Rascasse Audience Intelligence

Casablanca Audience in United States

A data profile of the people who buy, follow and care about Casablanca in United States — modelled from more than twelve digital signal sources. Casablanca has an estimated audience of 1,342,640 people in United States.

#272among City in United States#1632among POI in United States#1457in Travel & Leisure

The average Casablanca fan in United States is 37.6 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Orson Welles, Rita Wilson, Marrakesh, with strongest over-indexing on Orson Welles (64.7× the country average).

Demographically, the Casablanca audience skews balanced with an average age of 37.6, and over-indexes on personality traits such as Design Affinity, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Casablanca fan in United States is balanced, around 37.6 years old, with strong Design Affinity tendencies and a notable affinity for Orson Welles.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Casablanca profile in United States.

Audience size
1.3M
in United States
Gender
53.9%♀
46.1% male
Age
37.6
average years
Country rank
#19258
POI in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Casablanca fans

53.9% are female, 46.1% are male, average age 37.6.

Fig. 02

Gender split

53.9%
Female
46.1%
Male
Demographic split for Casablanca audience in United States
MetricValue
Female53.9%
Male46.1%
Average age37.6
Estimated audience size1,342,640
Fig. 03

Age distribution

Ø 37.6
average years
Age distribution of the Casablanca audience in United States
Age bracketShare%
16-1925%
20-2920%
30-3918%
40-4917%
50+20%
Fig. 04

Worldwide distribution

5.3%

of the worldwide Casablanca audience comes from United States.

Worldwide audience distribution share by country for Casablanca
CountryShare
Morocco9.3%
France7.2%
Saudi Arabia6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Casablanca audience in United States is strongest.

Fig. 05

Top regions by affinity

Casablanca fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~20K5.48×
02Texas~200K2.01×
03Massachusetts~50K1.75×
04Florida~100K1.55×
05Wisconsin~30K1.49×
06New Mexico~10K1.44×
07Maryland~30K1.36×
08New York~100K1.32×
09Illinois~60K1.28×
10New Hampshire~7K1.26×
11California~200K1.12×
12New Jersey~40K1.12×
13Alabama~20K1.08×
14Tennessee~30K1.06×
15Nevada~10K1.05×
16Connecticut~10K1.04×
17Delaware~4K1.02×
18Virginia~30K1.01×
19Arizona~30K0.98×
20Utah~10K0.98×
21Missouri~20K0.95×
22West Virginia~6K0.95×
23Georgia~40K0.93×
24North Carolina~40K0.92×
25Michigan~30K0.91×
26Pennsylvania~40K0.90×
27Oregon~10K0.89×
28Arkansas~10K0.89×
29Rhode Island~3K0.81×
30Washington~20K0.78×
31Hawaii~4K0.77×
32Maine~4K0.77×
33Vermont~2K0.76×
34Minnesota~10K0.75×
35South Carolina~10K0.73×
36Colorado~20K0.72×
37Idaho~5K0.72×
38Ohio~30K0.71×
39Oklahoma~10K0.71×
40Alaska~2K0.69×
41Louisiana~10K0.68×
42Indiana~20K0.67×
43Kentucky~10K0.63×
44Iowa~7K0.63×
45Kansas~7K0.61×
46Montana~2K0.61×
47Mississippi~7K0.59×
48Nebraska~4K0.56×
49North Dakota~1K0.53×
50South Dakota~2K0.50×
Fig. 06

Affinity by region

Affinity by region — Casablanca, United States
0.50×1.00×5.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Casablanca audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Casablanca audience
#·InterestCategoryAffinity×
01AgadirTravel & Leisure72.69×
02RabatTravel & Leisure70.08×
03Orson WellesMovies & TV64.70×
04MarrakeshTravel & Leisure61.60×
05TangierTravel & Leisure56.28×
06Rita WilsonMovies & TV52.57×
07MaghrebTravel & Leisure48.95×
08Moroccan cuisineFood & Beverages33.85×
09Casablanca (film)Movies & TV23.16×
10AlgeriaTravel & Leisure22.34×
11Humphrey BogartMovies & TV20.33×
12MoroccoTravel & Leisure18.44×
13Red SeaTravel & Leisure15.95×
14Arab worldTravel & Leisure15.45×
15WC (rapper)Music & Radio15.43×
16Kurdish languagesPolitics & Society15.36×
17Tom HanksMovies & TV12.07×
18Audrey HepburnMovies & TV10.28×
19Money bagFashion & Accessoires9.95×
20Judy GarlandMovies & TV8.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Casablanca audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Casablanca audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM1.93×
Quality AwarenessPREMIUM1.67×
SpiritualityBALANCE1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Casablanca audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.91×
Pet OwnershipJOY0.94×
Social Media UsageJOY0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Casablanca have in United States?

Casablanca has an estimated audience of 1,342,640 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Casablanca fans?

53.9% of Casablanca fans are female, 46.1% are male, with an average age of 37.6 years.

03

Which brands do Casablanca fans like most?

Casablanca fans show strongest brand affinity for Orson Welles (64.7×), Rita Wilson (52.57×), and Marrakesh (61.6×) over the country average.

04

Where do Casablanca fans live in United States?

Casablanca fans in United States are most concentrated in Texas (reach ~200K), California (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Casablanca fans also like?

Beyond Casablanca itself, the audience over-indexes on Rita Wilson (52.57×), Marrakesh (61.6×), Maghreb (48.95×), and Casablanca (film) (23.16×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Casablanca. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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