A data profile of the people who buy, follow and care about Orson Welles in United States — modelled from more than twelve digital signal sources. Orson Welles has an estimated audience of 1,187,835 people in United States.
The average Orson Welles fan in United States is 37.3 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Taron Egerton, Humphrey Bogart, Rita Wilson, with strongest over-indexing on Taron Egerton (92.79× the country average).
Demographically, the Orson Welles audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Orson Welles fan in United States is more male, around 37.3 years old, with strong Patriotism tendencies and a notable affinity for Taron Egerton.
The key figures that characterise the Orson Welles profile in United States.
43.6% are female, 56.4% are male, average age 37.3.
| Metric | Value |
|---|---|
| Female | 43.6% |
| Male | 56.4% |
| Average age | 37.3 |
| Estimated audience size | 1,187,835 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 23% | |
| 30-39 | 17% | |
| 40-49 | 13% | |
| 50+ | 22% |
of the worldwide Orson Welles audience comes from United States.
| Country | Share |
|---|---|
| United States | 40.7% |
| United Kingdom | 8.7% |
| Italy | 8.5% |
Where the Orson Welles audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Wisconsin | ~20K | 1.25× | |
| 02 | Oregon | ~20K | 1.24× | |
| 03 | Massachusetts | ~30K | 1.22× | |
| 04 | Vermont | ~2K | 1.21× | |
| 05 | New York | ~70K | 1.20× | |
| 06 | Maine | ~5K | 1.18× | |
| 07 | Washington, District of Columbia | ~4K | 1.17× | |
| 08 | New Hampshire | ~5K | 1.15× | |
| 09 | Illinois | ~40K | 1.13× | |
| 10 | Connecticut | ~10K | 1.13× | |
| 11 | Pennsylvania | ~40K | 1.12× | |
| 12 | Rhode Island | ~4K | 1.11× | |
| 13 | California | ~100K | 1.10× | |
| 14 | Washington | ~20K | 1.09× | |
| 15 | Missouri | ~20K | 1.08× | |
| 16 | Minnesota | ~20K | 1.08× | |
| 17 | Montana | ~3K | 1.07× | |
| 18 | Michigan | ~30K | 1.04× | |
| 19 | Iowa | ~9K | 1.04× | |
| 20 | Idaho | ~6K | 1.03× | |
| 21 | New Jersey | ~30K | 1.02× | |
| 22 | Kentucky | ~10K | 1.02× | |
| 23 | Ohio | ~30K | 1.01× | |
| 24 | Virginia | ~30K | 1.01× | |
| 25 | New Mexico | ~6K | 1.01× | |
| 26 | Oklahoma | ~10K | 1.00× | |
| 27 | Utah | ~10K | 1.00× | |
| 28 | Kansas | ~9K | 1.00× | |
| 29 | Indiana | ~20K | 0.98× | |
| 30 | West Virginia | ~5K | 0.98× | |
| 31 | Maryland | ~20K | 0.97× | |
| 32 | Colorado | ~20K | 0.97× | |
| 33 | Tennessee | ~20K | 0.96× | |
| 34 | Arkansas | ~9K | 0.96× | |
| 35 | Nebraska | ~5K | 0.95× | |
| 36 | Alaska | ~2K | 0.95× | |
| 37 | Arizona | ~20K | 0.94× | |
| 38 | North Carolina | ~30K | 0.89× | |
| 39 | Alabama | ~10K | 0.88× | |
| 40 | Delaware | ~3K | 0.88× | |
| 41 | North Dakota | ~2K | 0.88× | |
| 42 | Nevada | ~9K | 0.87× | |
| 43 | Louisiana | ~10K | 0.85× | |
| 44 | Texas | ~80K | 0.83× | |
| 45 | Florida | ~60K | 0.83× | |
| 46 | Georgia | ~30K | 0.83× | |
| 47 | South Dakota | ~2K | 0.83× | |
| 48 | South Carolina | ~10K | 0.81× | |
| 49 | Mississippi | ~7K | 0.77× | |
| 50 | Hawaii | ~3K | 0.72× |
The strongest cross-interests of the Orson Welles audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Humphrey Bogart | Movies & TV | 162.00× | ||
| 02 | Rita Wilson | Movies & TV | 144.92× | ||
| 03 | Citizen Kane | Movies & TV | 129.58× | ||
| 04 | Taron Egerton | Movies & TV | 92.79× | ||
| 05 | Casablanca | Travel & Leisure | 64.70× | ||
| 06 | Audrey Hepburn | Movies & TV | 49.46× | ||
| 07 | Grace Kelly | Movies & TV | 39.04× | ||
| 08 | Sylvester Stallone | Movies & TV | 32.77× | ||
| 09 | John Wayne | Movies & TV | 22.43× | ||
| 10 | Erin Andrews | Sports | 20.00× | ||
| 11 | Michael Fassbender | Movies & TV | 18.79× | ||
| 12 | Marilyn Monroe | Fashion & Accessoires | 17.28× | ||
| 13 | Shirley MacLaine | Movies & TV | 16.63× | ||
| 14 | Tony Award | Arts & Culture | 16.48× | ||
| 15 | Kelly Osbourne | Music & Radio | 15.93× | ||
| 16 | Josh Duhamel | Fashion & Accessoires | 15.83× | ||
| 17 | Frank Sinatra | Music & Radio | 14.42× | ||
| 18 | Ryan Phillippe | Movies & TV | 13.54× | ||
| 19 | Judy Garland | Movies & TV | 12.56× | ||
| 20 | Superman | Movies & TV | 2.03× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.96× | |
| Need for Security | CONSERVATISM | 1.35× | |
| Convenience Orientation | PREMIUM | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.66× | |
| Design Affinity | PREMIUM | 0.68× | |
| Luxury Orientation | PREMIUM | 0.69× |
Orson Welles has an estimated audience of 1,187,835 people in United States, concentrated in California and Texas.
43.6% of Orson Welles fans are female, 56.4% are male, with an average age of 37.3 years.
Orson Welles fans show strongest brand affinity for Taron Egerton (92.79×), Humphrey Bogart (162×), and Rita Wilson (144.92×) over the country average.
Orson Welles fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and New York (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Orson Welles itself, the audience over-indexes on Humphrey Bogart (162×), Rita Wilson (144.92×), Citizen Kane (129.58×), and Audrey Hepburn (49.46×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Orson Welles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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