A data profile of the people who buy, follow and care about Stock market in India — modelled from more than twelve digital signal sources. Stock market has an estimated audience of 13,603,448 people in India.
The average Stock market fan in India is 31.6 years old, more male, and lives primarily in Gujarat.
The audience is concentrated in Gujarat, Maharashtra, Uttar Pradesh.
Top brand affinities include Day trading, Algorithmic trading, Financial market, with strongest over-indexing on Day trading (4.13× the country average).
Demographically, the Stock market audience skews more male with an average age of 31.6, and over-indexes on personality traits such as Risk Appetite, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.
The typical Stock market fan in India is more male, around 31.6 years old, with strong Risk Appetite tendencies and a notable affinity for Day trading.
The key figures that characterise the Stock market profile in India.
25.3% are female, 74.7% are male, average age 31.6.
| Metric | Value |
|---|---|
| Female | 25.3% |
| Male | 74.7% |
| Average age | 31.6 |
| Estimated audience size | 13,603,448 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 34% | |
| 20-29 | 32% | |
| 30-39 | 16% | |
| 40-49 | 10% | |
| 50+ | 8% |
of the worldwide Stock market audience comes from India.
| Country | Share |
|---|---|
| United States | 16.1% |
| India | 11.6% |
| Brazil | 4.8% |
Where the Stock market audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Gujarat | ~900K | 2.26× | |
| 02 | Andhra Pradesh | ~200K | 1.42× | |
| 03 | Telangana | ~300K | 1.41× | |
| 04 | Uttarakhand | ~90K | 1.31× | |
| 05 | Madhya Pradesh | ~300K | 1.30× | |
| 06 | Karnataka | ~400K | 1.29× | |
| 07 | Maharashtra | ~800K | 1.25× | |
| 08 | Uttar Pradesh | ~700K | 1.12× | |
| 09 | Punjab (region) | ~200K | 1.11× | |
| 10 | West Bengal | ~500K | 1.10× | |
| 11 | Jharkhand | ~100K | 1.08× | |
| 12 | Rajasthan | ~300K | 1.06× | |
| 13 | Odisha | ~200K | 1.06× | |
| 14 | Chhattisgarh | ~90K | 1.06× | |
| 15 | Haryana | ~200K | 1.05× | |
| 16 | Goa | ~10K | 1.03× | |
| 17 | Bihar | ~300K | 0.98× | |
| 18 | Tamil Nadu | ~300K | 0.97× | |
| 19 | Assam | ~100K | 0.86× | |
| 20 | Jammu and Kashmir | ~50K | 0.79× | |
| 21 | Kerala | ~200K | 0.78× | |
| 22 | Tripura | ~10K | 0.76× | |
| 23 | Himachal Pradesh | ~40K | 0.74× | |
| 24 | Sikkim | ~4K | 0.73× | |
| 25 | Nagaland | ~7K | 0.72× | |
| 26 | Arunachal Pradesh | ~5K | 0.66× | |
| 27 | Manipur | ~10K | 0.64× | |
| 28 | Meghalaya | ~9K | 0.64× | |
| 29 | Mizoram | ~5K | 0.58× |
The strongest cross-interests of the Stock market audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Algorithmic trading | Business & Career | 4.90× | ||
| 02 | Electronic trading platform | Business & Career | 4.27× | ||
| 03 | Day trading | Business & Career | 4.13× | ||
| 04 | Forex signal | Business & Career | 3.99× | ||
| 05 | Technical analysis | Business & Career | 3.76× | ||
| 06 | Stockbroker | Business & Career | 3.73× | ||
| 07 | Market trend | Business & Career | 3.49× | ||
| 08 | Trading strategy | Business & Career | 3.44× | ||
| 09 | Financial market | Business & Career | 3.38× | ||
| 10 | Stock exchange | Business & Career | 3.38× | ||
| 11 | Stock market index | Business & Career | 3.02× | ||
| 12 | Swing trading | Business & Career | 2.99× | ||
| 13 | Security (finance) | Business & Career | 2.99× | ||
| 14 | Mutual fund | Business & Career | 2.56× | ||
| 15 | Option (finance) | Business & Career | 2.54× | ||
| 16 | Foreign exchange market | Business & Career | 2.53× | ||
| 17 | Share (finance) | Business & Career | 2.14× | ||
| 18 | Investment strategy | Business & Career | 1.99× | ||
| 19 | TradingView | Business & Career | 1.77× | ||
| 20 | Stock | Business & Career | 1.75× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.61× | |
| Need for Security | CONSERVATISM | 1.14× | |
| Career Orientation | POWER | 1.02× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.56× | |
| Early Adopter Mentality | POWER | 0.57× | |
| Sports Activity | POWER | 0.60× |
Stock market has an estimated audience of 13,603,448 people in India, concentrated in Gujarat and Maharashtra.
25.3% of Stock market fans are female, 74.7% are male, with an average age of 31.6 years.
Stock market fans show strongest brand affinity for Day trading (4.13×), Algorithmic trading (4.9×), and Financial market (3.38×) over the country average.
Stock market fans in India are most concentrated in Gujarat (reach ~900K), Maharashtra (reach ~800K), and Uttar Pradesh (reach ~700K). These three regions account for the largest share of the active audience.
Beyond Stock market itself, the audience over-indexes on Algorithmic trading (4.9×), Financial market (3.38×), Stockbroker (3.73×), and Stock exchange (3.38×) compared to the India average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Stock market. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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