Jordan Audience in Germany
A data profile of the people who buy, follow and care about Jordan in Germany — modelled from more than twelve digital signal sources. Jordan has an estimated audience of 1,795,435 people in Germany.
The average Jordan fan in Germany is 35.6 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Beirut, Google News, Lebanon, with strongest over-indexing on Beirut (9.18× the country average).
Demographically, the Jordan audience skews more male with an average age of 35.6, and over-indexes on personality traits such as Spirituality, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Jordan fan in Germany is more male, around 35.6 years old, with strong Spirituality tendencies and a notable affinity for Beirut.
At a glance
The key figures that characterise the Jordan profile in Germany.
Search interest · 12-month trend
Demographics of Jordan fans
40.4% are female, 59.6% are male, average age 35.6.
Gender split
| Metric | Value |
|---|---|
| Female | 40.4% |
| Male | 59.6% |
| Average age | 35.6 |
| Estimated audience size | 1,795,435 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 23% | |
| 30-39 | 21% | |
| 40-49 | 17% | |
| 50+ | 13% |
Worldwide distribution
of the worldwide Jordan audience comes from Germany.
| Country | Share |
|---|---|
| United States | 20.2% |
| India | 8.8% |
| Saudi Arabia | 6.4% |
Geography
Where the Jordan audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~200K | 1.22× | |
| 02 | Nordrhein-Westfalen | ~400K | 1.14× | |
| 03 | Rheinland-Pfalz | ~100K | 1.13× | |
| 04 | Baden-Württemberg | ~300K | 1.12× | |
| 05 | Berlin | ~90K | 1.09× | |
| 06 | Bayern | ~300K | 1.08× | |
| 07 | Bremen | ~20K | 1.05× | |
| 08 | Hamburg | ~40K | 1.04× | |
| 09 | Niedersachsen | ~200K | 1.01× | |
| 10 | Schleswig-Holstein | ~60K | 0.91× | |
| 11 | Brandenburg | ~50K | 0.91× | |
| 12 | Saarland | ~20K | 0.91× | |
| 13 | Thüringen | ~40K | 0.90× | |
| 14 | Sachsen | ~80K | 0.89× | |
| 15 | Sachsen-Anhalt | ~40K | 0.87× | |
| 16 | Mecklenburg-Vorpommern | ~30K | 0.76× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Jordan audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Al Arabiya | Movies & TV | 13.78× | ||
| 02 | FARSI1 | Movies & TV | 12.70× | ||
| 03 | Al Jazeera | Movies & TV | 10.85× | ||
| 04 | Esteghlal F.C. | Sports | 9.83× | ||
| 05 | Indian Premier League | Sports | 9.49× | ||
| 06 | Beirut | Travel & Leisure | 9.18× | ||
| 07 | Red Sea | Travel & Leisure | 8.97× | ||
| 08 | Algeria | Travel & Leisure | 8.59× | ||
| 09 | Lebanon | Travel & Leisure | 8.43× | ||
| 10 | Tunisia | Travel & Leisure | 7.89× | ||
| 11 | Israel | Travel & Leisure | 6.06× | ||
| 12 | Qatar | Travel & Leisure | 5.70× | ||
| 13 | Saudi Arabia | Travel & Leisure | 5.05× | ||
| 14 | Google News | News | 5.04× | ||
| 15 | Refrigerator | Home & Garden | 2.82× | ||
| 16 | Indeed.com | Business & Career | 2.43× | ||
| 17 | German language | Politics & Society | 2.39× | ||
| 18 | Aldi | Shopping | 1.89× | ||
| 19 | Internet & Social Media | 1.81× | |||
| 20 | TikTok | Internet & Social Media | 1.55× |
Personality of the Jordan audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.66× | |
| Convenience Orientation | PREMIUM | 1.43× | |
| Early Adopter Mentality | POWER | 1.42× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.73× | |
| Creativity | OPEN | 0.78× | |
| Design Affinity | PREMIUM | 0.81× |
Frequently asked questions
How many fans does Jordan have in Germany?
Jordan has an estimated audience of 1,795,435 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Jordan fans?
40.4% of Jordan fans are female, 59.6% are male, with an average age of 35.6 years.
Which brands do Jordan fans like most?
Jordan fans show strongest brand affinity for Beirut (9.18×), Google News (5.04×), and Lebanon (8.43×) over the country average.
Where do Jordan fans live in Germany?
Jordan fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.
What other brands do Jordan fans also like?
Beyond Jordan itself, the audience over-indexes on Google News (5.04×), Lebanon (8.43×), Al Jazeera (10.85×), and Algeria (8.59×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Country audiences in Germany
- Germany (35,160,910)
- Italy (11,733,126)
- Switzerland (10,866,491)
- Turkey (9,948,276)
- Canada (8,912,959)
See Jordan audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for Jordan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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