A data profile of the people who buy, follow and care about Luciano Darderi in Italy — modelled from more than twelve digital signal sources. Luciano Darderi has an estimated audience of 3,701,040 people in Italy.
Luciano Darderi has an estimated audience of 3,701,040 people in Italy. 32.5% are female, 67.5% are male, average age 42.7. Top brand affinities: ATP World Tour Masters 1000, Stan Wawrinka, Argos (retailer), Alexander Zverev, ATP World Tour.
Top brand affinities include ATP World Tour Masters 1000, Stan Wawrinka, Argos (retailer), with strongest over-indexing on ATP World Tour Masters 1000 (39.45× the country average).
Demographically, the Luciano Darderi audience skews more male with an average age of 42.7, and over-indexes on personality traits such as Need for Security, Family Orientation.
The typical Luciano Darderi fan in Italy is more male, around 42.7 years old, with strong Need for Security tendencies and a notable affinity for ATP World Tour Masters 1000.
The key figures that characterise the Luciano Darderi profile in Italy.
32.5% are female, 67.5% are male, average age 42.7.
| Metric | Value |
|---|---|
| Female | 32.5% |
| Male | 67.5% |
| Average age | 42.7 |
| Estimated audience size | 3,701,040 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 16% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 27% |
of the worldwide Luciano Darderi audience comes from Italy.
| Country | Share |
|---|---|
| Italy | 62.3% |
| United States | 13.0% |
| Spain | 3.5% |
The strongest cross-interests of the Luciano Darderi audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Memphis Depay | Sports | 41.29× | ||
| 02 | ATP World Tour Masters 1000 | Sports | 39.45× | ||
| 03 | Stan Wawrinka | Sports | 26.12× | ||
| 04 | Bombas | Fashion & Accessoires | 21.33× | ||
| 05 | ATP World Tour | Sports | 21.09× | ||
| 06 | Utah Jazz | Sports | 14.56× | ||
| 07 | Phoenix Suns | Sports | 12.52× | ||
| 08 | Spike Lee | Movies & TV | 11.68× | ||
| 09 | Roland Garros | Sports | 8.26× | ||
| 10 | Grigor Dimitrov | Sports | 7.73× | ||
| 11 | Alexander Zverev | Sports | 6.43× | ||
| 12 | Serena Williams | Sports | 5.69× | ||
| 13 | Argos (retailer) | Shopping | 4.68× | ||
| 14 | Australian Open | Sports | 4.18× | ||
| 15 | Banca Nazionale del Lavoro | Business & Career | 4.12× | ||
| 16 | Miami Heat | Sports | 3.70× | ||
| 17 | US Open (tennis) | Sports | 3.61× | ||
| 18 | Novak Djokovic | Sports | 3.56× | ||
| 19 | The Championships, Wimbledon | Sports | 3.08× | ||
| 20 | Tuttosport | Sports | 1.71× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.02× | |
| Family Orientation | CONSERVATISM | 0.98× | |
| Sports Activity | POWER | 0.96× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 0.69× | |
| DIY Mentality | THRILL | 0.70× | |
| Extroversion | THRILL | 0.75× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Luciano Darderi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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