New Cairo Audience in United States

New Cairo has an estimated audience of 637,608 people in United States. 55.7% are female, 44.3% are male, average age 32.0. Top regions: California, New York, Texas. Top brand affinities: Mohamed Salah, Islamic architecture, The Dubai Mall, Beirut, Autism Awareness.

The average New Cairo fan in United States is 32.0 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Mohamed Salah, Islamic architecture, The Dubai Mall, with strongest over-indexing on Mohamed Salah (197.65× the country average). Demographically, the New Cairo audience skews more female with an average age of 32.0, and over-indexes on personality traits such as Community Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of New Cairo fans

Demographic split for New Cairo audience in United States
MetricValue
Female55.7%
Male44.3%
Average age32.0
Estimated audience size637,608

Audience persona

The typical New Cairo fan in United States is more female, around 32.0 years old, with strong Community Orientation tendencies and a notable affinity for Mohamed Salah.

Top regions in United States

Top regions ranked by reach for New Cairo in United States
RegionReachAffinity
California88,5781.26×
New York55,8001.57×
Texas53,3470.97×
Florida43,1291×
Virginia25,3021.63×
Illinois25,0901.18×
New Jersey23,5841.45×
Pennsylvania20,0630.93×
Ohio19,0190.97×
Georgia17,2580.88×
Minnesota17,0751.87×
Michigan16,8301.01×
Massachusetts16,7771.34×
North Carolina15,8430.83×
Washington15,6541.22×
Maryland12,7791.17×
Tennessee11,1660.87×
Arizona10,8820.84×
Colorado10,0871×
Indiana8,5190.73×
Missouri7,9560.77×
Connecticut7,1631.12×
Oregon7,1530.98×
South Carolina6,8700.72×
Wisconsin6,8350.71×
Washington, District of Columbia6,4383.36×
Kentucky4,7750.6×
Alabama4,4570.5×
Utah4,3950.77×
Louisiana4,2560.52×
Nevada4,2150.68×
Oklahoma4,1590.59×
Iowa3,8980.74×
Kansas3,1940.64×
Arkansas2,4810.47×
Mississippi2,3930.46×
New Mexico2,3790.74×
West Virginia1,9760.67×
Alaska1,9721.45×
Maine1,9640.86×
New Hampshire1,8990.76×
Hawaii1,8880.69×
Nebraska1,8600.58×
Idaho1,8250.57×
Montana1,7190.97×
Rhode Island1,7030.84×
South Dakota1,6971.15×
Vermont1,6751.5×
North Dakota1,6521.26×
Delaware1,6420.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for New Cairo audience
BrandAffinityCategory
Mohamed Salah197.65×Sports
Islamic architecture250.11×Home & Garden
The Dubai Mall107.42×Fashion & Accessoires
Beirut57.02×Travel & Leisure
Autism Awareness19.03×Health
Cairo45.32×Travel & Leisure
Diabetes mellitus awareness12.48×Health
Hurghada140.36×Travel & Leisure
Morocco29.76×Travel & Leisure
Abu Dhabi50.63×Travel & Leisure
Indeed.com6.62×Business & Career
Red Sea21.44×Travel & Leisure
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Egypt national football team58.69×Sports
Chat room13.68×Internet & Social Media
Al Ahly SC39×Sports
Alan Tudyk20×Movies & TV
forex trader20.8×Business & Career
Palestine19.48×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by New Cairo audience
TraitClusterScore
Community OrientationOPEN2.6
LGBTQ+ IdentityOPEN2.35
PatriotismCONSERVATISM2.28
Quality AwarenessPREMIUM2.21
Price SensitivityPREMIUM2.18
Luxury OrientationPREMIUM1.65

Worldwide distribution

Worldwide audience distribution share by country for New Cairo
CountryShare
Egypt28.9%
Saudi Arabia20.1%
Kuwait5.4%

See New Cairo audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does New Cairo have in United States?

New Cairo has an estimated audience of 637,608 people in United States, concentrated in California and New York.

What is the gender split and age of New Cairo fans?

55.7% of New Cairo fans are female, 44.3% are male, with an average age of 32.0 years.

Which brands do New Cairo fans like most?

New Cairo fans show strongest brand affinity for Mohamed Salah (197.65×), Islamic architecture (250.11×), and The Dubai Mall (107.42×) over the country average.

Where do New Cairo fans live in United States?

New Cairo fans in United States are most concentrated in California (reach 88,578), New York (reach 55,800), and Texas (reach 53,347). These three regions account for the largest share of the active audience.

What other brands do New Cairo fans also like?

Beyond New Cairo itself, the audience over-indexes on Islamic architecture (250.11×), The Dubai Mall (107.42×), Beirut (57.02×), and Autism Awareness (19.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for New Cairo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.