Rascasse Audience Intelligence

Marrakesh Audience in Germany

A data profile of the people who buy, follow and care about Marrakesh in Germany — modelled from more than twelve digital signal sources. Marrakesh has an estimated audience of 563,264 people in Germany.

The average Marrakesh fan in Germany is 36.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include New Cairo, Casablanca, German University in Cairo, with strongest over-indexing on New Cairo (22.44× the country average).

Demographically, the Marrakesh audience skews balanced with an average age of 36.5, and over-indexes on personality traits such as Mindfulness, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Marrakesh fan in Germany is balanced, around 36.5 years old, with strong Mindfulness tendencies and a notable affinity for New Cairo.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Marrakesh profile in Germany.

Audience size
563K
in Germany
Gender
50.9%
49.1% male
Age
36.5
average years
Country rank
#10654
POI in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Marrakesh fans

50.9% are female, 49.1% are male, average age 36.5.

Fig. 02

Gender split

50.9%
Female
49.1%
Male
Demographic split for Marrakesh audience in Germany
MetricValue
Female50.9%
Male49.1%
Average age36.5
Estimated audience size563,264
Fig. 03

Age distribution

Ø 36.5
average years
Age distribution of the Marrakesh audience in Germany
Age bracketShare%
16-1925%
20-2922%
30-3920%
40-4920%
50+13%
Fig. 04

Worldwide distribution

3.1%

of the worldwide Marrakesh audience comes from Germany.

Worldwide audience distribution share by country for Marrakesh
CountryShare
Morocco9.3%
France8.8%
Italy4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Marrakesh audience in Germany is strongest.

Fig. 05

Top regions by affinity

Marrakesh fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~20K1.32×
02Hessen~50K1.25×
03Baden-Württemberg~100K1.24×
04Berlin~30K1.21×
05Nordrhein-Westfalen~100K1.20×
06Bayern~100K1.18×
07Rheinland-Pfalz~30K1.10×
08Niedersachsen~50K0.95×
09Saarland~6K0.93×
10Schleswig-Holstein~20K0.92×
11Sachsen~20K0.88×
12Bremen~4K0.88×
13Brandenburg~10K0.82×
14Thüringen~10K0.76×
15Mecklenburg-Vorpommern~8K0.75×
16Sachsen-Anhalt~10K0.70×
Fig. 06

Affinity by region

Affinity by region — Marrakesh, Germany
0.70×1.00×1.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Marrakesh audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Marrakesh audience
#·InterestCategoryAffinity×
01Mohammed VI of MoroccoPolitics & Society33.06×
02TangierTravel & Leisure25.43×
03New CairoTravel & Leisure22.44×
04German University in CairoBusiness & Career22.00×
056th of October CityTravel & Leisure20.98×
06MohammediaTravel & Leisure18.92×
07American University in CairoBusiness & Career18.02×
08BMW 7 Series (E38)Cars & Mobility16.94×
09El-Tagamu El KhamesPolitics & Society15.61×
10CasablancaTravel & Leisure14.72×
11HESPRESSNews12.50×
12RabatTravel & Leisure8.62×
13MoroccoTravel & Leisure5.78×
14Agoda.comTravel & Leisure5.47×
15RyanairTravel & Leisure2.12×
16Consumer electronicsTechnology & Electronics1.94×
17MusicBusiness & Career1.89×
18AirbnbTravel & Leisure1.63×
19Outdoor recreationSports1.60×
20Food and drinkFood & Beverages1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Marrakesh audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Marrakesh audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.70×
Design AffinityPREMIUM1.59×
Luxury OrientationPREMIUM1.53×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Marrakesh audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.90×
Need for SecurityCONSERVATISM0.96×
Healthy LifestyleBALANCE1.04×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Marrakesh have in Germany?

Marrakesh has an estimated audience of 563,264 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Marrakesh fans?

50.9% of Marrakesh fans are female, 49.1% are male, with an average age of 36.5 years.

03

Which brands do Marrakesh fans like most?

Marrakesh fans show strongest brand affinity for New Cairo (22.44×), Casablanca (14.72×), and German University in Cairo (22×) over the country average.

04

Where do Marrakesh fans live in Germany?

Marrakesh fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Marrakesh fans also like?

Beyond Marrakesh itself, the audience over-indexes on Casablanca (14.72×), German University in Cairo (22×), 6th of October City (20.98×), and Music (1.89×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Marrakesh. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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