A data profile of the people who buy, follow and care about Java package in Italy — modelled from more than twelve digital signal sources. Java package has an estimated audience of 5,711,987 people in Italy.
Java package has an estimated audience of 5,711,987 people in Italy. 56.9% are female, 43.1% are male, average age 42.5. Top brand affinities: Sauna, Day spa, Sustainable energy, Hair removal, Mortgage loans.
Top brand affinities include Sauna, Day spa, Sustainable energy, with strongest over-indexing on Sauna (2.31× the country average).
Demographically, the Java package audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.
The typical Java package fan in Italy is more female, around 42.5 years old, with strong Family Orientation tendencies and a notable affinity for Sauna.
The key figures that characterise the Java package profile in Italy.
56.9% are female, 43.1% are male, average age 42.5.
| Metric | Value |
|---|---|
| Female | 56.9% |
| Male | 43.1% |
| Average age | 42.5 |
| Estimated audience size | 5,711,987 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 16% | |
| 30-39 | 24% | |
| 40-49 | 26% | |
| 50+ | 23% |
of the worldwide Java package audience comes from Italy.
| Country | Share |
|---|---|
| Italy | 99.1% |
| Switzerland | 0.4% |
| Germany | 0.3% |
The strongest cross-interests of the Java package audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sauna | Home & Garden | 2.31× | ||
| 02 | Mineral water | Food & Beverages | 2.03× | ||
| 03 | Microwave oven | Home & Garden | 1.82× | ||
| 04 | Day spa | Beauty & Wellness | 1.81× | ||
| 05 | Christmas market | Food & Beverages | 1.72× | ||
| 06 | Hybrid electric vehicle | Cars & Mobility | 1.71× | ||
| 07 | Dishwasher | Home & Garden | 1.70× | ||
| 08 | Baking powder | Food & Beverages | 1.69× | ||
| 09 | Low-cost carrier | Travel & Leisure | 1.65× | ||
| 10 | Hair removal | Beauty & Wellness | 1.59× | ||
| 11 | Lexus | Cars & Mobility | 1.58× | ||
| 12 | Mortgage loans | Business & Career | 1.57× | ||
| 13 | Opel | Cars & Mobility | 1.56× | ||
| 14 | Electric motorcycles and scooters | Cars & Mobility | 1.56× | ||
| 15 | Massage | Health | 1.53× | ||
| 16 | Air pollution | Health | 1.53× | ||
| 17 | Sustainable energy | Home & Garden | 1.51× | ||
| 18 | Home automation | Technology & Electronics | 1.51× | ||
| 19 | Nespresso | Food & Beverages | 1.51× | ||
| 20 | Prosecco | Food & Beverages | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.49× | |
| Convenience Orientation | PREMIUM | 1.32× | |
| Need for Security | CONSERVATISM | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.62× | |
| Early Adopter Mentality | POWER | 0.80× | |
| Travelling | THRILL | 0.82× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Java package. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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