A data profile of the people who buy, follow and care about Afghanistan in India — modelled from more than twelve digital signal sources. Afghanistan has an estimated audience of 6,228,629 people in India.
The average Afghanistan fan in India is 30.9 years old, more male, and lives primarily in Maharashtra.
The audience is concentrated in Maharashtra, Uttar Pradesh, West Bengal.
Top brand affinities include Pro Kabaddi, Iraq, Jordan, with strongest over-indexing on Pro Kabaddi (2.3× the country average).
Demographically, the Afghanistan audience skews more male with an average age of 30.9, and over-indexes on personality traits such as Community Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.
The typical Afghanistan fan in India is more male, around 30.9 years old, with strong Community Orientation tendencies and a notable affinity for Pro Kabaddi.
The key figures that characterise the Afghanistan profile in India.
27.6% are female, 72.4% are male, average age 30.9.
| Metric | Value |
|---|---|
| Female | 27.6% |
| Male | 72.4% |
| Average age | 30.9 |
| Estimated audience size | 6,228,629 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 38% | |
| 20-29 | 28% | |
| 30-39 | 17% | |
| 40-49 | 10% | |
| 50+ | 7% |
of the worldwide Afghanistan audience comes from India.
| Country | Share |
|---|---|
| India | 17.7% |
| United States | 12.6% |
| Pakistan | 5.6% |
Where the Afghanistan audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Jammu and Kashmir | ~50K | 1.86× | |
| 02 | West Bengal | ~200K | 1.21× | |
| 03 | Assam | ~70K | 1.19× | |
| 04 | Karnataka | ~200K | 1.18× | |
| 05 | Goa | ~8K | 1.18× | |
| 06 | Maharashtra | ~400K | 1.15× | |
| 07 | Gujarat | ~200K | 1.11× | |
| 08 | Tripura | ~9K | 1.11× | |
| 09 | Meghalaya | ~7K | 1.08× | |
| 10 | Telangana | ~90K | 1.05× | |
| 11 | Manipur | ~8K | 1.05× | |
| 12 | Uttar Pradesh | ~300K | 1.03× | |
| 13 | Punjab (region) | ~80K | 1.02× | |
| 14 | Uttarakhand | ~30K | 0.98× | |
| 15 | Haryana | ~80K | 0.97× | |
| 16 | Arunachal Pradesh | ~4K | 0.97× | |
| 17 | Tamil Nadu | ~100K | 0.94× | |
| 18 | Odisha | ~60K | 0.94× | |
| 19 | Nagaland | ~4K | 0.92× | |
| 20 | Jharkhand | ~50K | 0.87× | |
| 21 | Madhya Pradesh | ~100K | 0.86× | |
| 22 | Kerala | ~80K | 0.86× | |
| 23 | Sikkim | ~2K | 0.86× | |
| 24 | Rajasthan | ~100K | 0.84× | |
| 25 | Bihar | ~100K | 0.83× | |
| 26 | Himachal Pradesh | ~20K | 0.83× | |
| 27 | Mizoram | ~3K | 0.81× | |
| 28 | Andhra Pradesh | ~60K | 0.76× | |
| 29 | Chhattisgarh | ~30K | 0.71× |
The strongest cross-interests of the Afghanistan audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jennifer Connelly | Movies & TV | 6.48× | ||
| 02 | Doctor Strange (film) | Movies & TV | 6.18× | ||
| 03 | Pedro Pascal | Movies & TV | 5.33× | ||
| 04 | Christian Bale | Movies & TV | 4.57× | ||
| 05 | Brave (2012 film) | Movies & TV | 4.18× | ||
| 06 | Kate Winslet | Movies & TV | 3.70× | ||
| 07 | Dulquer Salmaan | Movies & TV | 3.30× | ||
| 08 | Brad Pitt | Movies & TV | 3.11× | ||
| 09 | Iraqi Kurdistan | Politics & Society | 2.96× | ||
| 10 | Mammootty | Movies & TV | 2.89× | ||
| 11 | Jordan | Travel & Leisure | 2.79× | ||
| 12 | Tom Cruise | Movies & TV | 2.74× | ||
| 13 | Iraq | Travel & Leisure | 2.69× | ||
| 14 | Israel | Travel & Leisure | 2.67× | ||
| 15 | Iran | Travel & Leisure | 2.63× | ||
| 16 | Thiruvananthapuram | Travel & Leisure | 2.52× | ||
| 17 | Pro Kabaddi | Sports | 2.30× | ||
| 18 | New Zealand national cricket team | Sports | 2.29× | ||
| 19 | Syria | Travel & Leisure | 2.19× | ||
| 20 | Cars (film) | Movies & TV | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.14× | |
| Patriotism | CONSERVATISM | 1.13× | |
| Social Media Usage | JOY | 1.07× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.90× | |
| Extroversion | THRILL | 0.91× | |
| Career Orientation | POWER | 0.91× |
Afghanistan has an estimated audience of 6,228,629 people in India, concentrated in Maharashtra and Uttar Pradesh.
27.6% of Afghanistan fans are female, 72.4% are male, with an average age of 30.9 years.
Afghanistan fans show strongest brand affinity for Pro Kabaddi (2.3×), Iraq (2.69×), and Jordan (2.79×) over the country average.
Afghanistan fans in India are most concentrated in Maharashtra (reach ~400K), Uttar Pradesh (reach ~300K), and West Bengal (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Afghanistan itself, the audience over-indexes on Iraq (2.69×), Jordan (2.79×), Iran (2.63×), and Syria (2.19×) compared to the India average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Afghanistan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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