A data profile of the people who buy, follow and care about Electronic dance music in India — modelled from more than twelve digital signal sources. Electronic dance music has an estimated audience of 3,275,332 people in India.
The average Electronic dance music fan in India is 27.2 years old, more male, and lives primarily in Uttar Pradesh.
The audience is concentrated in Uttar Pradesh, Maharashtra, West Bengal.
The key figures that characterise the Electronic dance music profile in India.
29.0% are female, 71.0% are male, average age 27.2.
| Metric | Value |
|---|---|
| Female | 29.0% |
| Male | 71.0% |
| Average age | 27.2 |
| Estimated audience size | 3,275,332 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 52% | |
| 20-29 | 28% | |
| 30-39 | 12% | |
| 40-49 | 5% | |
| 50+ | 4% |
of the worldwide Electronic dance music audience comes from India.
| Country | Share |
|---|---|
| United States | 18.7% |
| Italy | 6.4% |
| Germany | 5.6% |
Where the Electronic dance music audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Arunachal Pradesh | ~3K | 1.46× | |
| 02 | Mizoram | ~3K | 1.40× | |
| 03 | Manipur | ~5K | 1.24× | |
| 04 | Meghalaya | ~4K | 1.22× | |
| 05 | Goa | ~4K | 1.10× | |
| 06 | Tripura | ~5K | 1.08× | |
| 07 | Himachal Pradesh | ~10K | 0.98× | |
| 08 | Chhattisgarh | ~20K | 0.96× | |
| 09 | Uttarakhand | ~20K | 0.96× | |
| 10 | Jammu and Kashmir | ~10K | 0.95× | |
| 11 | Jharkhand | ~30K | 0.94× | |
| 12 | Assam | ~30K | 0.93× | |
| 13 | Andhra Pradesh | ~40K | 0.92× | |
| 14 | Odisha | ~30K | 0.92× | |
| 15 | Bihar | ~60K | 0.91× | |
| 16 | Punjab (region) | ~40K | 0.91× | |
| 17 | Haryana | ~40K | 0.91× | |
| 18 | Rajasthan | ~70K | 0.90× | |
| 19 | Madhya Pradesh | ~60K | 0.90× | |
| 20 | Gujarat | ~80K | 0.88× | |
| 21 | Telangana | ~40K | 0.87× | |
| 22 | Kerala | ~40K | 0.86× | |
| 23 | West Bengal | ~90K | 0.85× | |
| 24 | Tamil Nadu | ~70K | 0.84× | |
| 25 | Karnataka | ~60K | 0.80× | |
| 26 | Uttar Pradesh | ~100K | 0.77× | |
| 27 | Maharashtra | ~100K | 0.73× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Electronic dance music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.