Marilyn Monroe Audience in United States

Marilyn Monroe logo

Marilyn Monroe has an estimated audience of 1,772,272 people in United States. 59.6% are female, 40.4% are male, average age 43.9. Top regions: California, Texas, Florida. Top brand affinities: Dirty Dancing, Exhibition game, Sight & Sound, Cheers, Brittany Snow.

The average Marilyn Monroe fan in United States is 43.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dirty Dancing, Exhibition game, Sight & Sound, with strongest over-indexing on Dirty Dancing (13.29× the country average). Demographically, the Marilyn Monroe audience skews more female with an average age of 43.9, and over-indexes on personality traits such as Extroversion, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

Demographics of Marilyn Monroe fans

Demographic split for Marilyn Monroe audience in United States
MetricValue
Female59.6%
Male40.4%
Average age43.9
Estimated audience size1,772,272

Audience persona

The typical Marilyn Monroe fan in United States is more female, around 43.9 years old, with strong Extroversion tendencies and a notable affinity for Dirty Dancing.

Top regions in United States

Top regions ranked by reach for Marilyn Monroe in United States
RegionReachAffinity
California254,7321.31×
Texas177,5101.17×
Florida130,0801.08×
New York104,7631.06×
Illinois62,9351.07×
Pennsylvania60,8321.02×
Georgia59,5061.09×
North Carolina55,5251.04×
Ohio55,1331.01×
Michigan47,0431.02×
New Jersey45,8621.02×
Virginia43,7101.01×
Arizona42,9311.19×
Tennessee38,4091.08×
Washington36,5711.03×
Indiana34,0871.05×
Massachusetts32,8180.94×
Maryland30,1880.99×
Missouri29,9101.05×
Colorado27,3870.98×
South Carolina26,9511.01×
Alabama26,4371.07×
Louisiana25,7981.13×
Kentucky24,7331.11×
Wisconsin23,6240.89×
Minnesota23,2510.92×
Oklahoma23,0501.17×
Oregon21,5991.06×
Nevada20,5311.2×
Utah18,4031.16×
Connecticut17,7041×
Arkansas15,5031.06×
Mississippi15,4981.06×
Kansas13,7570.99×
Iowa13,7460.94×
New Mexico9,7601.1×
Idaho9,1321.03×
West Virginia8,3021.01×
Nebraska8,2740.93×
Hawaii6,3110.83×
New Hampshire6,1360.88×
Maine5,3970.85×
Rhode Island4,9540.88×
Montana4,4390.9×
Washington, District of Columbia4,3970.83×
Delaware4,0190.82×
Alaska3,3630.89×
South Dakota3,2710.8×
North Dakota3,0010.82×
Vermont2,2360.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Marilyn Monroe audience
BrandAffinityCategory
Dirty Dancing13.29×Movies & TV
Exhibition game4.07×Games
Sight & Sound17.21×Movies & TV
Cheers9.62×Movies & TV
Brittany Snow6.51×Movies & TV
Diane Keaton4.13×Movies & TV
Missouri Star Quilt Co20.13×Shopping
Kaley Cuoco7.14×Movies & TV
Kat Dennings7.99×Movies & TV
Audrey Hepburn8.55×Movies & TV
Orson Welles17.28×Movies & TV
Jennifer Love Hewitt6.58×Movies & TV
Daily Mail3.2×News
Married at First Sight (U.S. TV series)16.39×Movies & TV
Kendra Wilkinson14.53×Fashion & Accessoires
Naomi Campbell14.18×Fashion & Accessoires
Elizabeth Taylor5.96×Movies & TV
Sophia Loren8.58×Movies & TV
Singer-songwriter1.87×Music & Radio
Pantone17.3×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Marilyn Monroe audience
TraitClusterScore
ExtroversionTHRILL1.61
TraditionCONSERVATISM1.42
SustainabilityBALANCE1.35
IndulgenceJOY1.29
DIY MentalityTHRILL1.24
CreativityOPEN1.2

Worldwide distribution

Worldwide audience distribution share by country for Marilyn Monroe
CountryShare
United States24.8%
Brazil6.4%
Germany4.9%

See Marilyn Monroe audiences in other countries

More Fashion model audiences in United States

Frequently asked questions

How many fans does Marilyn Monroe have in United States?

Marilyn Monroe has an estimated audience of 1,772,272 people in United States, concentrated in California and Texas.

What is the gender split and age of Marilyn Monroe fans?

59.6% of Marilyn Monroe fans are female, 40.4% are male, with an average age of 43.9 years.

Which brands do Marilyn Monroe fans like most?

Marilyn Monroe fans show strongest brand affinity for Dirty Dancing (13.29×), Exhibition game (4.07×), and Sight & Sound (17.21×) over the country average.

Where do Marilyn Monroe fans live in United States?

Marilyn Monroe fans in United States are most concentrated in California (reach 254,732), Texas (reach 177,510), and Florida (reach 130,080). These three regions account for the largest share of the active audience.

What other brands do Marilyn Monroe fans also like?

Beyond Marilyn Monroe itself, the audience over-indexes on Exhibition game (4.07×), Sight & Sound (17.21×), Cheers (9.62×), and Brittany Snow (6.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Marilyn Monroe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.