Rascasse Audience Intelligence

Prayer Audience in Indonesia

A data profile of the people who buy, follow and care about Prayer in Indonesia — modelled from more than twelve digital signal sources. Prayer has an estimated audience of 3,704,924 people in Indonesia.

#370among Topic in Indonesia
#19in Politics & Society

Prayer has an estimated audience of 3,704,924 people in Indonesia. 48.6% are female, 51.4% are male, average age 34.6. Top brand affinities: Lottery, Herbalism, Charitable organization, Innovation, Cancer awareness.

Top brand affinities include Lottery, Herbalism, Charitable organization, with strongest over-indexing on Lottery (2.02× the country average).

Demographically, the Prayer audience skews balanced with an average age of 34.6, and over-indexes on personality traits such as Tradition, Community Orientation.

The typical Prayer fan in Indonesia is balanced, around 34.6 years old, with strong Tradition tendencies and a notable affinity for Lottery.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Prayer profile in Indonesia.

Audience size
3.7M
in Indonesia
Gender
48.6%
51.4% male
Age
34.6
average years
Country rank
#500
Topic in Indonesia
Fig. 01

Search interest · 12-month trend

+15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Prayer fans

48.6% are female, 51.4% are male, average age 34.6.

Fig. 02

Gender split

48.6%
Female
51.4%
Male
Demographic split for Prayer audience in Indonesia
MetricValue
Female48.6%
Male51.4%
Average age34.6
Estimated audience size3,704,924
Fig. 03

Age distribution

Ø 34.6
average years
Age distribution of the Prayer audience in Indonesia
Age bracketShare%
16-1926%
20-2927%
30-3920%
40-4916%
50+10%
Fig. 04

Worldwide distribution

3.8%

of the worldwide Prayer audience comes from Indonesia.

Worldwide audience distribution share by country for Prayer
CountryShare
United States31.4%
Brazil4.7%
Indonesia3.8%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Prayer audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Prayer audience
#·InterestCategoryAffinity×
01TinderInternet & Social Media2.70×
02LotteryGames2.02×
03Physical therapyBusiness & Career1.98×
04Catholic ChurchPolitics & Society1.95×
05Cancer awarenessHealth1.91×
06InnovationBusiness & Career1.82×
07FertilizerHome & Garden1.82×
08TraditionPolitics & Society1.82×
09Charitable organizationPolitics & Society1.79×
10Health insuranceBusiness & Career1.77×
11NASDAQBusiness & Career1.75×
12Life insuranceBusiness & Career1.74×
13Vehicle insuranceCars & Mobility1.72×
14CrowdfundingBusiness & Career1.67×
15PharmacyBusiness & Career1.66×
16BaccaratGames1.63×
17HerbalismHealth1.61×
18JesusPolitics & Society1.60×
19God in IslamPolitics & Society1.56×
20FastingHealth1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Prayer audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Prayer audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.82×
Community OrientationOPEN1.79×
IndulgenceJOY1.66×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Prayer audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.67×
ExtroversionTHRILL0.67×
Design AffinityPREMIUM0.75×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Prayer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →