Rascasse Audience Intelligence

Katy Perry Audience in India

A data profile of the people who buy, follow and care about Katy Perry in India — modelled from more than twelve digital signal sources. Katy Perry has an estimated audience of 1,018,333 people in India.

The average Katy Perry fan in India is 26.2 years old, more male, and lives primarily in Maharashtra.

The audience is concentrated in Maharashtra, Uttar Pradesh, West Bengal.

Top brand affinities include XXXTentacion, Amit Trivedi, Sex and the City, with strongest over-indexing on XXXTentacion (1.99× the country average).

Demographically, the Katy Perry audience skews more male with an average age of 26.2, and over-indexes on personality traits such as Indulgence, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.

The typical Katy Perry fan in India is more male, around 26.2 years old, with strong Indulgence tendencies and a notable affinity for XXXTentacion.

Category: Music & Radio · Type: Person · Subtype: Pop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Katy Perry profile in India.

Audience size
1M
in India
Gender
44.5%♀
55.5% male
Age
26.2
average years
Country rank
#5141
Person in India
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Katy Perry fans

44.5% are female, 55.5% are male, average age 26.2.

Fig. 02

Gender split

44.5%
Female
55.5%
Male
Demographic split for Katy Perry audience in India
MetricValue
Female44.5%
Male55.5%
Average age26.2
Estimated audience size1,018,333
Fig. 03

Age distribution

Ø 26.2
average years
Age distribution of the Katy Perry audience in India
Age bracketShare%
16-1955%
20-2927%
30-3910%
40-495%
50+3%
Fig. 04

Worldwide distribution

3.1%

of the worldwide Katy Perry audience comes from India.

Worldwide audience distribution share by country for Katy Perry
CountryShare
United States25.5%
Canada12.1%
Germany6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the India average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Katy Perry audience in India is strongest.

Fig. 05

Top regions by affinity

Katy Perry fans by region: top regions in India
#RegionReachAffinity×
01Mizoram~1K1.65×
02Nagaland~1K1.56×
03Manipur~2K1.54×
04Arunachal Pradesh<1K1.36×
05Karnataka~30K1.23×
06Goa~1K1.16×
07Meghalaya~1K1.15×
08Maharashtra~60K1.11×
09Assam~10K1.09×
10Tripura~2K1.09×
11West Bengal~30K1.06×
12Uttarakhand~5K0.99×
13Gujarat~30K0.95×
14Haryana~10K0.93×
15Kerala~10K0.92×
16Punjab (region)~10K0.89×
17Tamil Nadu~20K0.88×
18Telangana~10K0.88×
19Sikkim<1K0.86×
20Odisha~9K0.85×
21Uttar Pradesh~40K0.82×
22Madhya Pradesh~10K0.77×
23Rajasthan~20K0.76×
24Jharkhand~7K0.76×
25Himachal Pradesh~3K0.76×
26Chhattisgarh~5K0.75×
27Jammu and Kashmir~3K0.73×
28Andhra Pradesh~8K0.66×
29Bihar~10K0.58×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Katy Perry audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Katy Perry audience
#·InterestCategoryAffinity×
01Amit TrivediMusic & Radio20.50×
02HingeInternet & Social Media6.22×
03Megan FoxMovies & TV3.36×
04Foundation (cosmetics)Beauty & Wellness2.84×
05WednesdayMusic & Radio2.33×
06Young'sFood & Beverages2.04×
07Mausam (2011 film)Movie / TV Show / Series2.02×
08XXXTentacionMusic & Radio1.99×
09Party dressFashion & Accessoires1.89×
10Sex and the CityMovies & TV1.78×
11Block BMusic & Radio1.77×
12Harry PotterMovies & TV1.75×
13OnePlusTechnology & Electronics1.75×
14ONEUSMusic & Radio1.72×
15Stranger ThingsMovies & TV1.67×
16PeacemakerMovies & TV1.66×
17CottonFashion & Accessoires1.58×
18Music festivalsMusic & Radio1.58×
19Sari-sari storeShopping1.57×
20Indian wedding clothesFashion & Accessoires1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Katy Perry audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Katy Perry audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.11×
ExtroversionTHRILL1.07×
Early Adopter MentalityPOWER1.07×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Katy Perry audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.70×
DIY MentalityTHRILL0.81×
Need for SecurityCONSERVATISM0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Katy Perry have in India?

Katy Perry has an estimated audience of 1,018,333 people in India, concentrated in Maharashtra and Uttar Pradesh.

02

What is the gender split and age of Katy Perry fans?

44.5% of Katy Perry fans are female, 55.5% are male, with an average age of 26.2 years.

03

Which brands do Katy Perry fans like most?

Katy Perry fans show strongest brand affinity for XXXTentacion (1.99×), Amit Trivedi (20.5×), and Sex and the City (1.78×) over the country average.

04

Where do Katy Perry fans live in India?

Katy Perry fans in India are most concentrated in Maharashtra (reach ~60K), Uttar Pradesh (reach ~40K), and West Bengal (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Katy Perry fans also like?

Beyond Katy Perry itself, the audience over-indexes on Amit Trivedi (20.5×), Sex and the City (1.78×), Harry Potter (1.75×), and Mausam (2011 film) (2.02×) compared to the India average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in India who actively search for Katy Perry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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