A data profile of the people who buy, follow and care about Bandung in United States — modelled from more than twelve digital signal sources. Bandung has an estimated audience of 1,934,908 people in United States.
The average Bandung fan in United States is 32.4 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Cultural tourism, International education, Drone racing, with strongest over-indexing on Cultural tourism (101.56× the country average).
Demographically, the Bandung audience skews balanced with an average age of 32.4, and over-indexes on personality traits such as Patriotism, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Bandung fan in United States is balanced, around 32.4 years old, with strong Patriotism tendencies and a notable affinity for Cultural tourism.
The key figures that characterise the Bandung profile in United States.
51.5% are female, 48.5% are male, average age 32.4.
| Metric | Value |
|---|---|
| Female | 51.5% |
| Male | 48.5% |
| Average age | 32.4 |
| Estimated audience size | 1,934,908 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 40% | |
| 20-29 | 21% | |
| 30-39 | 15% | |
| 40-49 | 12% | |
| 50+ | 11% |
of the worldwide Bandung audience comes from United States.
| Country | Share |
|---|---|
| Indonesia | 28.7% |
| Japan | 11.9% |
| United States | 6.9% |
Where the Bandung audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Wisconsin | ~100K | 3.99× | |
| 02 | Washington, District of Columbia | ~20K | 2.70× | |
| 03 | Washington | ~60K | 1.64× | |
| 04 | California | ~300K | 1.52× | |
| 05 | Hawaii | ~10K | 1.47× | |
| 06 | New York | ~100K | 1.29× | |
| 07 | Massachusetts | ~50K | 1.22× | |
| 08 | Alaska | ~5K | 1.19× | |
| 09 | Oregon | ~30K | 1.14× | |
| 10 | Virginia | ~50K | 1.12× | |
| 11 | Colorado | ~30K | 1.06× | |
| 12 | Vermont | ~3K | 1.02× | |
| 13 | Illinois | ~70K | 1.01× | |
| 14 | New Hampshire | ~8K | 1.00× | |
| 15 | Iowa | ~20K | 0.98× | |
| 16 | Maine | ~7K | 0.98× | |
| 17 | Arizona | ~40K | 0.97× | |
| 18 | North Dakota | ~4K | 0.97× | |
| 19 | South Dakota | ~4K | 0.96× | |
| 20 | Maryland | ~30K | 0.95× | |
| 21 | Connecticut | ~20K | 0.95× | |
| 22 | Rhode Island | ~6K | 0.95× | |
| 23 | Montana | ~5K | 0.95× | |
| 24 | New Jersey | ~50K | 0.93× | |
| 25 | Nevada | ~20K | 0.92× | |
| 26 | Idaho | ~9K | 0.90× | |
| 27 | Texas | ~100K | 0.89× | |
| 28 | Minnesota | ~20K | 0.89× | |
| 29 | New Mexico | ~9K | 0.89× | |
| 30 | Delaware | ~5K | 0.89× | |
| 31 | Utah | ~20K | 0.88× | |
| 32 | Nebraska | ~8K | 0.88× | |
| 33 | West Virginia | ~8K | 0.88× | |
| 34 | Kansas | ~10K | 0.87× | |
| 35 | Florida | ~100K | 0.83× | |
| 36 | Georgia | ~50K | 0.83× | |
| 37 | Mississippi | ~10K | 0.83× | |
| 38 | Arkansas | ~10K | 0.83× | |
| 39 | Louisiana | ~20K | 0.82× | |
| 40 | Oklahoma | ~20K | 0.82× | |
| 41 | Pennsylvania | ~50K | 0.81× | |
| 42 | Indiana | ~30K | 0.80× | |
| 43 | Kentucky | ~20K | 0.78× | |
| 44 | Alabama | ~20K | 0.77× | |
| 45 | North Carolina | ~40K | 0.76× | |
| 46 | Tennessee | ~30K | 0.76× | |
| 47 | Michigan | ~40K | 0.75× | |
| 48 | Missouri | ~20K | 0.75× | |
| 49 | South Carolina | ~20K | 0.75× | |
| 50 | Ohio | ~40K | 0.70× |
The strongest cross-interests of the Bandung audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cultural tourism | Travel & Leisure | 101.56× | ||
| 02 | Drone racing | Sports | 55.91× | ||
| 03 | OPPO | Technology & Electronics | 43.24× | ||
| 04 | Women's Shoes | Fashion & Accessoires | 38.84× | ||
| 05 | Liza Soberano | Movies & TV | 36.36× | ||
| 06 | International education | Business & Career | 31.04× | ||
| 07 | Bodrum | Travel & Leisure | 30.69× | ||
| 08 | malwarebytes | Technology & Electronics | 20.93× | ||
| 09 | Saint Petersburg | Travel & Leisure | 15.00× | ||
| 10 | Roland Garros | Sports | 13.08× | ||
| 11 | Forex Online Trading | Business & Career | 11.76× | ||
| 12 | Channel 4 | Movies & TV | 7.35× | ||
| 13 | Web server | Technology & Electronics | 7.34× | ||
| 14 | Chat room | Internet & Social Media | 6.90× | ||
| 15 | Anne Hathaway | Movies & TV | 6.47× | ||
| 16 | Antique car | Cars & Mobility | 5.50× | ||
| 17 | Teyana Taylor | Movies & TV | 5.45× | ||
| 18 | Diaper bag | Kids & Family | 4.31× | ||
| 19 | Major League Soccer | Sports | 4.05× | ||
| 20 | Trader Joe's | Shopping | 2.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.67× | |
| Community Orientation | OPEN | 3.39× | |
| Pet Ownership | JOY | 2.86× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.67× | |
| Extroversion | THRILL | 0.71× | |
| Creativity | OPEN | 0.81× |
Bandung has an estimated audience of 1,934,908 people in United States, concentrated in California and Texas.
51.5% of Bandung fans are female, 48.5% are male, with an average age of 32.4 years.
Bandung fans show strongest brand affinity for Cultural tourism (101.56×), International education (31.04×), and Drone racing (55.91×) over the country average.
Bandung fans in United States are most concentrated in California (reach ~300K), Texas (reach ~100K), and New York (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Bandung itself, the audience over-indexes on International education (31.04×), Drone racing (55.91×), Women's Shoes (38.84×), and Bodrum (30.69×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Bandung. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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