Rascasse Audience Intelligence

Kendra Wilkinson Audience in United States

A data profile of the people who buy, follow and care about Kendra Wilkinson in United States — modelled from more than twelve digital signal sources. Kendra Wilkinson has an estimated audience of 1,137,403 people in United States.

#95among Fashion model in United States#4710among Person in United States#900in Fashion & Accessoires

The average Kendra Wilkinson fan in United States is 40.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Erin Andrews, Josh Duhamel, Sharon Osbourne, with strongest over-indexing on Erin Andrews (98.65× the country average).

Demographically, the Kendra Wilkinson audience skews more female with an average age of 40.5, and over-indexes on personality traits such as Convenience Orientation, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kendra Wilkinson fan in United States is more female, around 40.5 years old, with strong Convenience Orientation tendencies and a notable affinity for Erin Andrews.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kendra Wilkinson profile in United States.

Audience size
1.1M
in United States
Gender
70.7%♀
29.3% male
Age
40.5
average years
Country rank
#21678
Person in United States
Fig. 01

Search interest · 12-month trend

-47%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kendra Wilkinson fans

70.7% are female, 29.3% are male, average age 40.5.

Fig. 02

Gender split

70.7%
Female
29.3%
Male
Demographic split for Kendra Wilkinson audience in United States
MetricValue
Female70.7%
Male29.3%
Average age40.5
Estimated audience size1,137,403
Fig. 03

Age distribution

Ø 40.5
average years
Age distribution of the Kendra Wilkinson audience in United States
Age bracketShare%
16-1915%
20-2919%
30-3923%
40-4921%
50+22%
Fig. 04

Worldwide distribution

66.1%

of the worldwide Kendra Wilkinson audience comes from United States.

Worldwide audience distribution share by country for Kendra Wilkinson
CountryShare
United States66.1%
Canada5.6%
Germany3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kendra Wilkinson audience in United States is strongest.

Fig. 05

Top regions by affinity

Kendra Wilkinson fans by region: top regions in United States
#RegionReachAffinity×
01Iowa~10K1.25×
02New Mexico~8K1.20×
03North Dakota~3K1.18×
04Minnesota~20K1.16×
05Indiana~30K1.15×
06Missouri~30K1.15×
07Ohio~50K1.14×
08Pennsylvania~50K1.13×
09Nevada~10K1.13×
10South Dakota~4K1.13×
11West Virginia~7K1.12×
12Nebraska~7K1.09×
13Michigan~40K1.08×
14Kentucky~20K1.08×
15California~200K1.07×
16Arizona~30K1.07×
17Tennessee~30K1.07×
18Illinois~50K1.06×
19Alabama~20K1.05×
20Wisconsin~20K1.04×
21Oklahoma~20K1.03×
22Kansas~10K1.02×
23New Hampshire~5K1.02×
24Maine~5K1.02×
25Montana~4K1.02×
26Connecticut~10K1.00×
27Colorado~20K0.99×
28Louisiana~20K0.98×
29Arkansas~10K0.98×
30Texas~100K0.96×
31Idaho~7K0.96×
32Oregon~10K0.95×
33Georgia~40K0.94×
34New Jersey~30K0.93×
35Delaware~3K0.93×
36Washington~20K0.92×
37Rhode Island~4K0.92×
38Florida~80K0.91×
39North Carolina~40K0.91×
40Virginia~30K0.91×
41Alaska~3K0.91×
42South Carolina~20K0.90×
43Mississippi~10K0.90×
44Massachusetts~20K0.89×
45Maryland~20K0.84×
46Vermont~2K0.83×
47Utah~10K0.82×
48Hawaii~5K0.82×
49New York~60K0.81×
50Washington, District of Columbia~3K0.71×
Fig. 06

Affinity by region

Affinity by region — Kendra Wilkinson, United States
0.71×1.00×1.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kendra Wilkinson audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kendra Wilkinson audience
#·InterestCategoryAffinity×
01Erin AndrewsSports98.65×
02Josh DuhamelFashion & Accessoires49.35×
03Seth GreenMovies & TV29.81×
04Rose McGowanMovies & TV28.17×
05Sophia BushMovies & TV25.45×
06Sharon OsbourneMovies & TV24.60×
07Romeo and JulietArts & Culture17.21×
08Rumer WillisMovies & TV16.40×
09Alyssa MilanoMovies & TV16.16×
10Christina ApplegateMovies & TV15.93×
11Mariska HargitayMovies & TV14.84×
12Jason SegelMovies & TV14.57×
13Elizabeth BanksMovies & TV13.72×
14Demi MooreMovies & TV13.16×
15Heather LocklearMovies & TV13.15×
16James DeanMovies & TV13.10×
17John CusackMovies & TV12.68×
18The ChiveNews9.40×
19Diane KeatonMovies & TV4.34×
20Britney SpearsMusic & Radio4.14×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kendra Wilkinson audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kendra Wilkinson audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.51×
ExtroversionTHRILL1.47×
Price SensitivityPREMIUM1.46×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kendra Wilkinson audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.67×
Luxury OrientationPREMIUM0.79×
Early Adopter MentalityPOWER0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kendra Wilkinson have in United States?

Kendra Wilkinson has an estimated audience of 1,137,403 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kendra Wilkinson fans?

70.7% of Kendra Wilkinson fans are female, 29.3% are male, with an average age of 40.5 years.

03

Which brands do Kendra Wilkinson fans like most?

Kendra Wilkinson fans show strongest brand affinity for Erin Andrews (98.65×), Josh Duhamel (49.35×), and Sharon Osbourne (24.6×) over the country average.

04

Where do Kendra Wilkinson fans live in United States?

Kendra Wilkinson fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Kendra Wilkinson fans also like?

Beyond Kendra Wilkinson itself, the audience over-indexes on Josh Duhamel (49.35×), Sharon Osbourne (24.6×), Seth Green (29.81×), and Demi Moore (13.16×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Kendra Wilkinson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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