A data profile of the people who buy, follow and care about Adolescence in India — modelled from more than twelve digital signal sources. Adolescence has an estimated audience of 3,475,012 people in India.
Adolescence has an estimated audience of 3,475,012 people in India. 40.6% are female, 59.4% are male, average age 31.7. Top brand affinities: truecaller, Zendaya, Sabrina Carpenter, Internet celebrity, Nick Jonas.
Top brand affinities include truecaller, Zendaya, Sabrina Carpenter, with strongest over-indexing on truecaller (4.79× the country average).
Demographically, the Adolescence audience skews more male with an average age of 31.7, and over-indexes on personality traits such as Convenience Orientation, Indulgence.
The typical Adolescence fan in India is more male, around 31.7 years old, with strong Convenience Orientation tendencies and a notable affinity for truecaller.
The key figures that characterise the Adolescence profile in India.
40.6% are female, 59.4% are male, average age 31.7.
| Metric | Value |
|---|---|
| Female | 40.6% |
| Male | 59.4% |
| Average age | 31.7 |
| Estimated audience size | 3,475,012 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 28% | |
| 30-39 | 18% | |
| 40-49 | 11% | |
| 50+ | 8% |
of the worldwide Adolescence audience comes from India.
| Country | Share |
|---|---|
| United States | 27.8% |
| United Kingdom | 5.2% |
| Italy | 4.6% |
The strongest cross-interests of the Adolescence audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | truecaller | Internet & Social Media | 4.79× | ||
| 02 | Zendaya | Movies & TV | 4.79× | ||
| 03 | Sabrina Carpenter | Music & Radio | 4.79× | ||
| 04 | Nick Jonas | Music & Radio | 4.79× | ||
| 05 | Jim Carrey | Movies & TV | 4.79× | ||
| 06 | Queen (band) | Music & Radio | 4.79× | ||
| 07 | Madison Beer | Music & Radio | 4.79× | ||
| 08 | Brazil national football team | Sports | 4.79× | ||
| 09 | Borussia Dortmund | Sports | 4.79× | ||
| 10 | Alibaba.com | Shopping | 4.44× | ||
| 11 | Zootopia | Movies & TV | 4.19× | ||
| 12 | Emma Stone | Movies & TV | 4.01× | ||
| 13 | Zoom! | Business & Career | 3.38× | ||
| 14 | Roman Reigns | Sports | 3.24× | ||
| 15 | Megan Fox | Movies & TV | 2.95× | ||
| 16 | Al Nassr FC | Sports | 1.90× | ||
| 17 | Internet celebrity | Internet & Social Media | 1.75× | ||
| 18 | Real property | Home & Garden | 1.75× | ||
| 19 | Child care | Kids & Family | 1.66× | ||
| 20 | Videography | Internet & Social Media | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.41× | |
| Indulgence | JOY | 1.40× | |
| Quality Awareness | PREMIUM | 1.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.78× | |
| Price Sensitivity | PREMIUM | 0.78× | |
| Luxury Orientation | PREMIUM | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Adolescence. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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