A data profile of the people who buy, follow and care about Marrakesh in United States — modelled from more than twelve digital signal sources. Marrakesh has an estimated audience of 755,353 people in United States.
The average Marrakesh fan in United States is 38.7 years old, more female, and lives primarily in Pennsylvania.
The audience is concentrated in Pennsylvania, California, New York.
Top brand affinities include Gulf Arabic, AirAsia, Government, with strongest over-indexing on Gulf Arabic (24.05× the country average).
Demographically, the Marrakesh audience skews more female with an average age of 38.7, and over-indexes on personality traits such as Travelling, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Marrakesh fan in United States is more female, around 38.7 years old, with strong Travelling tendencies and a notable affinity for Gulf Arabic.
The key figures that characterise the Marrakesh profile in United States.
58.8% are female, 41.2% are male, average age 38.7.
| Metric | Value |
|---|---|
| Female | 58.8% |
| Male | 41.2% |
| Average age | 38.7 |
| Estimated audience size | 755,353 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 20% | |
| 30-39 | 19% | |
| 40-49 | 20% | |
| 50+ | 20% |
Where the Marrakesh audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~40K | 16.17× | |
| 02 | Pennsylvania | ~100K | 5.07× | |
| 03 | Virginia | ~30K | 1.51× | |
| 04 | Maryland | ~20K | 1.25× | |
| 05 | New Jersey | ~20K | 1.23× | |
| 06 | Delaware | ~2K | 1.15× | |
| 07 | Oregon | ~9K | 1.09× | |
| 08 | Washington | ~20K | 1.06× | |
| 09 | Vermont | ~1K | 0.98× | |
| 10 | New York | ~40K | 0.96× | |
| 11 | Massachusetts | ~10K | 0.91× | |
| 12 | Alaska | ~1K | 0.86× | |
| 13 | Rhode Island | ~2K | 0.85× | |
| 14 | North Dakota | ~1K | 0.85× | |
| 15 | Connecticut | ~6K | 0.84× | |
| 16 | South Dakota | ~1K | 0.84× | |
| 17 | Montana | ~2K | 0.82× | |
| 18 | Maine | ~2K | 0.80× | |
| 19 | New Hampshire | ~2K | 0.79× | |
| 20 | North Carolina | ~20K | 0.77× | |
| 21 | Hawaii | ~3K | 0.77× | |
| 22 | West Virginia | ~3K | 0.76× | |
| 23 | Idaho | ~3K | 0.74× | |
| 24 | Nevada | ~5K | 0.73× | |
| 25 | Mississippi | ~4K | 0.71× | |
| 26 | New Mexico | ~3K | 0.71× | |
| 27 | Nebraska | ~3K | 0.70× | |
| 28 | California | ~60K | 0.69× | |
| 29 | Georgia | ~20K | 0.68× | |
| 30 | Colorado | ~8K | 0.68× | |
| 31 | Utah | ~5K | 0.68× | |
| 32 | Arkansas | ~4K | 0.67× | |
| 33 | Kansas | ~4K | 0.65× | |
| 34 | Iowa | ~4K | 0.64× | |
| 35 | Illinois | ~20K | 0.63× | |
| 36 | Indiana | ~9K | 0.62× | |
| 37 | Minnesota | ~7K | 0.62× | |
| 38 | Oklahoma | ~5K | 0.62× | |
| 39 | Kentucky | ~6K | 0.61× | |
| 40 | Louisiana | ~6K | 0.60× | |
| 41 | Florida | ~30K | 0.59× | |
| 42 | South Carolina | ~7K | 0.58× | |
| 43 | Alabama | ~6K | 0.57× | |
| 44 | Missouri | ~7K | 0.56× | |
| 45 | Wisconsin | ~6K | 0.56× | |
| 46 | Michigan | ~10K | 0.53× | |
| 47 | Arizona | ~8K | 0.53× | |
| 48 | Tennessee | ~8K | 0.53× | |
| 49 | Ohio | ~10K | 0.50× | |
| 50 | Texas | ~30K | 0.49× |
The strongest cross-interests of the Marrakesh audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Mohammed VI of Morocco | Politics & Society | 109.02× | ||
| 02 | HESPRESS | News | 65.56× | ||
| 03 | AirAsia | Travel & Leisure | 43.04× | ||
| 04 | Zamalek SC | Sports | 35.66× | ||
| 05 | Al Ahly SC | Sports | 35.22× | ||
| 06 | Belgrade | Travel & Leisure | 30.77× | ||
| 07 | Maghreb | Travel & Leisure | 27.95× | ||
| 08 | Karbala | Travel & Leisure | 26.11× | ||
| 09 | Khobar | Travel & Leisure | 25.80× | ||
| 10 | Gulf Arabic | Travel & Leisure | 24.05× | ||
| 11 | Bandung | Travel & Leisure | 18.04× | ||
| 12 | Cultural history | Arts & Culture | 13.93× | ||
| 13 | Package tour | Travel & Leisure | 13.62× | ||
| 14 | Home Designing | Home & Garden | 12.06× | ||
| 15 | Photo (French magazine) | Fashion & Accessoires | 10.68× | ||
| 16 | Government | Politics & Society | 10.48× | ||
| 17 | Art Collecting | Arts & Culture | 10.29× | ||
| 18 | Video editing software | Technology & Electronics | 9.98× | ||
| 19 | Rhianna (singer) | Music & Radio | 9.51× | ||
| 20 | Food and drink | Food & Beverages | 1.70× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 5.92× | |
| Design Affinity | PREMIUM | 2.69× | |
| Mindfulness | BALANCE | 2.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.89× | |
| DIY Mentality | THRILL | 0.93× | |
| Social Media Usage | JOY | 1.06× |
Marrakesh has an estimated audience of 755,353 people in United States, concentrated in Pennsylvania and California.
58.8% of Marrakesh fans are female, 41.2% are male, with an average age of 38.7 years.
Marrakesh fans show strongest brand affinity for Gulf Arabic (24.05×), AirAsia (43.04×), and Government (10.48×) over the country average.
Marrakesh fans in United States are most concentrated in Pennsylvania (reach ~100K), California (reach ~60K), and New York (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Marrakesh itself, the audience over-indexes on AirAsia (43.04×), Government (10.48×), Cultural history (13.93×), and Al Ahly SC (35.22×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Marrakesh. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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