Orson Welles Audience in United States

Orson Welles has an estimated audience of 1,098,643 people in United States. 43.6% are female, 56.4% are male, average age 37.3. Top regions: California, Texas, New York. Top brand affinities: Rita Wilson, Humphrey Bogart, Citizen Kane, Audrey Hepburn, Casablanca.

The average Orson Welles fan in United States is 37.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Rita Wilson, Humphrey Bogart, Citizen Kane, with strongest over-indexing on Rita Wilson (176.63× the country average). Demographically, the Orson Welles audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Orson Welles fans

Demographic split for Orson Welles audience in United States
MetricValue
Female43.6%
Male56.4%
Average age37.3
Estimated audience size1,098,643

Audience persona

The typical Orson Welles fan in United States is more male, around 37.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Rita Wilson.

Top regions in United States

Top regions ranked by reach for Orson Welles in United States
RegionReachAffinity
California141,5971.17×
Texas80,7120.85×
New York78,4741.28×
Florida63,1030.85×
Illinois44,0531.2×
Pennsylvania39,5311.07×
Ohio35,0421.04×
North Carolina30,8380.93×
Michigan30,0621.05×
New Jersey29,6571.06×
Georgia29,0480.86×
Massachusetts27,7951.28×
Virginia27,0601.01×
Washington24,9311.13×
Arizona21,5230.96×
Tennessee21,3990.97×
Missouri20,0471.13×
Indiana20,0321×
Wisconsin19,9001.2×
Maryland18,2300.97×
Colorado17,3941×
Minnesota16,9601.08×
Oregon16,2691.29×
Kentucky14,1731.03×
South Carolina13,4330.81×
Alabama13,2840.87×
Louisiana12,4930.88×
Connecticut12,4021.13×
Oklahoma12,3731.01×
Utah9,7600.99×
Iowa9,6751.07×
Nevada9,4060.89×
Kansas8,4780.98×
Arkansas8,4650.94×
Mississippi6,3330.7×
Idaho5,5511.01×
New Mexico5,3270.97×
Nebraska5,1610.94×
New Hampshire4,9331.14×
West Virginia4,6620.91×
Maine4,5881.17×
Washington, District of Columbia4,2081.27×
Rhode Island3,7661.08×
Montana3,1651.04×
Hawaii3,1130.66×
Delaware2,4630.81×
Vermont2,3381.21×
Alaska2,0190.86×
South Dakota1,8720.74×
North Dakota1,7520.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Orson Welles audience
BrandAffinityCategory
Rita Wilson176.63×Movies & TV
Humphrey Bogart167.79×Movies & TV
Citizen Kane96.24×Movies & TV
Audrey Hepburn47.76×Movies & TV
Casablanca87.21×Travel & Leisure
Taron Egerton38.52×Movies & TV
Tony Award14.92×Arts & Culture
Sylvester Stallone16×Movies & TV
John Wayne22.12×Movies & TV
Grace Kelly29.05×Movies & TV
Kia Sportage27.35×Cars & Mobility
Frank Sinatra15.44×Music & Radio
Michael Fassbender18.88×Movies & TV
american psycho17.75×Movies & TV
Kelly Osbourne9.13×Music & Radio
Erin Andrews17.82×Sports
Superman2.02×Movies & TV
Honda HR-V18.43×Cars & Mobility
Aaron Paul13.76×Movies & TV
Gorillaz11.45×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Orson Welles audience
TraitClusterScore
Early Adopter MentalityPOWER1.3
ExtroversionTHRILL1.23
TraditionCONSERVATISM1.23
Convenience OrientationPREMIUM1.21
PatriotismCONSERVATISM1.19
Need for SecurityCONSERVATISM1.17

Worldwide distribution

Worldwide audience distribution share by country for Orson Welles
CountryShare
United States40.1%
United Kingdom8.6%
Italy7.7%

See Orson Welles audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Orson Welles have in United States?

Orson Welles has an estimated audience of 1,098,643 people in United States, concentrated in California and Texas.

What is the gender split and age of Orson Welles fans?

43.6% of Orson Welles fans are female, 56.4% are male, with an average age of 37.3 years.

Which brands do Orson Welles fans like most?

Orson Welles fans show strongest brand affinity for Rita Wilson (176.63×), Humphrey Bogart (167.79×), and Citizen Kane (96.24×) over the country average.

Where do Orson Welles fans live in United States?

Orson Welles fans in United States are most concentrated in California (reach 141,597), Texas (reach 80,712), and New York (reach 78,474). These three regions account for the largest share of the active audience.

What other brands do Orson Welles fans also like?

Beyond Orson Welles itself, the audience over-indexes on Humphrey Bogart (167.79×), Citizen Kane (96.24×), Audrey Hepburn (47.76×), and Casablanca (87.21×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Orson Welles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.