A data profile of the people who buy, follow and care about Sorry in India — modelled from more than twelve digital signal sources. Sorry has an estimated audience of 3,916,688 people in India.
Sorry has an estimated audience of 3,916,688 people in India. 35.2% are female, 64.8% are male, average age 36.1. Top brand affinities: Vanessa Kirby, Great Lakes, Real property, Dyson, Outlet store.
Top brand affinities include Vanessa Kirby, Great Lakes, Real property, with strongest over-indexing on Vanessa Kirby (15.46× the country average).
Demographically, the Sorry audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Convenience Orientation, Sustainability.
The typical Sorry fan in India is more male, around 36.1 years old, with strong Convenience Orientation tendencies and a notable affinity for Vanessa Kirby.
The key figures that characterise the Sorry profile in India.
35.2% are female, 64.8% are male, average age 36.1.
| Metric | Value |
|---|---|
| Female | 35.2% |
| Male | 64.8% |
| Average age | 36.1 |
| Estimated audience size | 3,916,688 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 28% | |
| 30-39 | 24% | |
| 40-49 | 18% | |
| 50+ | 11% |
of the worldwide Sorry audience comes from India.
| Country | Share |
|---|---|
| India | 41.3% |
| United States | 17.0% |
| Brazil | 5.8% |
The strongest cross-interests of the Sorry audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Great Lakes | Travel & Leisure | 20.00× | ||
| 02 | Vanessa Kirby | Movies & TV | 15.46× | ||
| 03 | Clothes iron | Fashion & Accessoires | 6.13× | ||
| 04 | Carcare | Cars & Mobility | 3.74× | ||
| 05 | Onitsuka Tiger | Fashion & Accessoires | 3.64× | ||
| 06 | Outlet store | Shopping | 3.21× | ||
| 07 | Dyson | Home & Garden | 3.03× | ||
| 08 | Real property | Home & Garden | 2.33× | ||
| 09 | Squash (sport) | Sports | 2.18× | ||
| 10 | Hypermarket | Shopping | 2.13× | ||
| 11 | Crocs | Fashion & Accessoires | 2.03× | ||
| 12 | Public transport | Cars & Mobility | 1.89× | ||
| 13 | Microwave oven | Home & Garden | 1.84× | ||
| 14 | Renovation | Home & Garden | 1.76× | ||
| 15 | Passive income | Business & Career | 1.71× | ||
| 16 | Embroidery | Home & Garden | 1.64× | ||
| 17 | Skirt | Fashion & Accessoires | 1.63× | ||
| 18 | IKEA | Home & Garden | 1.63× | ||
| 19 | Innovation | Business & Career | 1.59× | ||
| 20 | Refrigerator | Home & Garden | 1.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 2.38× | |
| Sustainability | BALANCE | 1.89× | |
| Indulgence | JOY | 1.59× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.66× | |
| Spirituality | BALANCE | 0.72× | |
| Creativity | OPEN | 0.76× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Sorry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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