Rascasse Audience Intelligence

Jão Audience in India

A data profile of the people who buy, follow and care about Jão in India — modelled from more than twelve digital signal sources. Jão has an estimated audience of 219,431 people in India.

Jão has an estimated audience of 219,431 people in India. 26.5% are female, 73.5% are male, average age 28.0. Top brand affinities: Brazil national football team, Pride, Swimming pool, Mother's Day, Candy.

Top brand affinities include Brazil national football team, Pride, Swimming pool, with strongest over-indexing on Brazil national football team (29.54× the country average).

Demographically, the Jão audience skews more male with an average age of 28.0, and over-indexes on personality traits such as Early Adopter Mentality, Indulgence.

The typical Jão fan in India is more male, around 28.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Brazil national football team.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Jão profile in India.

Audience size
219K
in India
Gender
26.5%♀
73.5% male
Age
28.0
average years
Country rank
#13945
Person in India
Fig. 01

Search interest · 12-month trend

+25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jão fans

26.5% are female, 73.5% are male, average age 28.0.

Fig. 02

Gender split

26.5%
Female
73.5%
Male
Demographic split for Jão audience in India
MetricValue
Female26.5%
Male73.5%
Average age28.0
Estimated audience size219,431
Fig. 03

Age distribution

Ø 28.0
average years
Age distribution of the Jão audience in India
Age bracketShare%
16-1951%
20-2926%
30-3912%
40-497%
50+5%
Fig. 04

Worldwide distribution

24.0%

of the worldwide Jão audience comes from India.

Worldwide audience distribution share by country for Jão
CountryShare
Brazil59.3%
India24.0%
United States3.6%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jão audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jão audience
#·InterestCategoryAffinity×
01Brazil national football teamSports29.54×
02DrainageHome & Garden22.53×
03PridePolitics & Society22.20×
04Exfoliation (cosmetology)Beauty & Wellness17.75×
05Wendy'sFood & Beverages16.36×
06Swimming poolSports9.88×
07Mother's DayKids & Family9.14×
08CandyFood & Beverages8.47×
09Affiliate marketingBusiness & Career8.04×
10Pedro PascalMovies & TV8.01×
11Harry StylesMusic & Radio7.76×
12Daniel CraigMovies & TV7.42×
13Matthew McConaugheyMovies & TV6.46×
14Megan FoxMovies & TV6.30×
15Nicole KidmanMovies & TV5.62×
16DailymotionMovies & TV3.28×
17ClinicHealth2.71×
18Young'sFood & Beverages2.30×
19Party dressFashion & Accessoires1.88×
20ChennaiTravel & Leisure1.86×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jão audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jão audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.48×
IndulgenceJOY1.44×
Convenience OrientationPREMIUM1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jão audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.65×
CreativityOPEN0.72×
Family OrientationCONSERVATISM0.73×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in India who actively search for Jão. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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