A data profile of the people who buy, follow and care about Bandung in Germany — modelled from more than twelve digital signal sources. Bandung has an estimated audience of 584,273 people in Germany.
The average Bandung fan in Germany is 35.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Kuala Lumpur, Mel Gibson, Dexter (TV series), with strongest over-indexing on Kuala Lumpur (37.18× the country average).
Demographically, the Bandung audience skews balanced with an average age of 35.5, and over-indexes on personality traits such as Travelling, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Bandung fan in Germany is balanced, around 35.5 years old, with strong Travelling tendencies and a notable affinity for Kuala Lumpur.
The key figures that characterise the Bandung profile in Germany.
54.7% are female, 45.3% are male, average age 35.5.
| Metric | Value |
|---|---|
| Female | 54.7% |
| Male | 45.3% |
| Average age | 35.5 |
| Estimated audience size | 584,273 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 21% | |
| 30-39 | 17% | |
| 40-49 | 17% | |
| 50+ | 14% |
of the worldwide Bandung audience comes from Germany.
| Country | Share |
|---|---|
| Indonesia | 28.7% |
| Japan | 11.9% |
| United States | 6.9% |
Where the Bandung audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~50K | 1.82× | |
| 02 | Hessen | ~60K | 1.29× | |
| 03 | Hamburg | ~20K | 1.29× | |
| 04 | Bayern | ~100K | 1.17× | |
| 05 | Bremen | ~6K | 1.17× | |
| 06 | Baden-Württemberg | ~90K | 1.15× | |
| 07 | Nordrhein-Westfalen | ~100K | 0.97× | |
| 08 | Niedersachsen | ~50K | 0.92× | |
| 09 | Rheinland-Pfalz | ~30K | 0.89× | |
| 10 | Sachsen | ~30K | 0.89× | |
| 11 | Saarland | ~6K | 0.88× | |
| 12 | Thüringen | ~10K | 0.86× | |
| 13 | Mecklenburg-Vorpommern | ~9K | 0.84× | |
| 14 | Brandenburg | ~20K | 0.83× | |
| 15 | Sachsen-Anhalt | ~10K | 0.81× | |
| 16 | Schleswig-Holstein | ~20K | 0.76× |
The strongest cross-interests of the Bandung audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kuala Lumpur | Travel & Leisure | 37.18× | ||
| 02 | Confucianism | Politics & Society | 22.67× | ||
| 03 | Toyota Camry | Cars & Mobility | 11.87× | ||
| 04 | Mel Gibson | Movies & TV | 10.64× | ||
| 05 | Hertz | Cars & Mobility | 9.12× | ||
| 06 | Jimmy Kimmel | Movies & TV | 8.88× | ||
| 07 | Toyota Land Cruiser | Cars & Mobility | 8.61× | ||
| 08 | Dexter (TV series) | Movies & TV | 7.26× | ||
| 09 | Bali | Travel & Leisure | 6.51× | ||
| 10 | Emily Blunt | Movies & TV | 6.14× | ||
| 11 | Soap | Beauty & Wellness | 6.13× | ||
| 12 | Travel agency | Travel & Leisure | 5.56× | ||
| 13 | Succulent plant | Home & Garden | 5.13× | ||
| 14 | Cultural heritage | Politics & Society | 4.95× | ||
| 15 | Jason Momoa | Movies & TV | 4.64× | ||
| 16 | Political science | Business & Career | 3.76× | ||
| 17 | Flowering plant | Home & Garden | 3.65× | ||
| 18 | Tour de France | Sports | 3.52× | ||
| 19 | Internet & Social Media | 2.29× | |||
| 20 | Tagesschau | Movies & TV | 1.81× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.85× | |
| Early Adopter Mentality | POWER | 1.39× | |
| Risk Appetite | THRILL | 1.33× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.70× | |
| Patriotism | CONSERVATISM | 0.72× | |
| Mindfulness | BALANCE | 0.76× |
Bandung has an estimated audience of 584,273 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
54.7% of Bandung fans are female, 45.3% are male, with an average age of 35.5 years.
Bandung fans show strongest brand affinity for Kuala Lumpur (37.18×), Mel Gibson (10.64×), and Dexter (TV series) (7.26×) over the country average.
Bandung fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Bandung itself, the audience over-indexes on Mel Gibson (10.64×), Dexter (TV series) (7.26×), Succulent plant (5.13×), and Toyota Land Cruiser (8.61×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Bandung. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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