Casablanca Audience in United States

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Casablanca has an estimated audience of 1,342,640 people in United States. 53.9% are female, 46.1% are male, average age 37.6. Top regions: Texas, California, Florida. Top brand affinities: Orson Welles, Rita Wilson, Marrakesh, Maghreb, Casablanca (film).

The average Casablanca fan in United States is 37.6 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Orson Welles, Rita Wilson, Marrakesh, with strongest over-indexing on Orson Welles (64.7× the country average). Demographically, the Casablanca audience skews balanced with an average age of 37.6, and over-indexes on personality traits such as Travelling, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Casablanca fans

Demographic split for Casablanca audience in United States
MetricValue
Female53.9%
Male46.1%
Average age37.6
Estimated audience size1,342,640

Audience persona

The typical Casablanca fan in United States is balanced, around 37.6 years old, with strong Travelling tendencies and a notable affinity for Orson Welles.

Top regions in United States

Top regions ranked by reach for Casablanca in United States
RegionReachAffinity
Texas255,9972.22×
California172,9061.17×
Florida150,7571.66×
New York106,6931.42×
Illinois62,1991.39×
Massachusetts47,5571.8×
Pennsylvania43,2490.96×
Georgia41,1671×
New Jersey41,1261.2×
North Carolina39,5870.98×
Virginia34,4451.05×
Michigan32,6890.93×
Maryland31,9871.39×
Ohio30,3800.73×
Tennessee29,6291.1×
Wisconsin27,3771.36×
Arizona26,9470.98×
Washington21,8420.81×
Missouri20,6860.96×
Alabama20,0911.07×
Indiana17,1160.7×
Washington, District of Columbia16,9494.2×
Colorado16,1210.76×
South Carolina15,2690.76×
Minnesota15,1580.79×
Connecticut14,4381.07×
Nevada14,1861.09×
Oregon14,1390.92×
Utah12,0801×
Louisiana12,0400.7×
Kentucky10,6580.63×
Arkansas10,0130.91×
Oklahoma9,8000.66×
New Mexico8,0931.2×
Iowa6,9690.63×
New Hampshire6,4801.22×
Kansas6,4790.61×
Mississippi6,4190.58×
West Virginia5,2760.84×
Idaho4,7740.71×
Hawaii4,4040.76×
Delaware3,7261.01×
Nebraska3,6290.54×
Maine3,5640.74×
Rhode Island3,4100.8×
Montana2,1040.56×
Alaska1,7660.61×
Vermont1,6990.72×
South Dakota1,3460.43×
North Dakota1,2610.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Casablanca audience
BrandAffinityCategory
Orson Welles64.7×Movies & TV
Rita Wilson52.57×Movies & TV
Marrakesh61.6×Travel & Leisure
Maghreb48.95×Travel & Leisure
Casablanca (film)23.16×Movies & TV
Arab world15.45×Travel & Leisure
Rabat70.08×Travel & Leisure
Red Sea15.95×Travel & Leisure
Morocco18.44×Travel & Leisure
Tom Hanks12.07×Movies & TV
Tangier56.28×Travel & Leisure
Money bag9.95×Fashion & Accessoires
Algeria22.34×Travel & Leisure
Humphrey Bogart20.33×Movies & TV
Agadir72.69×Travel & Leisure
Audrey Hepburn10.28×Movies & TV
Kurdish languages15.36×Politics & Society
Moroccan cuisine33.85×Food & Beverages
Judy Garland8.74×Movies & TV
Rat Pack25.54×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Casablanca audience
TraitClusterScore
TravellingTHRILL1.86
PatriotismCONSERVATISM1.63
Luxury OrientationPREMIUM1.52
Quality AwarenessPREMIUM1.49
Urban LifestyleOPEN1.35
Early Adopter MentalityPOWER1.33

Worldwide distribution

Worldwide audience distribution share by country for Casablanca
CountryShare
Morocco9.3%
France7.2%
Saudi Arabia6.3%

See Casablanca audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does Casablanca have in United States?

Casablanca has an estimated audience of 1,342,640 people in United States, concentrated in Texas and California.

What is the gender split and age of Casablanca fans?

53.9% of Casablanca fans are female, 46.1% are male, with an average age of 37.6 years.

Which brands do Casablanca fans like most?

Casablanca fans show strongest brand affinity for Orson Welles (64.7×), Rita Wilson (52.57×), and Marrakesh (61.6×) over the country average.

Where do Casablanca fans live in United States?

Casablanca fans in United States are most concentrated in Texas (reach 255,997), California (reach 172,906), and Florida (reach 150,757). These three regions account for the largest share of the active audience.

What other brands do Casablanca fans also like?

Beyond Casablanca itself, the audience over-indexes on Rita Wilson (52.57×), Marrakesh (61.6×), Maghreb (48.95×), and Casablanca (film) (23.16×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Casablanca. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.