Rascasse Audience Intelligence

Politics and social issues Audience in Indonesia

A data profile of the people who buy, follow and care about Politics and social issues in Indonesia — modelled from more than twelve digital signal sources. Politics and social issues has an estimated audience of 13,019,855 people in Indonesia.

#2among Field of study in Indonesia
#35among Topic in Indonesia
#2in Politics & Society

The average Politics and social issues fan in Indonesia is 36.3 years old, more male, and lives primarily in West Java.

The audience is concentrated in West Java, East Java, Central Java.

Category: Politics & Society · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Politics and social issues profile in Indonesia.

Audience size
13M
in Indonesia
Gender
42.8%♀
57.2% male
Age
36.3
average years
Country rank
#47
Topic in Indonesia
Fig. 01

Search interest · 12-month trend

-25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Politics and social issues fans

42.8% are female, 57.2% are male, average age 36.3.

Fig. 02

Gender split

42.8%
Female
57.2%
Male
Demographic split for Politics and social issues audience in Indonesia
MetricValue
Female42.8%
Male57.2%
Average age36.3
Estimated audience size13,019,855
Fig. 03

Age distribution

Ø 36.3
average years
Age distribution of the Politics and social issues audience in Indonesia
Age bracketShare%
16-1919%
20-2929%
30-3924%
40-4917%
50+11%
Fig. 04

Worldwide distribution

1.9%

of the worldwide Politics and social issues audience comes from Indonesia.

Worldwide audience distribution share by country for Politics and social issues
CountryShare
United States20.4%
Italy4.8%
Brazil4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Indonesia average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Politics and social issues audience in Indonesia is strongest.

Fig. 05

Top regions by affinity

Politics and social issues fans by region: top regions in Indonesia
#RegionReachAffinity×
01Jakarta~1M1.14×
02Special Region of Yogyakarta~200K1.08×
03Riau~300K1.04×
04Central Kalimantan~100K1.04×
05South Sulawesi~400K1.03×
06West Kalimantan~200K1.01×
07South Kalimantan~200K1.01×
08North Sumatra~600K1.00×
09Bali~300K1.00×
10West Java~2M0.99×
11East Java~1.5M0.99×
12Central Java~1M0.99×
13Banten0.00×
14East Nusa Tenggara0.00×
15Riau Islands0.00×
16West Sumatra0.00×
17South Sumatra0.00×
18Lampung0.00×
19North Kalimantan0.00×
20Jambi0.00×
21East Kalimantan0.00×
22West Nusa Tenggara0.00×
23Gorontalo (disambiguation)(2)0.00×
24North Maluku0.00×
25Bengkulu0.00×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Field of study audiences in Indonesia

See Politics and social issues audiences in other countries

How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Politics and social issues. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →