Western Asia Audience in United States
Western Asia has an estimated audience of 8,023,135 people in United States. 50.9% are female, 49.1% are male, average age 42.1. Top brand affinities: Jeep Wagoneer, Governor of Michigan, Goop, Wok, Google Home.
Top brand affinities include Jeep Wagoneer, Governor of Michigan, Goop, with strongest over-indexing on Jeep Wagoneer (15.24× the country average). Demographically, the Western Asia audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Western Asia fans
| Metric | Value |
|---|---|
| Female | 50.9% |
| Male | 49.1% |
| Average age | 42.1 |
| Estimated audience size | 8,023,135 |
Audience persona
The typical Western Asia fan in United States is balanced, around 42.1 years old, with strong Patriotism tendencies and a notable affinity for Jeep Wagoneer.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jeep Wagoneer | 15.24× | Cars & Mobility |
| Governor of Michigan | 15.33× | Politics & Society |
| Goop | 10.94× | Internet & Social Media |
| Wok | 12.73× | Food & Beverages |
| Google Home | 11.01× | Technology & Electronics |
| Hibachi | 12.93× | Food & Beverages |
| Grinch | 6.52× | Movies & TV |
| Bank account | 3.98× | Business & Career |
| Vocal harmony | 6.85× | Music & Radio |
| headspace | 13.09× | Health |
| Grace Slick | 11.85× | Music & Radio |
| Natural rubber | 2.8× | Cars & Mobility |
| Cherish (group) | 14.55× | Music & Radio |
| El Paso County, Colorado | 17.12× | Travel & Leisure |
| Electrolyte | 6.08× | Health |
| Progressive rock | 2.64× | Music & Radio |
| Nationality | 2.57× | Politics & Society |
| Fairy godmother | 8.83× | Literature |
| Hipster | 11.33× | Politics & Society |
| Combat sport | 1.76× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.14 |
| Early Adopter Mentality | POWER | 1.65 |
| Spirituality | BALANCE | 1.64 |
| Luxury Orientation | PREMIUM | 1.63 |
| Sports Activity | POWER | 1.6 |
| Design Affinity | PREMIUM | 1.54 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 9.4% |
| Saudi Arabia | 7.7% |
| Turkey | 4.6% |
See Western Asia audiences in other countries
More Region audiences in United States
- California (82,524,257)
- Florida (70,758,765)
- Texas (70,123,406)
- Southern United States (52,285,533)
- Hollywood (48,704,878)
How to read this data
Audience size is the estimated number of people in United States who actively search for Western Asia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.