,3012.38×
Arkansas47,6450.82×
Utah46,3470.74×
Iowa42,0590.73×
Kansas35,7830.65×
Mississippi35,7540.62×
Nebraska29,7690.85×
Idaho28,9610.82×
New Mexico26,6520.76×
West Virginia23,9820.73×
Alaska22,0911.47×
Montana20,8631.07×
South Dakota20,5921.27×
Rhode Island20,5490.92×
Maine20,5360.82×
North Dakota20,0501.39×
New Hampshire19,7600.71×
Hawaii19,5280.65×
Delaware18,4020.95×
Wyoming17,9081.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Arab world audience
BrandAffinityCategory
Electrolyte8.35×Health
Kona Grill18.61×Food & Beverages
Progressive rock2.92×Music & Radio
Urban Outfitters2.23×Shopping
Elsword18.16×Games
Nationality2.21×Politics & Society
Product design2.01×Business & Career
Berenstain Bears7.8×Literature
Voter registration4.21×Politics & Society
University of Rochester15.26×Business & Career
Jeep Wagoneer4.86×Cars & Mobility
Regional styles of Mexican music2.19×Music & Radio
Historic site3.28×Arts & Culture
Litter box1.51×Pets & Animals
JDSU2.14×Business & Career
Emigrate (band)6×Music & Radio
Staycation2.14×Home & Garden
Nuts (film)3.77×Movies & TV
La Opinión4.39×News
Stamp collecting2.76×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Arab world audience
TraitClusterScore
PatriotismCONSERVATISM2.6
SpiritualityBALANCE1.59
Quality AwarenessPREMIUM1.47
Risk AppetiteTHRILL1.45
Luxury OrientationPREMIUM1.44
Pet OwnershipJOY1.27

Worldwide distribution

Worldwide audience distribution share by country for Arab world
CountryShare
Saudi Arabia11.3%
United States10.2%
Egypt5.9%

See Arab world audiences in other countries

More Region audiences in United States

Frequently asked questions

How many fans does Arab world have in United States?

Arab world has an estimated audience of 7,019,116 people in United States, concentrated in California and Texas.

What is the gender split and age of Arab world fans?

48.8% of Arab world fans are female, 51.2% are male, with an average age of 41.8 years.

Which brands do Arab world fans like most?

Arab world fans show strongest brand affinity for Electrolyte (8.35×), Kona Grill (18.61×), and Progressive rock (2.92×) over the country average.

Where do Arab world fans live in United States?

Arab world fans in United States are most concentrated in California (reach 986,385), Texas (reach 594,437), and New York (reach 561,408). These three regions account for the largest share of the active audience.

What other brands do Arab world fans also like?

Beyond Arab world itself, the audience over-indexes on Kona Grill (18.61×), Progressive rock (2.92×), Urban Outfitters (2.23×), and Elsword (18.16×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Arab world. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.