Marrakesh Audience in Germany
Marrakesh has an estimated audience of 563,264 people in Germany. 50.9% are female, 49.1% are male, average age 36.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: New Cairo, Casablanca, German University in Cairo, 6th of October City, Music.
The average Marrakesh fan in Germany is 36.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include New Cairo, Casablanca, German University in Cairo, with strongest over-indexing on New Cairo (22.44× the country average). Demographically, the Marrakesh audience skews balanced with an average age of 36.5, and over-indexes on personality traits such as Indulgence, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Marrakesh fans
| Metric | Value |
|---|---|
| Female | 50.9% |
| Male | 49.1% |
| Average age | 36.5 |
| Estimated audience size | 563,264 |
Audience persona
The typical Marrakesh fan in Germany is balanced, around 36.5 years old, with strong Indulgence tendencies and a notable affinity for New Cairo.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 149,821 | 1.22× |
| Bayern | 107,099 | 1.18× |
| Baden-Württemberg | 97,711 | 1.27× |
| Hessen | 55,134 | 1.28× |
| Niedersachsen | 52,044 | 0.95× |
| Rheinland-Pfalz | 31,586 | 1.12× |
| Berlin | 30,788 | 1.22× |
| Sachsen | 24,415 | 0.88× |
| Schleswig-Holstein | 18,260 | 0.9× |
| Hamburg | 16,555 | 1.3× |
| Brandenburg | 14,290 | 0.82× |
| Thüringen | 10,391 | 0.72× |
| Sachsen-Anhalt | 9,838 | 0.67× |
| Mecklenburg-Vorpommern | 7,569 | 0.7× |
| Saarland | 6,264 | 0.91× |
| Bremen | 4,046 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| New Cairo | 22.44× | Travel & Leisure |
| Casablanca | 14.72× | Travel & Leisure |
| German University in Cairo | 22× | Business & Career |
| 6th of October City | 20.98× | Travel & Leisure |
| Music | 1.89× | Business & Career |
| Consumer electronics | 1.94× | Technology & Electronics |
| American University in Cairo | 18.02× | Business & Career |
| Food and drink | 1.55× | Food & Beverages |
| Tangier | 25.43× | Travel & Leisure |
| Mohammedia | 18.92× | Travel & Leisure |
| Outdoor recreation | 1.6× | Sports |
| El-Tagamu El Khames | 15.61× | Politics & Society |
| Natural World | 2.24× | Fashion & Accessoires |
| Morocco | 5.78× | Travel & Leisure |
| HESPRESS | 12.5× | News |
| Ryanair | 2.12× | Travel & Leisure |
| Mohammed VI of Morocco | 33.06× | Politics & Society |
| Rabat | 8.62× | Travel & Leisure |
| BMW 7 Series (E38) | 16.94× | Cars & Mobility |
| Airbnb | 1.63× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.77 |
| Luxury Orientation | PREMIUM | 1.69 |
| Individualism | JOY | 1.63 |
| Design Affinity | PREMIUM | 1.62 |
| Travelling | THRILL | 1.5 |
| Price Sensitivity | PREMIUM | 1.39 |
Worldwide distribution
| Country | Share |
|---|---|
| Morocco | 9.3% |
| France | 8.8% |
| Italy | 4.5% |
See Marrakesh audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Marrakesh have in Germany?
Marrakesh has an estimated audience of 563,264 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Marrakesh fans?
50.9% of Marrakesh fans are female, 49.1% are male, with an average age of 36.5 years.
Which brands do Marrakesh fans like most?
Marrakesh fans show strongest brand affinity for New Cairo (22.44×), Casablanca (14.72×), and German University in Cairo (22×) over the country average.
Where do Marrakesh fans live in Germany?
Marrakesh fans in Germany are most concentrated in Nordrhein-Westfalen (reach 149,821), Bayern (reach 107,099), and Baden-Württemberg (reach 97,711). These three regions account for the largest share of the active audience.
What other brands do Marrakesh fans also like?
Beyond Marrakesh itself, the audience over-indexes on Casablanca (14.72×), German University in Cairo (22×), 6th of October City (20.98×), and Music (1.89×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Marrakesh. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.