Rascasse Audience Intelligence

Belgrade Audience in United States

A data profile of the people who buy, follow and care about Belgrade in United States — modelled from more than twelve digital signal sources. Belgrade has an estimated audience of 830,152 people in United States.

#355among City in United States#2505among POI in United States#2034in Travel & Leisure

The average Belgrade fan in United States is 35.8 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Red Star Belgrade, Montenegro, Adam Levine, with strongest over-indexing on Red Star Belgrade (151.13× the country average).

Demographically, the Belgrade audience skews balanced with an average age of 35.8, and over-indexes on personality traits such as Travelling, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Belgrade fan in United States is balanced, around 35.8 years old, with strong Travelling tendencies and a notable affinity for Red Star Belgrade.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Belgrade profile in United States.

Audience size
830K
in United States
Gender
51.0%♀
49.0% male
Age
35.8
average years
Country rank
#26788
POI in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Belgrade fans

51.0% are female, 49.0% are male, average age 35.8.

Fig. 02

Gender split

51.0%
Female
49.0%
Male
Demographic split for Belgrade audience in United States
MetricValue
Female51.0%
Male49.0%
Average age35.8
Estimated audience size830,152
Fig. 03

Age distribution

Ø 35.8
average years
Age distribution of the Belgrade audience in United States
Age bracketShare%
16-1929%
20-2921%
30-3918%
40-4917%
50+15%
Fig. 04

Worldwide distribution

6.2%

of the worldwide Belgrade audience comes from United States.

Worldwide audience distribution share by country for Belgrade
CountryShare
Serbia10.9%
Germany10.7%
Italy6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Belgrade audience in United States is strongest.

Fig. 05

Top regions by affinity

Belgrade fans by region: top regions in United States
#RegionReachAffinity×
01Montana~30K14.68×
02Maine~10K4.31×
03Washington, District of Columbia~4K1.61×
04Minnesota~20K1.47×
05New York~50K0.98×
06Massachusetts~20K0.98×
07Washington~20K0.95×
08Ohio~20K0.94×
09Nebraska~4K0.94×
10Vermont~1K0.89×
11Illinois~20K0.88×
12Colorado~10K0.87×
13New Hampshire~3K0.87×
14Idaho~4K0.86×
15Oregon~8K0.83×
16Alaska~1K0.81×
17Virginia~20K0.79×
18Connecticut~7K0.79×
19Missouri~10K0.78×
20Utah~6K0.77×
21Rhode Island~2K0.77×
22North Dakota~1K0.77×
23California~70K0.76×
24New Jersey~20K0.73×
25Hawaii~3K0.73×
26South Dakota~1K0.72×
27Maryland~10K0.67×
28Wisconsin~8K0.67×
29Florida~40K0.66×
30Pennsylvania~20K0.66×
31Kansas~4K0.63×
32Delaware~1K0.63×
33Michigan~10K0.62×
34Nevada~5K0.62×
35Iowa~4K0.62×
36North Carolina~10K0.60×
37New Mexico~2K0.60×
38Georgia~10K0.58×
39West Virginia~2K0.57×
40Arizona~9K0.56×
41Tennessee~9K0.55×
42Indiana~8K0.55×
43Texas~40K0.54×
44Arkansas~4K0.54×
45Kentucky~6K0.53×
46Oklahoma~5K0.53×
47South Carolina~7K0.52×
48Louisiana~5K0.51×
49Mississippi~3K0.48×
50Alabama~5K0.45×
Fig. 06

Affinity by region

Affinity by region — Belgrade, United States
0.45×1.00×14.68×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Belgrade audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Belgrade audience
#·InterestCategoryAffinity×
01Red Star BelgradeSports151.13×
02GNK Dinamo ZagrebSports106.15×
03MontenegroTravel & Leisure59.19×
04IntersportShopping40.17×
05Cultural tourismTravel & Leisure39.47×
06Serbian SuperLigaSports39.32×
07Jamie DornanMovies & TV34.50×
08Adam LevineMusic & Radio33.86×
09MarrakeshTravel & Leisure30.77×
10EasyJetTravel & Leisure18.67×
11BodrumTravel & Leisure17.65×
12RyanairTravel & Leisure14.87×
13Stitch!Movies & TV14.29×
14Saint PetersburgTravel & Leisure13.95×
15Novak DjokovicSports13.16×
16International educationBusiness & Career11.43×
17US Open (tennis)Sports6.53×
18Google NewsNews6.42×
19Diaper bagKids & Family4.20×
20FIFA World CupSports2.29×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Belgrade audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Belgrade audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.13×
PatriotismCONSERVATISM1.58×
Community OrientationOPEN1.47×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Belgrade audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.69×
Family OrientationCONSERVATISM0.81×
Early Adopter MentalityPOWER0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Belgrade have in United States?

Belgrade has an estimated audience of 830,152 people in United States, concentrated in California and New York.

02

What is the gender split and age of Belgrade fans?

51.0% of Belgrade fans are female, 49.0% are male, with an average age of 35.8 years.

03

Which brands do Belgrade fans like most?

Belgrade fans show strongest brand affinity for Red Star Belgrade (151.13×), Montenegro (59.19×), and Adam Levine (33.86×) over the country average.

04

Where do Belgrade fans live in United States?

Belgrade fans in United States are most concentrated in California (reach ~70K), New York (reach ~50K), and Texas (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Belgrade fans also like?

Beyond Belgrade itself, the audience over-indexes on Montenegro (59.19×), Adam Levine (33.86×), Jamie Dornan (34.5×), and GNK Dinamo Zagreb (106.15×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Belgrade. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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