A data profile of the people who buy, follow and care about Cortisol in Mexico — modelled from more than twelve digital signal sources. Cortisol has an estimated audience of 1,046,665 people in Mexico.
Cortisol has an estimated audience of 1,046,665 people in Mexico. 68.9% are female, 31.1% are male, average age 36.4. Top brand affinities: Costa Rica, Shopping and fashion, Game consoles, Catholic Church, Valentine's Day.
Top brand affinities include Costa Rica, Shopping and fashion, Game consoles, with strongest over-indexing on Costa Rica (402.05× the country average).
Demographically, the Cortisol audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Spirituality, Travelling.
The typical Cortisol fan in Mexico is more female, around 36.4 years old, with strong Spirituality tendencies and a notable affinity for Costa Rica.
The key figures that characterise the Cortisol profile in Mexico.
68.9% are female, 31.1% are male, average age 36.4.
| Metric | Value |
|---|---|
| Female | 68.9% |
| Male | 31.1% |
| Average age | 36.4 |
| Estimated audience size | 1,046,665 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 18% | |
| 30-39 | 21% | |
| 40-49 | 23% | |
| 50+ | 11% |
of the worldwide Cortisol audience comes from Mexico.
| Country | Share |
|---|---|
| United States | 31.1% |
| Germany | 11.1% |
| Brazil | 8.9% |
The strongest cross-interests of the Cortisol audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Daily Horoscope | Internet & Social Media | 423.94× | ||
| 02 | Costa Rica | Travel & Leisure | 402.05× | ||
| 03 | Shopping and fashion | Shopping | 130.32× | ||
| 04 | Valentine's Day | Kids & Family | 128.85× | ||
| 05 | Exfoliation (cosmetology) | Beauty & Wellness | 114.35× | ||
| 06 | Game consoles | Technology & Electronics | 68.27× | ||
| 07 | Catholic Church | Politics & Society | 67.75× | ||
| 08 | Sarcasm | Politics & Society | 48.08× | ||
| 09 | Travel agency | Travel & Leisure | 48.02× | ||
| 10 | Relaxation technique | Health | 38.64× | ||
| 11 | Dentistry | Business & Career | 38.47× | ||
| 12 | Love & Sex | Kids & Family | 38.11× | ||
| 13 | El País | News | 37.27× | ||
| 14 | Banana | Food & Beverages | 34.60× | ||
| 15 | Mobile game | Games | 29.77× | ||
| 16 | Multi-level marketing | Business & Career | 27.79× | ||
| 17 | Sexology | Kids & Family | 25.33× | ||
| 18 | Broadcasting of sports events | Movies & TV | 25.02× | ||
| 19 | Breastfeeding | Kids & Family | 24.58× | ||
| 20 | Freeware | Technology & Electronics | 20.06× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 14.42× | |
| Travelling | THRILL | 12.95× | |
| Urban Lifestyle | OPEN | 2.60× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.76× | |
| Patriotism | CONSERVATISM | 0.78× | |
| Pet Ownership | JOY | 0.90× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Mexico who actively search for Cortisol. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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