Eid al-Fitr Audience in United States
Eid al-Fitr has an estimated audience of 2,734,717 people in United States. 58.9% are female, 41.1% are male, average age 39.9. Top brand affinities: Nationality, Bank account, Home construction, Combat sport, Natural rubber.
Top brand affinities include Nationality, Bank account, Home construction, with strongest over-indexing on Nationality (3.58× the country average). Demographically, the Eid al-Fitr audience skews more female with an average age of 39.9, and over-indexes on personality traits such as Community Orientation, Pet Ownership.
Category: Politics & Society · Type: Event
Demographics of Eid al-Fitr fans
| Metric | Value |
|---|---|
| Female | 58.9% |
| Male | 41.1% |
| Average age | 39.9 |
| Estimated audience size | 2,734,717 |
Audience persona
The typical Eid al-Fitr fan in United States is more female, around 39.9 years old, with strong Community Orientation tendencies and a notable affinity for Nationality.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nationality | 3.58× | Politics & Society |
| Bank account | 3.58× | Business & Career |
| Home construction | 1.72× | Home & Garden |
| Combat sport | 1.86× | Sports |
| Natural rubber | 1.89× | Cars & Mobility |
| Regional styles of Mexican music | 2.46× | Music & Radio |
| Justice | 1.64× | Politics & Society |
| Mothercare | 1.83× | Kids & Family |
| Panama | 2.03× | Travel & Leisure |
| Emigrate (band) | 4.84× | Music & Radio |
| Sears | 2.2× | Shopping |
| San Pellegrino | 3.56× | Food & Beverages |
| Acoustic music | 2.22× | Music & Radio |
| Mackenzie Foy | 3.42× | Fashion & Accessoires |
| Sinaloa | 1.59× | Travel & Leisure |
| JTV (Indonesia) | 2.3× | |
| Women's empowerment | 1.79× | Politics & Society |
| Cachorro | 2.25× | Pets & Animals |
| Public speaking | 1.63× | Politics & Society |
| Notre Dame Fighting Irish football | 2.09× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 2.13 |
| Pet Ownership | JOY | 1.85 |
| Design Affinity | PREMIUM | 1.85 |
| Travelling | THRILL | 1.69 |
| Early Adopter Mentality | POWER | 1.65 |
| DIY Mentality | THRILL | 1.63 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 10.9% |
| Saudi Arabia | 9.1% |
| Egypt | 7.9% |
See Eid al-Fitr audiences in other countries
More Politics & Society audiences in United States
- NFL (119,706,874)
- NBA (91,514,318)
- MLB (63,450,411)
- FIFA World Cup (61,294,206)
- Ultimate Fighting Championship (40,015,324)
How to read this data
Audience size is the estimated number of people in United States who actively search for Eid al-Fitr. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.